A study on training and development conducted at bharathi associates

INTRODUCTION INTRODUCTION ABOUT THE TOPIC “A study on Training and Development at BHARATHI ASSOCIATES Pvt. Ltd., HASSAN”. Employee training tries to improve skills, or add to the existing level of knowledge so that employee is better equipped to do his present job, or to prepare him for a higher position with increased responsibilities. However individual growth is not and ends in itself. Organizational growth need to be measured along with individual growth. Training refers to the teaching/learning activities done for the primary purpose of helping members of an organization to acquire and apply the knowledge skills, abilities, and attitude needed by that organization to acquire and apply the same. Broadly speaking training is the act of increasing the knowledge and skill of an employee for doing a particular job. OBJECTIVE OF THE STUDY ,[object Object]

To examine the impact of training on the workers.

To study the changes in behavioral pattern due to training.

To measure the differential change in output due to training

To compare the cost effectiveness in implanting training programmes.

“A Study on Training and Development”

Training and development play vital and important role in any given organization in the modern day. Considering it, my study on training and development in Bharthi Associates gives me a scope to know in detail about the different techniques and method adopted by Bharthi Associates to train their employees very effectively and efficiently.

The problem statement included various factors such as knowing the training and development facilities to the employees and also to know what best effort has been put in by the firm to improvise it so that it can be utilized effectively and efficiently by the employees in the organization.

Bharthi Associates being a firm with very little number like 500 should give more concentration on its employees with regard to train them. Some amount of concentration has been given to the training of employees, however the consistency needs to be maintained in order to make sure all the employees are well knowledged and are in a better position to carry on their work with much more effectiveness in case of any unexpected issues or obstacles.

The development of any organisation depends on the employees. For organisational productivity training and development assumes great significance.

The study is conducted to know the level of knowledge and skills given to the employees in the organization.

This will help the management to know the satisfaction levels of employees and they can take measures to increase productivity.

This study may help the management students to prepare their own report.RESEARCH METHODOLOGY ,[object Object],1. Primary Data: The primary data was collected from the respondents by administering a structured questionnaire and also through observations, interviews and discussion with management team. 2 .Secondary Data: Apart from primary data, the secondary data is being collected through Text book, records of Bharati associates Pvt. Limited, Journals from Library, Academic Reports, and Internet is used for the study. SAMPLING: Sample Population: There are totally 500 employees working in the organization. Sample Size: Out of the total population, the sample taken among workers .i.e., 50 respondents. Sampling Area: The research was conducted at Bharati associates Pvt. Limited Hassan. Sample Method: The research was made by the survey in accordance to the convenience of the employees. So the sample type is convenient sampling. TOOLS USED FOR ANALYSIS Instrument: A structured questionnaire is used, and the type of questions are dichotomous and likert scale. Method: The research was conducted by using contact methods through Questionnaire, Interview and observation. The information was collected from both plant workers as well as from management staff. Data Analysis Techniques: ,[object Object]

Percentage method is used in making comparison between two or more criteria. This method is used to describe relationship.

Percentage of Respondents = No. of Respondents / Total no of Respondents X 100.LIMITATIONS OF THE STUDY The present study is limited to many aspects. Providing information about Training and Development is the outcome of various variables. It is not possible to take in to consideration each and every criteria in this study. ,[object Object]

Could not able to collect the information from all the employees of organization because of busy schedule of employees.

The Questions that are asked being personal, some of them hesitated to answer it.

Analysis is done on the assumption that respondents have given correct information through the Questionnaires.

