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A2 Media Studies
G324: Advanced Production Portfolio
Lesson 1
A2 Media Studies
• A2 is a big step up from AS!
• The course is harder, there is more work, but it
is lots of fun!
A2 Media Studies
• One of the secrets of success lies in your ability to organise both
yourself and your work, and study effectively on your own.
• In this respect you will find that your work will fall into the following
categories;
• CREATIVE/PRACTICAL production work as part of a team
• REVIEW of notes taken in lessons
• WRITE UPS of practical work in terms of your production blog
• READING text books to support theoretical understanding
• NOTE MAKING from extra sources (books, web, periodicals)
• WRITING answers to the set essays (one side A4 max.)
• REVISING at the end of your set topic
Basic Expectations
1. Arrive on time for every session
2. Have a Book and/or Folder for each topic you are covering
3. Be prepared with a pens, pencils, ruler, rubber
4. Make notes in lesson from discussions & the whiteboard
5. Listen carefully & discuss sensibly
6. Have the highest respect for equipment and staff.
7. Do not bring food & drink into lessons. You are allowed bottles of water only.
8. Check our A2 blog regularly:
http://hasna2media2013.blogspot.co.uk/
NEVER FEEL THAT YOU HAVE NOTHING TO DO!
A2 Media Studies
OCR is the exam board.
There are 2 main examined units, these are:
• G324 – Advanced Portfolio in Media – coursework
• G325 – Critical Perspectives in Media - examination
Note: The numbers at the front are the examination codes, make sure
you know which is which when it comes to the exam entries and the
exam itself.
G324 – Advanced Production
Portfolio
• This unit is marked internally and externally moderated by the examination board.
• You will follow a set brief which will consist of the following:
• A media portfolio, comprising of a main task and ancillary texts
• A presentation of your research, planning and evaluation in an electronic format
• The brief you will follow is:
1. A promotion package for the release of an album, to include a music promo video,
together with:
2. A website homepage for the band;
3. A cover for its release as part of a digipak
• This will be a group project. Maximum 4 people per group.
G324 – Advanced Production
Portfolio
• The purpose of this unit is firstly to assess candidates’ ability to plan
and construct media products using appropriate technical and
creative skills (AO3)
• Secondly to assess candidates’ application of knowledge and
understanding in evaluating their own work, showing how meanings
and responses are created (AO2)
• Finally to assess candidates’ ability to undertake, apply and present
appropriate research (AO4).
G324 – Advanced Production
Portfolio
• G324 is marked and internally standardised by the centre and marks
are submitted to OCR by a specified date, a sample is then selected
for external moderation.
• The unit is marked out of a total of 100 marks:
20 marks for the research and planning and its presentation
60 marks for the construction (40 for main task, 10 for each ancillary text)
20 marks for the evaluation
G324 – Advanced Production
Portfolio
Evaluation
• In the evaluation the following four questions must be addressed:
– In what ways does your media product use, develop or challenge forms and
conventions of real media products?
– How effective is the combination of your main product and ancillary texts?
– What have you learned from your audience feedback?
– How did you use media technologies in the construction and research,
planning and evaluation stages?
Key Dates
• A Level Media Studies has two very clear elements that you will be working on throughout the year.
• Just like AS level, you will spend the first half of the year on your coursework and the second half
preparing for the exam.
• As you can see from the timeline you will be very busy!
• These are the key dates for your diary;
– 03/09/2013 - A2 Course Begins
– 24/10/2013 - Research Coursework Deadline
– 20/12/2013 - Planning Coursework Deadline
– 14/02/2013 - Production Coursework Deadline
– 14/02/2013 - Evaluation Coursework Deadline
– 07/01/2014 - Exam Preparation: Section B Youth Collective Identity Begins
– 24/02/2014 - Exam Preparation: Section A Evaluation Begins
– 01/05/2014 - Final Coursework Corrections Deadline
– 08/05/2014 - Coursework sent to Exam board
– 10/06/2014 - G325 A Level Media Studies Exam
Music Videos
• Music Videos are a very important medium,
perhaps more now than ever!
• Why do you think we make music videos – what is
their purpose?
Assignment 1: Why Music Videos?
• The Music Video genre has a long and storied history.
Music videos are used to entertain, inform and most
importantly promote an artist.
• It is important that you understand this history and the
purposes of your music video.
Promotion
• The most important aspect of Music Videos is that they are there to sell the Artist, Song
and Album
• They present the artist to their audience in a number of ways that make them
appealing:
• Attractive
• Empathic
• Narrative
• Abstract
• They sometimes link directly to the Song and the Lyrics, or they present something
different to the audience to entertain them

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A2 G324 Lesson 1

  • 1. A2 Media Studies G324: Advanced Production Portfolio Lesson 1
  • 2. A2 Media Studies • A2 is a big step up from AS! • The course is harder, there is more work, but it is lots of fun!
