Case study of Readmill + some startup stuff in the end. For the Hyper Island IAD class of 2011

1. Hello, I’m
Henrik
from
Readmill

2. What am I
doing here?

9. This talk has
two parts

10. Disqus for ebooks
~
Last.fm for ebooks
~
Songkick for ebooks

13. “Marginalia are scribbles,
comments, and
illuminations in the It’s a
“The book is extremely complex.
margins oflow frequency social
high gravity and a book.”
object.”
— Jyri Engeström

14. “The book is extremely complex. It’s a
high gravity and low frequency social
object.”
“If you go home with
somebody and they don’t have
books, don’t f*** them.”
- John Waters

15. “The book is extremely complex. It’s a
high gravity and low frequency social
object.”
“Average american reads six
books per year”

18. Notes, highlights,
comments & data

19. From anywhere to
everywhere

20. Social

21. 1. Reading experience

26. 2. Sharing/Discovery

28. http://readmill.com/
henrik/
reads/
ghost-in-the-wires

33. Why startups are
awesome!

40. Thank you!
✓ Please ask more questions
✓ Sign up to Readmill with hyperisland
✓ Follow me on Twitter, @henrikberggren
✓ We are looking for interns!