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PORTFOLIO
OVERVIEW   About HnyB Untangle
           Untangle
                         HnyB Untangle – A Specialist Social Branding and Promotion Company
                         delivering Social Branding, Social Advertising, Social Marketing and
                         Social PR solutions. HnyB Untangle is an agency fuelled by passion to
                         create brands which are loved by people and is driven by smart thinking.
                         HnyB Untangle engage Social Branding opportunities with innovative
                         solutions crafted to produce measurable results. HnyB Untangle's brand
                         of creative strategic solutions are defined by our people, our processes,
                         our network and exhaustive experience of our team.


                         We are a creative and innovative ideas company that make brands
                         become part of peoples’ lives. We call ourselves Untangle as we provide
                         ideas, which when incorporated in your products, services and brands,
                         makes your message simple and easily lovable. We make it happen via
                         our Social Branding, Social Advertising, Social PR and Social Marketing
                         solutions.


                         Our business is you and your brand – increasing it’s propagation in the
                         right places, ensuring the right people are aware of it and recognize it
                         for what it stands for, getting the right message out. We’re really
                         passionate about everything online and would love to talk about you,
                         your products, your brands and your initiatives.
OVERVIEW           Our Services

                                                                      Social Marketing

   Leverage your                   Social                             HnyB Untangle believes in organic way of making more people to
                                                                      follow a brand, converting the followers into potential customers

Presence      to engage
                                                                      and retaining the customers by constant interactions are the most
                                                                      important aspects of social media marketing.

 people with your Brand



Social Branding
We use the three-step model to get the most out of Social
Networks – Build, Engage and Amplify. The first step is building a
presence – preferably a page, app, place or a combination of these.
In step number two we Engage people and bring them at you Social
Media Place through various activities. With your fan base built up
the next step is to Amplify – by motivating real conversation about
your brand like sharing of views from customers, customer needs
etc. , we build a strong base of your Brand on Social Media. Our
Branding offering also includes Mobile Social Media Branding.

To make it easier for you we measure your social media reach in
terms of traditional marketing metrics, like gross rating point,      Social networking sites have become right platform to improve
making it it easy for you to appreciate the value of Facebook and     service and increase the overall sales. We know the ins and outs of
LinkedIn as components of your marketing mix.                         the major SMM platforms and networks that would enhance your
                                                                      brand reputation and increase the bottom-line of your business.
OVERVIEW           Our Services
Social PR
                                                                      Social Advertising
With the exploding popularity of social networks anyone can
connect and start a conversation around a brand. This spells an
                                                                      Social Networking sites offer the possibility to target highly
amazing opportunity to reinforce relationships with your existing     specific demographics with precision while maintaining a critical
customers, as well as to build bonds with new prospects. With         mass. Combine a sales focused advertising campaign with an
distribution across almost all demographic groups, chances are your   active Social Media Presence and you are able to target
customers are already there. By engaging your fans in a               fans/followers and friends of them with a time limited or an
conversation, you will not only strengthen your relationships but     ongoing campaign. Making the campaign social by design will
also make them spread the word about you.                             help your consumers to share your offer with their friends,
                                                                      creating a word of mouth effect.

                                                                      We are pioneer in social advertising. Thanks to our exclusive
                                                                      league of Social Tools, we’re able to professionally manage
                                                                      campaigns with the facility to perform extended micro-targeting.
                                                                      The tool allows the production and optimization of multiple
                                                                      perfectly targeted ads in a short period of time, and has the
                                                                      capacity to specify narrow target groups not only according to
                                                                      age but also in combination with interests and education levels,
                                                                      to rapidly select text and images tailored to highly specific
                                                                      audiences. Experienced Campaign Analysts make sure that your
                                                                      ad copy and display ads perform according to your target.



                                                                         STOP THINKING "CAMPAIGNS"
At HnyB Untangle we will actively manage all your interactions with
                                                                               START THINKING
existing and potential clients, keep up the dialogue and build
campaigns that spread the word about your brand to people. So let’s             "CONVERSATIONS"
build up your social media presence and take part in the ongoing
conversation. Your customers expect you to.                             Customers don't care about your AD but they care
                                                                                about what their friends think
OVERVIEW    Some of Our Clients
 Focus India Group

 Priquity

 Knowledge 360

 India Advisors

 Resource 4 Business

 Research 360
PORTFOLIO   Our Work
                       Focus India Group
                       Focus India Group (FIG) is one of the biggest non-
                       traditional business advisory and management consulting
                       group aspiring to act as a catalyst for enhancing trade,
                       investments and business to and from India.

