1. Gregg_Gordon@SSRN.com
SSRN President & CEO

2. Gregg Gordon
SSRN President & CEO
Gregg_Gordon@SSRN.Com

3. Gregg_Gordon@SSRN.com
SSRNblog.com
twitter.com/SSRN

4. What is Critical Mass?
- minimum amount of something required to start or maintain a venture
- minimum mass of fissonable material that can sustain a chain reaction

5. Scarcity is no longer an issue.

6. There is
a growing
abundance
of scholarship.

7. e
als ar ars
ly journ 0+ ye
sc holar every 2
do ubling
There is
a growing
abundance
of scholarship.

8. e
als ar ars
ly journ 0+ ye
sc holar every 2
do ubling
There is
a growing
abundance
of scholarship.

9. Access to earlier stage research
increases the relevant research.

10. Access to earlier stage research
increases the relevant research.
IDEA

11. Access to earlier stage research
increases the relevant research.
IDEA DRAFT

12. Access to earlier stage research
increases the relevant research.
IDEA DRAFT FINAL

13. Interdisciplinary classifications
increase your relevant research.
Average # eJournal Classifications
YEAR
in SSRN MyBriefcases
2004 1.85
2005 2.04
2006 2.38
2007 2.54
2008 4.25

14. Do you have
a Ptolemaic
worldview?
http://www.sciencemusings.com/blog/
uploaded_images/Ptolemy3-737466.jpg

16. Traditional publishing models
slow innovation.

17. “A new scientific truth does not triumph by
convincing its opponents and making them
see the light, but rather because its opponents
eventually die, and a new generation grows up
that is familiar with it”
Max Planck

18. Free as in a
FREE PUPPY

19. C+C=C

20. Connections and
Conversations
create powerful
Communities.

22. What community are you building?

23. What community are you building?

24. Significant community growth

25. OJS Journals by Continent
Asia 150 Oceania 201
Africa 340 N America 833
Europe 567 S America 877

26. image created with http://www.wordle.net

27. Powerful communities create
powerful economies of scale

29. Reaching Critical Mass

31. Gregg_Gordon@SSRN.com
SSRNblog.com
twitter.com/SSRN