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27th July, 2011 (19:00 – 22:00)  Support by: Sponsor by: Partnership with:
AGENDA 19:00 – 19:30 Reception Open 19:30 – 19:45 Update on Web Analytics Wednesday 19:45 – 20:45 Yahoo! Web Analytics 20:45 – 21:15 Q&A 21:15 – 22:00 Networking
Connect with Us @hkwebanalytics hongkongwebanalytcs.com facebook.com/hkwebanalytics @hkwebanalytics @hkdaa hkdaa.org facebook.com/daa.hk @digitalytics digitalanalytics.asia facebook.com/digital.analytics
This month update Digital Analytics Survey 2011 – http://bit.ly/HKDAA Web Analytics Association 2011 Outlook Release Asia Digital Analytics Summit – Open registration Google Plus launch (Business profile coming soon) Google Analytics (WebMaster & Social Media Integration)
Yahoo Web Analytics DATA OWNERSHIP AND PRIVACYhttp://wam.typepad.com/wam/2010/11/google-analytics-and-yahoo-analytics-privacy-data-ownership-and-data-expiration-with-the-office-of-management-and-budget.html COMAPARSION: http://www.webanablog.com/2010/01/07/omniture-google-yahoo-analytics-comparison/ Insight comparison http://www.slideshare.net/insightr/insightr-insite-comparing-free-analytics-visual
Yahoo Web Analytics Yahoo! Web Analytics is a highly customizable, enterprise-level website analytics system designed to help website businesses increase sales and visitor satisfaction, reduce marketing costs and gain new insight on online customers.
Account Management ,[object Object]
Tracking code is available after setup
a limit of 50 profiles per analytics account but unlimited analytic accounts
Easy and free to setup, but account opened for Yahoo! Web Analytics Consultant Network
Tracking code can be downloaded after account setup,[object Object]
Easy to manage new user-Email-Security Level (2-level)
Existing user management from user manager and login info
Easy to manage new user-Name/Email-Security Level (4-level),[object Object]
1st Party cookies
Basic Code can be customized
Based on “Page Tracker”
Copy and paste the basic coding of JavaScript to website
1st Party cookies
Basic Code can be customized
Based on “YWA Tracker”,[object Object]
5 custom variables

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