Cross-cultural communication
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cross cultural communication deals with the nonverbal which includes body language,gestures,eye contact. high culture,low culture in organisations.
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Cross-cultural communication
- 2. www.ReadySetPresent.com Page 2 “The reasonable person adapts himself to the world, while the unreasonable one persists in trying to adapt the world to himself”
- 3. www.ReadySetPresent.com Page 3 What is a culture? Culture is the "lens" through which you view the world. It is central to what you see, How you make sense of what you see, How you express yourself.
- 4. www.ReadySetPresent.com Four Fundamental Patterns of Cultural Page 4 Difference What is different? 1. Communication Styles 2. Attitudes toward conflicts 3. Decision making style 4. Approaches to knowing
- 5. www.ReadySetPresent.com Cross Culture Communication Intercultural Communication is the process of sending and receiving messages between people whose cultural background could lead them to interpret verbal and non-verbal signs differently. Page 5
- 6. www.ReadySetPresent.com Page 6 Why Cross Culture Communication is important ? Globalization: Cross border movement of people, goods and data brings more and more cultures into contact with one another and increases the potential of cross culture communication. ◦ Business Opportunities ◦ Job Opportunities ◦ Improves the contribution of employees in a diverse workforce ◦ Sharing of views and ideas ◦ Talent improvisation ◦ An understanding of diverse market
- 7. www.ReadySetPresent.com High Context and Low Context Cultures Page 7 High Context Culture:- Cultures that rely heavily on non-verbal and subtle situational cues in communication. Low Context Culture:- Cultures that rely heavily on words to convey meaning in communication.
- 8. www.ReadySetPresent.com Page 8 Eye Contact In some cultures, looking people in the eye is assumed to indicate honesty and straightforwardness; in others it is seen as challenging and rude.
- 9. www.ReadySetPresent.com Page 9 Cont… In USA, the cheapest, most effective way to connect with people is to look them into the eye. Most people in Arab culture share a great deal of eye contact and may regard too little as disrespectful. In English culture, a certain amount of eye contact is required, but too much makes many people uncomfortable. In South Asian and many other cultures direct eye contact is generally regarded as aggressive and rude.
- 10. www.ReadySetPresent.com Page 10 Gesture: •A motion of the hands, head or body to emphasize an idea or emotion.
- 11. www.ReadySetPresent.com How can the same Gestures be treated differently in different cultures Page 11
- 12. www.ReadySetPresent.com Page 12 Blocks to Cultural Communication 1. Ethnocentrism : Inability to accept another culture's world view; "my way is the best." 2. Discrimination : Differential treatment of an individual due to minority status; actual and perceived; e.g., "we just aren't equipped to .Serve people like that." 3. Stereotyping : Generalizing about a person while ignoring presence of individual difference; e.g., "she's like that because she's Asian – all Asians are nonverbal."
- 13. www.ReadySetPresent.com Page 13 Cont… 4.Cultural Blindness: Differences are ignored and one proceeds as though differences did not exist; e.g., "there's no need to worry about a person's culture 5.Cultural Imposition: Belief that everyone should conform to the majority; e.g., "we know what's best for you, if you don't like it you can go elsewhere." 6.Tone Difference : Formal tone change becomes embarrassing and off-putting in some cultures.
- 14. www.ReadySetPresent.com Page 14 TEN Pre-cautions in Cultural Communication 1. Slow Down 2. Separate Questions 3. Avoid Negative Questions 4. Take Turns 5. Write it down 6. Be Supportive 7. Check Meanings 8. Avoid Slangs 9. Watch the humor 10. Maintain Etiquette
- 15. www.ReadySetPresent.com Page 15 DEVELOPING CROSS CULTURAL COMMUNICATION SKILLS
- 16. www.ReadySetPresent.com Page 16 Skills To Overcome Differences Respecting Differences and Working Together Building Trust Across Cultural Boundaries Understanding Body Language Connecting with people
- 17. www.ReadySetPresent.com Business in Today’s Scenario is not a “National Match” but is a “Olympics”, where there are International Players. Only that Individual / Company can survive which has done its homework well & developed its uniqueness. Page 17 Business is not a one day match
- 18. www.ReadySetPresent.com Page 18 Thank you By Hari krishnan Umesh raj