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BP Oil  New Media Marketing Strategy
Current Business Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Deepwater Horizon Oil Spill ,[object Object],[object Object],[object Object],[object Object],[object Object]
New Media Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object]
New Media Campaign  ,[object Object],[object Object],[object Object],[object Object]
Blogging ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
Allocated Budget, Timeline and Launch Period  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Effectiveness, Maintenance, and Tractability  ,[object Object],[object Object],[object Object]

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BP Oil: Final New Media Marketing Strategy

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