2. Are you currently using direct mail or other print advertising to market your business?

3. How much budget do you have allocated to marketing per month currently?

4. Is your marketing budget focused on new customer acquisition, retention or a little of both?

6. How do you decide which marketing initiatives are effective, and which are a waste of time?

7. How much money or resources does your organization spend currently on executing marketing campaigns, and/or managing execution and fulfillment of those campaigns?

8. What have been the obstacles in driving better results from your current marketing efforts?

9. How many other priorities are competing for attention and time in addition to marketing?

11. What might happen if marketing effectiveness continues to be an obstacle to reaching and driving new sales?

12. What’s the financial impact for your organization when a higher percentage of current customers buy again?

14. Would it help you if someone else handled the creation and execution of your marketing campaigns?

15. Would it be helpful if you could eliminate the time and budget required for your current print advertising?

16. Would you be interested in paying for marketing services only after those efforts proved to be effective in growing your customer base and sales?