One license for the entire household to use Office on up to five devices, including Windows tablets, PCs or Mac

3. Modern Family Lifestyle Survey
 Target: Hong Kong families
 Age: 18-60
 Fieldwork: 14-21 Jan, 2013
 Format: Phone survey
 Samples: 517

4. Device
HK family on average
Proliferation owns more than
5 devices.
60% consider it
important to access and
share information flexibly
using different devices.

5. Information Over 60% agree
Overload technology can help them
get more organized.
Top 3 tasks that people
need an effective IT tool
1. Sending and receiving emails
2. Organizing events
3. Managing and sharing calendar

6. Anywhere
More than 70% have
Access family members, friends
or business connections
abroad.
Skype is the most
popular tool for overseas
communications.

7. Work-Life
Balance Over 60% think they are
managing their personal
matters effectively.
Most agree technology
can help them get more
organized and save time.

8. Time is
Money Save 1.5 hours a day if
they are more organized.
More than half willing
to use money to buy an
extra hour, with average
amount of >$1,000.

9. Office 365
Home Premium
Available in HK Today

10. Home Premium
One Office. Five Devices.

11. Home Premium
Complete Office.

12. Home Premium
Cloud Connected

13. Home Premium
Always Improving.

14. Home Premium
Social.

15. HK$780 HK$620 HK$1,099
1 year one household 4 years 1 user Perpetual
5 PC’s or Mac’s 2 PC’s or Mac’s 1 PC

16. Families Tech enthused Students Single device user

17.  Fast speed: Up to 1G fiber
broadband
 Market leader: Residential high-
speed broadband subscription
 Extensive coverage: 2 million
households & 1,700 commercial
buildings
 Great synergy: Unsurpassed
end-to-end productivity and
experience

18. William Yeung
CEO
Hong Kong Broadband Network

19.  Same vision: Make HK a better
place to live & support its
development as a cloud hub
 Software leader: 1 billion Office
users worldwide
 Cloud capability: A great solution
for busy families/individuals with
multiple devices
 Customer benefit: True value and
delightful capabilities

20. New and selected existing HKBN
customers to register designated “Access”
packages with monthly fee as low as
HK$168
 100M broadband service with Steady
Speed Guarantee
 HKBN Wi-Fi service – 7,000 hotspots
 One-year free subscription of Office 365
Home Premium

21. Summary
 One Office, 5 devices
 Cloud connected
 Always up to date
 Complete Office
 Microsoft & Hong Kong
Broadband Partnership