Due to the limitation of the time the research could not be made more detailed. 2.1 INDUSTRY PROFILE 2.1.1 Food Industry: India is the world second largest producer of food next to China, and has the potential of being the biggest with the food and agricultural sector. In this respect, the country is endowed with a large production base for a variety of raw materials covering food crops, commercial crops and fibers due to its varied agro-climatic conditions. India is world’s largest producer of cereals and milk; second largest producer of rice, wheat sugar, fruits, and vegetables; third in cotton; and seventh largest producer of fish. Also, India has the highest number of plants approved by the US Food and Drug Administration (FDA) outside the USA. 2.1.2 Food processing: Processed food market is the most important segment of the food industry according for over 32 percent of the total food market. While India has on abundant supply of food, the food processing industry is still nascent: only two percent of fruit and vegetables; and 15 percent of milk are processed. Despite this, the processed food industry ranks fifth in the country, representing 6.3 percent of GDP. It accounts for 13 percent of the country’s exports and 6 percent of total industrial investment. The industry size is estimated at US $70 billion, including US $22 billion of value added products. This sector has been attracting FDI across different categories. 2.1.3 Foreign Direct Investment: Foreign direct investment (FDI) in the country’s food sector is poised to hit the US $-billion mark by 2010. In the last one year (2006) alone. FDI approvals in food processing have doubled. The cumulative FDI inflow in food processing has reached US $1.276 billion in March 2007, in which is 2.68 percent of total FDI inflows into the country. Many major multi-national companies like Coca-Cola, Pepsi, Britannia, Danone, Nestle, Cadbury, Lever’s Kelloggs, Heinz, International Best Food, Walls, Perfetti, Van Melle, etc have made their presence in India. At the same time many others are drawing their plans to enter or expand their presence in the country: ,[object Object]

American giant Coca Cola plans to invest US $250 million in India in next three years.

The US-based private equity fund, new Vernon private equity limited (NVPEL) has decided to invest US $ 11 million in Kochi-based masala major, Eastern Condiments, the flagship company of Eastern Group.

America’s largest chocolate and confectionery-maker Hershey is acquiring 51 percent stake in Godrej Beverages & Food for US $54 million.The new wave in the food industry is not only about foreign companies arriving here attracted by the prospective size of the market. It is also about the migration of the made in India tag on food products traveling abroad. Indian food brands and fast moving consumer goods (FMCGs) are now increasingly finding prime shelf-space in the retail chains of the US and Europe. 2.1.4 Food Retail: One of the segments of the food that has been experiencing a growing interest has been food retailing. At present, only 1 percent of the food items retailed In India flow through the organized retail channel. But this situation is expected to change due to the following reasons:- changing lifestyle, increasing number of nuclear and dual income families, changing consumer tastes, increasing disposable income among others. Some of the players that have shown a keen interest in these segments are Reliance, Tata, ITC Group, Lohias-promoted Indo Rama, Mumbai –based RK Hospitality, Kishore Bizana with his Big Bazaar, RPG group. Currently, the size of the domestic food retailing market is estimated to be US $6 billion. 