Taking Sri Lankan Publications to the Digital Era - Presentation made at CSSL

1. Taking Publishing in Sri Lanka to
the Digital Era
Harsha Purasinghe
CEO
Microimage
CSSL National ICT Conference 2012
Galadari, Colombo, Sri Lanka

2. The Publishing Evolution

3. Chauvet Cave
France
Human Expression through illustrations
32,000 Years Ago

4. Mesopotamia
Iraq
Expression of Language through Letters
3,200 BC

5. Han Dynasty
China
Invention of Paper by Cai Lun
104 AD

6. T’ang Dynasty
China
Invention of Printing
618 - 906

7. The First Printed Book
China
The Diamond Sutra is printed
868

8. Birth of the Modern Press
Germany
Human Expression through Printing
Johannes Guternberg
Prints his first book - Latin Bible
1439

9. Evolution of Sri Lankan Publishing

10. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913

11. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913
2000 BC: Thanthirimale Anuradhapura Cave Paintings

12. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913
2000 BC: Thanthirimale Anuradhapura Cave Paintings
300 BC: Expression of language through the letters (Brahmi Script)
introduced by Arhat Mahinda Thero

13. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913
2000 BC: Thanthirimale Anuradhapura Cave Paintings
300 BC: Expression of language through the letters (Brahmi Script)
introduced by Arhat Mahinda Thero
Over the years this evolved to the present day Sinhala script

14. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913

15. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913
700 AD: Sigiriya depicts the birth of general literature (Sigiri Gee).

16. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913
700 AD: Sigiriya depicts the birth of general literature (Sigiri Gee).
1400: The Kotte Kingdom fueled the Golden era in Sinhala literature.
Selalihini Sandeshaya, Guththila kawaya were among the many texts
written in this golden era.

17. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913
700 AD: Sigiriya depicts the birth of general literature (Sigiri Gee).
1400: The Kotte Kingdom fueled the Golden era in Sinhala literature.
Selalihini Sandeshaya, Guththila kawaya were among the many texts
written in this golden era.
1737: The Dutch introduce Printing to Sri Lanka.
The first book printed in Sinhala is the Landesi Yagna (Dutch Prayer Book).

18. Sri Lanka - The Milestones in Publishing
2000 BC - to 1913
1802: The first English Gazette
1832: First English Newspaper (The Colombo Journal)
1862: First Registered Sinhala Newspaper - Lakmini Pahana
1905: First Novel - Meena by Aluthgamage Simon Silva

19. Book Industry

20. The Bookstore Chains
The Brick and Mortar Bookstore
For the first time in history chain bookstores outsell
independent bookstores with a revenue of $1 Billion.

21. Road to Extinction
Book Retailer Stores in 1991 Stores in 2011
Barnes and Noble 1,343 1,341
Walden Books 1,268 Closed
Crown Books 257 Closed
Borders 13 Closed
Family Christian Stores 283
Books a Million 232
Hastings Entertainment 146
Half Price Books 113
Others 412 91
Total 3293 2206

22. The Book Industry Landscape
Who / What Changed it ?

23. The Who?

24. The Who?

25. The Who?
The Online Retailer

26. The Birth of Amazon
World’s Largest Retailer
Founder Jeff Bezos - At the inception operated the Business from
his garage.
Amazon employees 14,000 Globally.
Largest Selection of titles on the Planet.
Over $48 Billion in Revenue Annually.

27. The What?

28. The What?

29. The What?
Birth of the eBook

30. The eBook - Digtial Era

31. The eBook - Digtial Era
1998: First ebook readers appear - Soft book
and Gemstar’s Rocket e-book reader.

32. The eBook - Digtial Era
1998: First ebook readers appear - Soft book
and Gemstar’s Rocket e-book reader.
2004: Sony releases the Librie - the first
ebook reader with e-Ink

33. The eBook - Digtial Era

34. The eBook - Digtial Era
2007: Amazon releases the Kindle

35. The eBook - Digtial Era
2007: Amazon releases the Kindle
2009: Barnes and Noble releases the Nook

36. The eBook - Digtial Era
2007: Amazon releases the Kindle
2009: Barnes and Noble releases the Nook
2010: Apple iPad debuts

37. The eBook - Digtial Era
2007: Amazon releases the Kindle
2009: Barnes and Noble releases the Nook
2010: Apple iPad debuts
2010: Google Android Powered Tabs debuts

38. eBooks The reality of the industry

39. eBooks The reality of the industry
eBooks - $3.2 Billion worldwide revenue
eBooks - Revenue will by pass $10 Billion by 2016

40. eBooks The reality of the industry
eBooks - $3.2 Billion worldwide revenue
eBooks - Revenue will by pass $10 Billion by 2016
30% of ebooks will be purchased on tablets
15% of ebooks will be purchased on smartphones
55% of ebooks will be purchased on e-readers