                       The Challenge:
                       FIG was looking for a way to create a healthy Brand
                       Identity on Social Media. Also as FIG has partnered with
                       Government of Gujarat for promoting Vibrant Gujarat
                       Global Investor’s Summit 2011, our challenge was to create
                       a simple yet effective social campaign which can connect
                       the common people and businessmen with the Global
                       Business Event.

                       Our Solution:
                       We created Social Footprints with active conversations of
                       FIG across all major Social Media Sites. As we have to
                       connect        common      people,       we      created
                       www.ourvibrantgujarat.com which was a Social Hub site
                       through which people can access & communicate on all
                       Social Footprints of The Vibrant Gujarat Global Summit
                       from a single page.

                       The Result:
                       Event got tremendous response from the people and
                       businessmen. The message and vision of the event got
                       effectively imparted to the common people. Brand FIG
                       became popular and its recognition saw huge
                       improvement.
PORTFOLIO   Our Work

                       Priquity
                       Priquity is an international investor and investment facilitator
                       firm serving innovators across the world by providing them
                       Venture Funding, Crowd Funding, Private Equity, Seed &
                       Growth Capital and Debt Solutions.

                       The Challenge:
                       Priquity was facing a problem while promoting its innovative
                       Crowd Funding Solution. They have tried many ways but failed
                       to create a brand which can connect them easily to investors,
                       common people and entrepreneurs across the world. The
                       major challenge is to convey a vision and thought of Priquity
                       to Individual Investors which can further enhance the Crowd
                       Funding Offering which was quite new to the people.

                       Our Solution:
                       After a strong Brain storming, Our team created a 6 month
                       Social Branding Plan. We encourage common people and
                       entrepreneurs through various activities to join and converse
                       on Priquity's all major Social Footprints. We created whole
                       stories which helped us to provide better and easier
                       understanding of Crowd Funding Offering to Common people
                       and Entrepreneurs.

                       Results:
                       Only after 4 months, Priquity started getting inquiries for its
                       Crowd Funding Solution. The deal closure ration increased by
                       huge because of proper knowledge imparted to customers
                       through Social campaign. Priquity got huge increment in
                       Brand Awareness.
ENGAGE   Contact Us



                          Office Address
                          A 604, Titanium Square, SG Road,
                          Ahmedabad, India 380554