2.1.5 US Food Industry Targeting India: Market sales of food and beverage retailing in the country have been placed at $135 billion and growing at about 4-5% per annum. INDIA has a nascent but rapidly transforming retail food industry that creates business opportunities not only for domestic products but also for overseas exporters. International attention is now increasingly focused on the rapidly growing Indian food retail market. With the removal of quantitative restrictions on imports, Indian consumers can have access to food from around the world. The largely export-oriented US food industry is now targeting India for sales. When combined with key demographic trends of a fast- expanding and wealthier middle class; changing food consumption patterns; a realistic prospect of continued robust economic growth over the medium term; and an increasing emphasis on infrastructure investment, it bodes well for aggressive US suppliers interested in entering one of the world’s potentially largest untapped market for consumer-ready food products. Quoting industry experts, the report, intended essentially to inform prospective American suppliers business opportunities offered by India, has placed the market sales of food and beverage retailing in the country at $135 billion and growing at about 4-5 percent per annum. Retailing is not yet a structurally organized industry in India, probably as a result of poverty, regional diversity (ethnicity, income levels, marketing system, purchasing behavior etc), and fragmented small agricultural production system, domestic policies that limit inter-state commerce and inadequate infrastructure, the report pointed out. Market analysts believe that hypermarkets will determine the future of organized food retailing over the short-to-medium term, the report pointed out adding that traditional grocers are also gradually redefining themselves by increasing floor space, and introducing self-service format and value-added service such as credit and home delivery. 2.1.6 Opportunities for Food Processing Industry in India: In India agricultural and dairy sectors have achieved remarkable success over the last three and a half decades. Besides one of the world’s largest producers of food grains, India ranks second in the production of fruits and vegetables and first in milk production-providing much needed food security to the nation. The accomplishments of the green and white revolutions have, however, not been matched by concurrent developments in supply chain management, and in new technologies for better processing, preservation, and storage of food. Pockets of shortages and near starvation, substantial wastages due to spoilage, quality deficiencies, and inadequate returns to the farmer are still very much in evidence. Increased urbanization improved standards of living and the convenience needs of duel incomes families point to major potentialities in the food processing and marketing sectors. This is also evident from the presence of several global foods giants and leading Indian industrial enterprises in the country’s food processing sector, such as: Nestle India Ltd, Cadbury’s India Ltd, Kellogg’s India, Hindustan Lever Ltd, ITC-Agro, Godrej Foods and MTR Foods Ltd Besides, in the current globalized milieu, our surplus food production, as well as the increasing preference for Indian foods need to be leveraged to achieve economic, and strategic objectives through exports. The Food and Agriculture Integrated Development Action (FAIDA) report (1997) prepared by McKinsey has estimated that, driven by changing consumer preferences, the annual Consumption of ‘value-added’ foods alone would grow to Rs.2,25,000 crores by 2007-larger than the entire manufacturing sector! A more recent report has stated an absolute revenue increase of Rs.900 billion in food manufacturing between 1993 and 2000. This is in contrast with Rs.150 billion and Rs.300 billion in the pharmaceutical and IT industries, respectively. Overall, the value of the Indian food industry has increased from Rs.3.09 trillion in 1993-94 to Rs.3.99 trillion in 2000-01. The segments with the largest growth potential have been identified as dairy, wheat, fruits and vegetables, and poultry. This report has also identified some of the major challenges for the emerging food industry in India. 2.1.7 Major challenges for the Indian food Industry: ,[object Object]