41. Sri Lankan Literature to the World

42. Taking Books Digital - The Challenges

43. Taking Books Digital - The Challenges
Digital
Transformation

44. Taking Books Digital - The Challenges
Digital
Transformation
eBook Store Platform

45. Taking Books Digital - The Challenges
Digital
Transformation
eBook Store Platform
eReader Applications

47. Digital Transformation
Printed Books Electronically Published Electronically Published
(non-electronic format) using Proprietary Fonts using Unicode Fonts
Books in different forms/formats

48. Digital Transformation

49. Digital Transformation

50. Digital Transformation
•Converting to electronic format

51. Digital Transformation
•Converting to electronic format
•Converting to Unicode

52. Digital Transformation
•Converting to electronic format
•Converting to Unicode
•Electronic version of books - Unicode compliant TypeFace

53. Digital Transformation
•Converting to electronic format
•Converting to Unicode
•Electronic version of books - Unicode compliant TypeFace
•ePub Open eBook Standard

54. Digital Transformation
•Converting to electronic format
•Converting to Unicode
•Electronic version of books - Unicode compliant TypeFace
•ePub Open eBook Standard
•eBooks can be offered cheaper than printed copy

55. Digital Transformation
•Converting to electronic format
•Converting to Unicode
•Electronic version of books - Unicode compliant TypeFace
•ePub Open eBook Standard
•eBooks can be offered cheaper than printed copy
•eBooks Standards - Educating Publishers & Authors

56. eBook Store Platform

57. eBook Store Platform

58. eBook Store Platform
•Complete digital store front

59. eBook Store Platform
•Complete digital store front
•Multilingual Support

60. eBook Store Platform
•Complete digital store front
•Multilingual Support
•Rating & Reviews

61. eBook Store Platform
•Complete digital store front
•Multilingual Support
•Rating & Reviews
•Shopping Cart

62. eBook Store Platform
•Complete digital store front
•Multilingual Support
•Rating & Reviews
•Shopping Cart
•Payment Instruments

63. eBook Store Platform
•Complete digital store front
•Multilingual Support
•Rating & Reviews
•Shopping Cart
•Payment Instruments
•Digital Rights Management

64. eBook Store Platform
•Complete digital store front
•Multilingual Support
•Rating & Reviews
•Shopping Cart
•Payment Instruments
•Digital Rights Management
•Social Media Integration

65. eBook Store Platform
•Complete digital store front
•Multilingual Support
•Rating & Reviews
•Shopping Cart
•Payment Instruments
•Digital Rights Management
•Social Media Integration
•Publisher Portal

66. Digital Rights Management

67. Digital Rights Management
eBook

68. Digital Rights Management
eBook
•Top important to win confidence of Sri Lankan Publishers

69. Digital Rights Management
eBook
•Top important to win confidence of Sri Lankan Publishers
•Need to establish our own DRM Solution

70. Digital Rights Management
eBook
•Top important to win confidence of Sri Lankan Publishers
•Need to establish our own DRM Solution
•Auto Applying Encryption to ePub Files

71. Digital Rights Management
eBook
•Top important to win confidence of Sri Lankan Publishers
•Need to establish our own DRM Solution
•Auto Applying Encryption to ePub Files
•Real time decryption and rendering on device

72. Digital Rights Management
eBook
•Top important to win confidence of Sri Lankan Publishers
•Need to establish our own DRM Solution
•Auto Applying Encryption to ePub Files
•Real time decryption and rendering on device
•Device Sharing Management

73. BookStore Payment Options

74. BookStore Payment Options
•Virtual Wallet is assigned with user registration

75. BookStore Payment Options
•Virtual Wallet is assigned with user registration
•Virtual Wallet top up using Credit Cards

76. BookStore Payment Options
•Virtual Wallet is assigned with user registration
•Virtual Wallet top up using Credit Cards
•Alternative Payment Instrument needed for true inclusion

77. BookStore Payment Options
•Virtual Wallet is assigned with user registration
•Virtual Wallet top up using Credit Cards
•Alternative Payment Instrument needed for true inclusion
•Virtual Wallet top up using commonly available mobile reload cards

78. eBook Readers

79. eBook Readers
Smartphones

80. eBook Readers
Smartphones
Tablets

81. eBook Readers
Smartphones
Tablets
PC Reader

82. eBook Reader Features

83. eBook Reader Features
•Unicode Rendering across all platforms

84. eBook Reader Features
•Unicode Rendering across all platforms
•Real time decryption and rendering on device

85. eBook Reader Features
•Unicode Rendering across all platforms
•Real time decryption and rendering on device
•Supporting Graphics & Illustrations

86. eBook Reader Features
•Unicode Rendering across all platforms
•Real time decryption and rendering on device
•Supporting Graphics & Illustrations
•Font Scaling / Bookmarks

87. eBook Reader Features
•Unicode Rendering across all platforms
•Real time decryption and rendering on device
•Supporting Graphics & Illustrations
•Font Scaling / Bookmarks
•Personal Shelf and Connectivity to Cloud Store

