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Gamify Entertainment Volker Hirsch (@vhirsch) MIP TV - Cannes - 6 April 2011http://wallpapers.free-review.net/r?12

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Who? Scoreloop is the leading social gaming platform across mobile devices growing at 1 million+ users per week

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How do you direct consumers to your offering?

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How do you direct consumers to your offering? Through coercion!?

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http://2sistersblog.com/blog/wp-content/uploads/2009/10/donotlitter3.jpg

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http://img.chan4chan.com/img/2010-05-09/Kemal_20Ataturk_20CIV340.jpg

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http://campingnfishing.com/images/35%20Crook%20Handle%20Wooden%20Walking%20Cane.jpg 

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http://farm4.static.flickr.com/3328/3669714412_550096bf36_o.jpg

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http://www.simonstapleton.com/wordpress/wp-content/uploads/2009/07/carrots.jpg 

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http://oliveris.files.wordpress.com/2011/02/100_2044.jpg

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http://timesonline.typepad.com/photos/uncategorized/2008/04/29/chair.jpg

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Now what?

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Games use Ubiquitous Mechanics Peer-to-Peer High-Scores (Virtual) Gifts Challenges Achievements / (Virtual) Cash Rewardshttp://farm3.static.flickr.com/2658/3846405087_461473a2b1.jpg -- http://media.northjersey.com/images/0201_POD81.jpg

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http://www.ecoautoninja.com/wp-content/uploads/2009/01/2010-ford-fusion-hybrid-dashboard.jpg

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http://www.ecoautoninja.com/wp-content/uploads/2009/01/2010-ford-fusion-hybrid-dashboard.jpg

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XPhttp://technoccult.net/wp-content/uploads/2010/04/lee-sheldon.jpg

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Augment the Experience withUbiquitous Mechanics that are Fun!

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If they can do it, you can!

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Thank you! +44 7843 599 678 @vhirsch / @scoreloop volker@scoreloop.com http://vhirsch.com/blog http://scoreloop.com