Low price-elasticity for processed food products.

Need for distribution network and cold chain.

Developments of marketing channels.

Backward-forward integration from farm to consumer.

Developments of linkages between industry, government and institution.

Taxation in line with other nations.2.2 INDIAN AGRO INDUSTRY 2.2.1 Industry overview: The Indian agriculture industry is on the brink of a revolution that that will modernize the entire food chain, as the total food production in India is likely to double in the next ten years. As per recent studies the turnover of the total food market is approximately Rs.2, 50,000 crores (US $69.4 billion) out of which value-added food products comprise Rs.80000 crores (US $22.2 billion). The government of India has also. Approved proposal for joint ventures, foreign collaborations, industrial licenses and 100% export oriented unit envisaging an investment of Rs.9100 crores (US $ 4.80 billion) out of which foreign investment is over Rs.9100 crores (US $ 18.2 billion). The agricultural food industry also assumes significance owing to India’s sizable agrarian economy, which accounts for over 35% of GDP and employs around 65 percent of the population. Both in terms of foreign investment and number of joint-ventures / foreign collaborations, the customer food segment has the top priority. The other attractive features of the Indian agro industry that have the capacity to lure foreigners with promising benefits in deep sea fishing, aqua culture, milk and milk products, meat and poultry segments. Excellent export prospect, competitive pricing of agricultural products and standards that are internationally comparable has created trade opportunities in the agro industry. This farther has enabled the Indian agricultural industry portal to serve as a means by avail the benefits of agro related buy sells trade leads and other business opportunities. This Indian agro industry revolution brings along the opportunities of profitable investment and agricultural-industry-india.com provides you the B2B platform with agro related catalogs, trade leads, exporters & importers directory etc. 2.2.2 Gherkins Industry: Gherkins, like other processed vegetables from the group of pickles, are mainly eaten together with meat products, either as a side-dish or as sandwiches. Gherkins are available in different seasonings and size and reflect the various in taste of European consumer. The German “Gurken”, for example, are larger in size than the “Cornichons” available in France and are also marketed in slices. The seasoning is “sweet-and-sour”, whereas the gherkins sold in France usually do not contain any added sugar and sold whole. There are six different sizes of gherkins available on the market, with the smaller size mostly available through retail outlets and the larger used in the food industry and the catering sector. Global Green, a subsidiary of Ballarpur industries Ltd (BILT) clocks a turnover of nearly Rs100 crore exporting gherkins and is on the constant lookout for innovations to add to its basket. 2.2.3 Gherkins Indian Scenario: India is the largest producers of Fruits and Vegetable in the world. Over the last three to four decades the productions of Fruits and Vegetable has seen rapid growth and also reflect a further boost in the coming years. Gherkins were first grown in India in the year 1990 with initial shipments made to Australia. Since then market expanded to Spain, Belgium, Holland and U.S.A through not many people may be aware of it, the origin of Cucumber is India. With the divers climate conditions available in India cultivation of Gherkins can be undertaken throughout the year. The availability of fertile land, adequate water and cheap labour in addition to round the year growing period had brought a natural transition of this crop from the developed countries of Europe and North America to India. 2.2.4 Origin: Cucumber was probably first pickled 4400 years ago in Mesopotamia. In India, pickles were well-known by the Vedic period. Cucumber –pickling might have spread through the Jewish Diaspora cucumber pickling was also known to the Ancient Greeks. Caesar’s soldiers ate pickled cucumbers as health aids, and many other brine-soaked foods were part of daily life in Ancient Rome. Cucumber pickling remained widespread across the Levant and the Maghreb, where it is still very popular today. 2.2.5 Global demand for gherkins on the rise: Gherkins general not found on Indian plates, gherkins – pasteurized cucumbers – are a major dietary constituent to many in central or eastern European countries. It is said that on the Czech Republic, if one order for meat and vegetarian food, a slice of cow and two pickled gherkins would be served. Similarly, in France, pickled gherkins are most sought after. It is a small slim vegetable, about two inches long, not palatable with Indian diets but important enough to have journalists from Switzerland come to Karnataka’s gherkins-growing fields. 2.3 COMPANY PROFILE 2.3.1 INTRODUCTION The Bharathi Associates is a recognized EOU manufacturing, processing, and supply of gherkins in bulk as also in retail packaging of two sizes. Bharathi Associates is a partnership firm and a Nation concern of Bharathi Trading and industrial firm which is involved in various activities such as Coffee Curing and Exports, medical transcription, hospital, estate supplies and financing. Bharathi Associates started its operation in 1997 with the main objective of manufacturing and exporting of Gherkins processed in brine, acid and vinegar solution. The factory is located at Boovanahally, on the national highway at the entry point to Hassan Taluk, Hassan-573201, Karnataka state which is 5km away from the Hassan city. During the year 2006-07 BA exports 6500 MT for a value of 200 million. The organization has a ambitions plans for the current year 2007-08 has targeted total exports of 8000 MT for a value of RS 250 million. The organization has a committed qualified and capable operating team of 8 supervisors who performs under the guidance of top management. Organization also has causal employees who are also provided right work environment to ensure there well being and safety as also the product safety. The firm got the EOU status in 1997 and started exporting its entire production to various countries. The firm forces a good demand for their product in oversees market in the ensuring years and planning to expand its business by purchasing new machinery for grading and culling of green gherkins which will increase the production capacity to cater the increasing oversees market dammed. 2.3.2 Nature of business carried: Bharathi Trading and industrial firm which is involved in various activities such as coffee curing and export, medical transcription, hospital, estate supplies and financing. Bharathi Associates deals with processing of gherkins and exporting them to countries like France, Germany and Russia etc. They process the products based on customer requirements. 2.3.3 Mission: ,[object Object]

Constant improvement in quality.