88. eBook Reader Features
•Unicode Rendering across all platforms
•Real time decryption and rendering on device
•Supporting Graphics & Illustrations
•Font Scaling / Bookmarks
•Personal Shelf and Connectivity to Cloud Store
•Search / Dictionary / Thesaurus Features will add value

89. Delivering the books to Device

90. Delivering the books to Device

91. Delivering the books to Device

92. Delivering the books to Device

93. Delivering the books to Device

94. Delivering the books to Device

95. Delivering the books to Device

96. Truly Inclusive eBook EcoSystem

97. Truly Inclusive eBook EcoSystem
Smartphones Tablets PC Platforms Inclusive Payment Instrument
•A low cost smartphone/tablet empowering citizens with knowledge

98. Truly Inclusive eBook EcoSystem
Smartphones Tablets PC Platforms Inclusive Payment Instrument
•A low cost smartphone/tablet empowering citizens with knowledge
•Your books will never be out of stock or out of reach

99. Truly Inclusive eBook EcoSystem
Smartphones Tablets PC Platforms Inclusive Payment Instrument
•A low cost smartphone/tablet empowering citizens with knowledge
•Your books will never be out of stock or out of reach
•Your entire book library can be accessed anytime & anywhere

100. Truly Inclusive eBook EcoSystem
Smartphones Tablets PC Platforms Inclusive Payment Instrument
•A low cost smartphone/tablet empowering citizens with knowledge
•Your books will never be out of stock or out of reach
•Your entire book library can be accessed anytime & anywhere
•eBooks are always cheaper than a printed version

101. Truly Inclusive eBook EcoSystem
Smartphones Tablets PC Platforms Inclusive Payment Instrument
•A low cost smartphone/tablet empowering citizens with knowledge
•Your books will never be out of stock or out of reach
•Your entire book library can be accessed anytime & anywhere
•eBooks are always cheaper than a printed version
•Sri Lankan Publications to all over the world

102. Truly Inclusive eBook EcoSystem
Smartphones Tablets PC Platforms Inclusive Payment Instrument
•A low cost smartphone/tablet empowering citizens with knowledge
•Your books will never be out of stock or out of reach
•Your entire book library can be accessed anytime & anywhere
•eBooks are always cheaper than a printed version
•Sri Lankan Publications to all over the world
•Giving a boost to up coming authors

103. School Text Books going Digital

104. School Text Books going Digital

105. School Text Books going Digital

106. School Text Books going Digital
•Taking Sri Lankan Educational Text books to digital era

107. School Text Books going Digital
•Taking Sri Lankan Educational Text books to digital era
•All students receive the latest edition with updates instantly

108. School Text Books going Digital
•Taking Sri Lankan Educational Text books to digital era
•All students receive the latest edition with updates instantly
•Text Books with colorful illustrations and Animations

109. School Text Books going Digital
•Taking Sri Lankan Educational Text books to digital era
•All students receive the latest edition with updates instantly
•Text Books with colorful illustrations and Animations
•Ability to take notes

110. School Text Books going Digital
•Taking Sri Lankan Educational Text books to digital era
•All students receive the latest edition with updates instantly
•Text Books with colorful illustrations and Animations
•Ability to take notes
•Linking to other resource material

111. Summary

112. Summary
•Once digitized our books are preserved for generations

113. Summary
•Once digitized our books are preserved for generations
•Digital Rights Management builds authors/publishers confidence

114. Summary
•Once digitized our books are preserved for generations
•Digital Rights Management builds authors/publishers confidence
•Sri Lankan publishers should embrace ebooks with standards

115. Summary
•Once digitized our books are preserved for generations
•Digital Rights Management builds authors/publishers confidence
•Sri Lankan publishers should embrace ebooks with standards
•Building standard compliance eReader Apps to suit market dynamics

116. Summary
•Once digitized our books are preserved for generations
•Digital Rights Management builds authors/publishers confidence
•Sri Lankan publishers should embrace ebooks with standards
•Building standard compliance eReader Apps to suit market dynamics
•A comprehensive inclusive eBook store ecosystem

117. Summary
•Once digitized our books are preserved for generations
•Digital Rights Management builds authors/publishers confidence
•Sri Lankan publishers should embrace ebooks with standards
•Building standard compliance eReader Apps to suit market dynamics
•A comprehensive inclusive eBook store ecosystem
•Revolutionizing School Text Books with graphics/animations

118. Summary
•Once digitized our books are preserved for generations
•Digital Rights Management builds authors/publishers confidence
•Sri Lankan publishers should embrace ebooks with standards
•Building standard compliance eReader Apps to suit market dynamics
•A comprehensive inclusive eBook store ecosystem
•Revolutionizing School Text Books with graphics/animations
•Sri Lankan Books needs to be digitized to avoid extinction in future

119. Thank You
Email - harsha@microimage.com Twitter - twitter.com/harshap