  • 3. A2 Media Studies • One of the secrets of success lies in your ability to organise both yourself and your work, and study effectively on your own. • In this respect you will find that your work will fall into the following categories; • CREATIVE/PRACTICAL production work as part of a team • REVIEW of notes taken in lessons • WRITE UPS of practical work in terms of your production blog • READING text books to support theoretical understanding • NOTE MAKING from extra sources (books, web, periodicals) • WRITING answers to the set essays (one side A4 max.) • REVISING at the end of your set topic
  • 4. Basic Expectations 1. Arrive on time for every session 2. Have a Book and/or Folder for each topic you are covering 3. Be prepared with a pens, pencils, ruler, rubber 4. Make notes in lesson from discussions & the whiteboard 5. Listen carefully & discuss sensibly 6. Have the highest respect for equipment and staff. 7. Do not bring food & drink into lessons. You are allowed bottles of water only. 8. Check our A2 blog regularly: http://hasna2media2013.blogspot.co.uk/ NEVER FEEL THAT YOU HAVE NOTHING TO DO!
  • 5. A2 Media Studies OCR is the exam board. There are 2 main examined units, these are: • G324 – Advanced Portfolio in Media – coursework • G325 – Critical Perspectives in Media - examination Note: The numbers at the front are the examination codes, make sure you know which is which when it comes to the exam entries and the exam itself.
  • 6. G324 – Advanced Production Portfolio • This unit is marked internally and externally moderated by the examination board. • You will follow a set brief which will consist of the following: • A media portfolio, comprising of a main task and ancillary texts • A presentation of your research, planning and evaluation in an electronic format • The brief you will follow is: 1. A promotion package for the release of an album, to include a music promo video, together with: 2. A website homepage for the band; 3. A cover for its release as part of a digipak • This will be a group project. Maximum 4 people per group.
  • 7. G324 – Advanced Production Portfolio • The purpose of this unit is firstly to assess candidates’ ability to plan and construct media products using appropriate technical and creative skills (AO3) • Secondly to assess candidates’ application of knowledge and understanding in evaluating their own work, showing how meanings and responses are created (AO2) • Finally to assess candidates’ ability to undertake, apply and present appropriate research (AO4).
  • 8. G324 – Advanced Production Portfolio • G324 is marked and internally standardised by the centre and marks are submitted to OCR by a specified date, a sample is then selected for external moderation. • The unit is marked out of a total of 100 marks: 20 marks for the research and planning and its presentation 60 marks for the construction (40 for main task, 10 for each ancillary text) 20 marks for the evaluation
  • 9. G324 – Advanced Production Portfolio Evaluation • In the evaluation the following four questions must be addressed: – In what ways does your media product use, develop or challenge forms and conventions of real media products? – How effective is the combination of your main product and ancillary texts? – What have you learned from your audience feedback? – How did you use media technologies in the construction and research, planning and evaluation stages?
  • 10. Key Dates • A Level Media Studies has two very clear elements that you will be working on throughout the year. • Just like AS level, you will spend the first half of the year on your coursework and the second half preparing for the exam. • As you can see from the timeline you will be very busy! • These are the key dates for your diary; – 03/09/2013 - A2 Course Begins – 24/10/2013 - Research Coursework Deadline – 20/12/2013 - Planning Coursework Deadline – 14/02/2013 - Production Coursework Deadline – 14/02/2013 - Evaluation Coursework Deadline – 07/01/2014 - Exam Preparation: Section B Youth Collective Identity Begins – 24/02/2014 - Exam Preparation: Section A Evaluation Begins – 01/05/2014 - Final Coursework Corrections Deadline – 08/05/2014 - Coursework sent to Exam board – 10/06/2014 - G325 A Level Media Studies Exam
  • 11. Music Videos • Music Videos are a very important medium, perhaps more now than ever! • Why do you think we make music videos – what is their purpose?
  • 12. Assignment 1: Why Music Videos? • The Music Video genre has a long and storied history. Music videos are used to entertain, inform and most importantly promote an artist. • It is important that you understand this history and the purposes of your music video.
  • 13. Promotion • The most important aspect of Music Videos is that they are there to sell the Artist, Song and Album • They present the artist to their audience in a number of ways that make them appealing: • Attractive • Empathic • Narrative • Abstract • They sometimes link directly to the Song and the Lyrics, or they present something different to the audience to entertain them