Respond to changes for better.2.3.4 Strategy: Strategy is a plan an organization formulates to gain a substantial advantage over the competition. Strategy is the art of dividing and employing a system of activity that mobilize all resources towards valuable goals. It is the determination of basic long term goal and objective of an enterprise, and the adoption of course of action and the allocation of resources available for carrying out these goals. 2.3.5 Pricing Strategy: Price is an important element as it is revenue generating element of the organization. All the decisions related to pricing plays an important role because demand is inversely proportional to price. Price is a competitive weapon, price also determining to profitability of the company. As a result pricing has become an important managerial function of marketing. 2.3.6 Pricing strategy of Bharathi Associates: ,[object Object]

Consistent buyers have influence on the pricing: -

Consistent buyers or large buyers visits the field before the order and fixes the priced based on the situation i.e. demand etc.

Yield and supply of the crop also influences the price.2.3.7 Quality policy: Bharathi Associates follows proven quality process winning accolades from customer worldwide: ,[object Object]

Daily inspection and analysis of all ingredients at delivery point.

On-line inspection of products.

Half-hourly analysis of temperature inside the jars.

Analysis, tasting of finished product. Inspection of packaging materials. It will consultant ensure products quality and safety as per our customer requirements keeping in mind that the ultimate customers of our product are from all category and strives to continuously improve our process through the entire chain of production. 2.3.8 Product Profile: The product of the firm is Gherkins. These gherkins are processed according to different tastes. The processed gherkins are exported and they are sold in the foreign market under the below brand names; Buyers nameBrand namesSamanDiavania, paterson, hutor, perikostok, bajavo.Ritzeal mishrachiVegda, Mikado, d vEurovissionlutikPromotionalGeos German exportsK classic, garteancurone. 2.3.9 Area of operation: The firm operates its gherkins business globally. The firm has built a strong marketing network by associating with few leading gherkins bottlers across the world to exclusively market the product. The company is exporting gherkins to Canada, France, Spain, Holland, Russia and Belgium. Major part of production is supplied to Russia and France. 2.3.10 Ownership Pattern: Bharathi Associates is a partnership Firm. There are 10 partners of the firm. The active partners are as follows; ,[object Object]

Mr.G.M.Vinod2.3.11 Management Team: The management team of Bharathi Associats is headed by its chairman G.L.Muddegowda, a savvy and respected entrepreneur with several successful ventures in agro-processing, healthcare and medical transcription and now bpo to his credit. Operations are headed by Mr. Vinod. A business management graduate, Vinod is in charge of agri-procurement, processing and marketing. He has rich experience of well over 20 years’ agri-based operations and agri-product processing and marketing. Processing is driven by Mr.H.K.Mahendra a business management graduate who brings with him an experience of well over 15 years in the agri-processing industry. 2.3.12 Staff: Bhrathi Associates Staff are classified as follows: ,[object Object]

Labourers.2.3.13 Duties and Responsibilities: ,[object Object]

Hygiene or Quality maintenance.

Processes:Bulk processing-Grading, sorting, washing, adding preservative, QC approval. Jars - Grading, sorting, washing, washing jars, filling gherkins and spices to jars, adding flavors and preservative, metal detection, capping, vacuum testing, capping, pasteurization, labelling, coding, QC approval. ,[object Object]

Pasteurization:Sealed jars enter pasteurization chamber which are divided in to 3 zones ,[object Object]

In the first zone the jars are gradually heated up by spraying hot water and then dipped in to water box and as well as spraying of hot water from the top (Temp 92 to 96c). The time taken for this process will be 12.92 minutes.

In the second zone where the temperature is less than first zone (60 to 65c) the time taken for this procedure will be 6.46 minutes. And then the jar will be passed through third zone where the cold water sprayed this at room temperature and jars are cooled. The time taken for this procedure will be 8.62 minutes.

Laboratory: Bharathi Associates has established good laboratory facilities for enabling complete inspection and testing of all materials at appropriate stages incoming in process and final for the specified characteristics and parameters. Additionally finished product samples are sent to a competent external laboratory once in 3 months or in lesser frequency as demanded. Bharathi Associates follows proven quality processes winning accolades from customers worldwide: ,[object Object]

Daily inspection and analysis of all ingredients at delivery point

A study on training and development conducted at bharathi associates

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