http://www.hcltech.com/travel-transportation-logistics/overview ~ for more Travel Transportation

3. TRAVEL

4. HCL helps increase bookings for an
online travel portal specializing in
last-minute deals
BACKGROUND
 Our client is UK’s leading online travel & leisure retailer, with over 1.65 million
visitors per week. It provides customers with the best options to maximize
leisure time
 In our 5 year relationship, our areas of engagement spanned:
 24x7 application maintenance, support and enhancements
 Bespoke application development, and
 Independent verification and validation services
CHALLENGES / OBJECTIVES
SNAPSHOT
 The client wanted to increase its ‘Hit-to-Book’ ratio by allowing mobile  Vertical: Travel, Transportation & Logistics
booking as a new viable channel  Micro-vertical: Travel
 Need for an ‘enhanced website experience’ for end customers through  Service Areas: Application Maintenance, Support &
new website features Enhancement, Bespoke Application
 Improve customer service, and reduce high contact center operational Development, IV&V
costs  Technologies: J2EE, JBuilder 6, Informix 9.3, ATG
Dynamo 4.1, Red Hat Linux 8, JBoss 3.2.3, Tomcat-
 Streamline Business Intelligence reporting to help management make 4.0.4, XML, VXML, IVR (Nortel) Perforce, Homesite
better business decisions 4.5 (Windows), Forte Windows / Linux), CRT
(Windows), x2vnc (Linux) Reporting, Informatica
6.2, Oracle Business Objects 5.1

5. THE SOLUTION
 We were able to provide a tremendous cost advantage by offshoring the website
enhancement, maintenance and support engagements
 By building a Dynamic Packaging solution with IVR capabilities, our client was able to offer better
services which helped increase productivity, and thereby generated higher revenues
 We also extended services to upcoming new platforms like mobile WAP applications, and
integrated them with GIS
 We provided support for pre-sales activities like promo codes (specific promotion code numbers)
 We streamlined daily, weekly and monthly MIS reporting where over 200 reports on various
categories were developed
 By introducing Informatica [which replaced Perl scripts that consumed a lot of time], our client
has experienced significant savings in its operating costs
RESULTS / BENEFITS
 Significant increase in bookings
 Increased revenues by improving customer service, customer response and service times
 Increased operational efficiency by generating reports more easily and quickly, which led to
key sales and product profitability decisions
 Reduced contact center operating cost
 Reduced website TCO

6. Hello, I’m from HCL! We work behind the scenes, helping our customers to shift paradigms and start revolutions. We use digital engineering to
build superhuman capabilities. We make sure that the rate of progress far exceeds the price. And right now, 88,000 of us bright sparks are busy
developing solutions for 500 customers in 31 countries across the world.
How can I help you?
www.hcltech.com