                          Contact
                          +91-79-27910100

                          Email
                          info@untangle.in

                          Our Twitter Page
                          www.twitter.com/hnybuntangle

                          Facebook
                          www.facebook.com/HnybUntangle


                      @   Website
                          www.untangle.in

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HnyB Untangle Portfolio

  • 2. OVERVIEW About HnyB Untangle Untangle HnyB Untangle – A Specialist Social Branding and Promotion Company delivering Social Branding, Social Advertising, Social Marketing and Social PR solutions. HnyB Untangle is an agency fuelled by passion to create brands which are loved by people and is driven by smart thinking. HnyB Untangle engage Social Branding opportunities with innovative solutions crafted to produce measurable results. HnyB Untangle's brand of creative strategic solutions are defined by our people, our processes, our network and exhaustive experience of our team. We are a creative and innovative ideas company that make brands become part of peoples’ lives. We call ourselves Untangle as we provide ideas, which when incorporated in your products, services and brands, makes your message simple and easily lovable. We make it happen via our Social Branding, Social Advertising, Social PR and Social Marketing solutions. Our business is you and your brand – increasing it’s propagation in the right places, ensuring the right people are aware of it and recognize it for what it stands for, getting the right message out. We’re really passionate about everything online and would love to talk about you, your products, your brands and your initiatives.
  • 3. OVERVIEW Our Services Social Marketing Leverage your Social HnyB Untangle believes in organic way of making more people to follow a brand, converting the followers into potential customers Presence to engage and retaining the customers by constant interactions are the most important aspects of social media marketing. people with your Brand Social Branding We use the three-step model to get the most out of Social Networks – Build, Engage and Amplify. The first step is building a presence – preferably a page, app, place or a combination of these. In step number two we Engage people and bring them at you Social Media Place through various activities. With your fan base built up the next step is to Amplify – by motivating real conversation about your brand like sharing of views from customers, customer needs etc. , we build a strong base of your Brand on Social Media. Our Branding offering also includes Mobile Social Media Branding. To make it easier for you we measure your social media reach in terms of traditional marketing metrics, like gross rating point, Social networking sites have become right platform to improve making it it easy for you to appreciate the value of Facebook and service and increase the overall sales. We know the ins and outs of LinkedIn as components of your marketing mix. the major SMM platforms and networks that would enhance your brand reputation and increase the bottom-line of your business.
  • 4. OVERVIEW Our Services Social PR Social Advertising With the exploding popularity of social networks anyone can connect and start a conversation around a brand. This spells an Social Networking sites offer the possibility to target highly amazing opportunity to reinforce relationships with your existing specific demographics with precision while maintaining a critical customers, as well as to build bonds with new prospects. With mass. Combine a sales focused advertising campaign with an distribution across almost all demographic groups, chances are your active Social Media Presence and you are able to target customers are already there. By engaging your fans in a fans/followers and friends of them with a time limited or an conversation, you will not only strengthen your relationships but ongoing campaign. Making the campaign social by design will also make them spread the word about you. help your consumers to share your offer with their friends, creating a word of mouth effect. We are pioneer in social advertising. Thanks to our exclusive league of Social Tools, we’re able to professionally manage campaigns with the facility to perform extended micro-targeting. The tool allows the production and optimization of multiple perfectly targeted ads in a short period of time, and has the capacity to specify narrow target groups not only according to age but also in combination with interests and education levels, to rapidly select text and images tailored to highly specific audiences. Experienced Campaign Analysts make sure that your ad copy and display ads perform according to your target. STOP THINKING "CAMPAIGNS" At HnyB Untangle we will actively manage all your interactions with START THINKING existing and potential clients, keep up the dialogue and build campaigns that spread the word about your brand to people. So let’s "CONVERSATIONS" build up your social media presence and take part in the ongoing conversation. Your customers expect you to. Customers don't care about your AD but they care about what their friends think
  • 5. OVERVIEW Some of Our Clients  Focus India Group  Priquity  Knowledge 360  India Advisors  Resource 4 Business  Research 360
  • 6. PORTFOLIO Our Work Focus India Group Focus India Group (FIG) is one of the biggest non- traditional business advisory and management consulting group aspiring to act as a catalyst for enhancing trade, investments and business to and from India. The Challenge: FIG was looking for a way to create a healthy Brand Identity on Social Media. Also as FIG has partnered with Government of Gujarat for promoting Vibrant Gujarat Global Investor’s Summit 2011, our challenge was to create a simple yet effective social campaign which can connect the common people and businessmen with the Global Business Event. Our Solution: We created Social Footprints with active conversations of FIG across all major Social Media Sites. As we have to connect common people, we created www.ourvibrantgujarat.com which was a Social Hub site through which people can access & communicate on all Social Footprints of The Vibrant Gujarat Global Summit from a single page. The Result: Event got tremendous response from the people and businessmen. The message and vision of the event got effectively imparted to the common people. Brand FIG became popular and its recognition saw huge improvement.
  • 7. PORTFOLIO Our Work Priquity Priquity is an international investor and investment facilitator firm serving innovators across the world by providing them Venture Funding, Crowd Funding, Private Equity, Seed & Growth Capital and Debt Solutions. The Challenge: Priquity was facing a problem while promoting its innovative Crowd Funding Solution. They have tried many ways but failed to create a brand which can connect them easily to investors, common people and entrepreneurs across the world. The major challenge is to convey a vision and thought of Priquity to Individual Investors which can further enhance the Crowd Funding Offering which was quite new to the people. Our Solution: After a strong Brain storming, Our team created a 6 month Social Branding Plan. We encourage common people and entrepreneurs through various activities to join and converse on Priquity's all major Social Footprints. We created whole stories which helped us to provide better and easier understanding of Crowd Funding Offering to Common people and Entrepreneurs. Results: Only after 4 months, Priquity started getting inquiries for its Crowd Funding Solution. The deal closure ration increased by huge because of proper knowledge imparted to customers through Social campaign. Priquity got huge increment in Brand Awareness.
  • 8. ENGAGE Contact Us Office Address A 604, Titanium Square, SG Road, Ahmedabad, India 380554 Contact +91-79-27910100 Email info@untangle.in Our Twitter Page www.twitter.com/hnybuntangle Facebook www.facebook.com/HnybUntangle @ Website www.untangle.in