Howard Davidson Arlington MA writes about how Peel smart TV remote app scores 70 million users.
Howard Davidson from Arlington Massachusetts is marketing guy who helps brands connect with target audiences.
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Howard Davidson Arlington MA - Peel smart TV remote app scores 70 million users
1. Peel Smart TV Remote App
Scores 70 Million Users
by
Howard Davidson, Arlington, MA
Slide By :- Howard Davidson Arlington MA
2. Peel is a free smart TV remote app
that turns smartphones and tablets
into a smart universal remote. The
app is so smart that Peel has scored
60 million users.
Slide By :- Howard Davidson Arlington MA
3. The app allows users to navigate
personalized viewing recommendations
on their smart phones and tablets and
then tap on their mobile screens to
launch programming on their TV.
Slide By :- Howard Davidson Arlington MA
4. The platform also gives TV networks a way
to promote their programming to
consumers who can use the app to tune
into shows, record programming or get
viewing reminders. Gotta love a is a free
smart TV remote app, right?
Slide By :- Howard Davidson Arlington MA
5. So many apps have tried to make television
a social experience. But Peel is cleverly
tapping into an existing social network for
conversations about most watched shows.
I guess the more Peel watches you, the
better the suggestions.
Slide By :- Howard Davidson Arlington MA
6. The growth in activations, which doubled
in the last six months, has been fueled by
deals with Samsung and HTC to preload
the app on their devices. The app allows
users to navigate personalized viewing
recommendations on their smart phones
and tablets and then tap on their mobile
screens to launch programming on their
TV.
Slide By :- Howard Davidson Arlington MA
7. The platform also provides TV networks
with a way to promote their
programming to consumers who can use
the app to tune into shows, record
programming or get viewing reminders.
Slide By :- Howard Davidson Arlington MA
8. The company allegedly handles about
85 million unique remote control
commands from its smartphone app
users each day.
Slide By :- Howard Davidson Arlington MA
9. Peel is totally connected with
relationships at electronic programming
guides in 110 countries. Building in social
functionality and user adoption was
simple. “Once you log enough activity
from someone, it is not hard to imitate
how they will make those choices,”
Krishnan says.
Slide By :- Howard Davidson Arlington MA
10. He boasts to having 100 percent market
share, but he’s not counting similar
offerings from Dish and Comcast because
they only work within their own company
ecosystems.
Slide By :- Howard Davidson Arlington MA
11. So will Peel survive? Well, as a free
product it puts itself in the same
category as every other social network
as it has to introduce ads to try and
monetize. But the smart TV space is
about to get crowded by larger players
who won’t need to sell ads to keep up.
Slide By :- Howard Davidson Arlington MA
12. Amazon, Google and Apple are all
expected before the end of the year to
bring out products the end of 2014 that
vastly up their game in trying to take
control of the TV screen as an
entertainment centerpiece and redefine
how TV content.
Slide By :- Howard Davidson Arlington MA