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Eval 4
1. Age:
It is apparent that this movie is likely to appeal more to teenagers, and
young people, given that the main characters have been signified as, and
are actual teenagers-a male, and a female so as to ensure a strong
representation of gender in relation with its theme. However, that doesn't
necessary imply that it is not open to an age group above it. But, given that
several 'mature' themes are likely to occur, and may get misinterpreted by
a more younger audience, it is crucial to rate this movie as a PG-13 one,
since another reason for not letting children view this movie would be the
complexity of relationships, which due to their 'mature' nature may not
only appeal to such an audience, but would also prove to be
incomprehendible for them. For example, when the female protagonist's
friend gets pregnant, not only will the theme that pre-marital intercourse
will be deemed as inappropriate, but the resulting consequences as
emphasized upon would be hard for them to understand since this type of
situation can only become a reality in a teenager's life, which makes it all
the more obvious that this movie will appeal more to teenager's because
the theme would be considered as relevant to their stereotyped life.
An excellent example of such a type of movie being made as PG 13 is the
famous romantic-drama-war film Dear John (2010), which is the story of a
soldier who falls in love with a young woman, and being at war decides to
converse through an exchange of letters. Now, this movie, given its
sophisticated relationship, and the theme being romance, is rated as PG 13
simply because a love life so intensely pursued can only be done so by
teenagers, and adults, but not by children, who therefore may find the
theme as overwhelming, and difficult to comprehend. Therefore, by
making it PG-13, it was ensured that only the age groups, which would
both understand as well as enjoy the movie should be allowed to watch it.
2. Gender:
Having both male as well as female characters in an equal distribution, the
movie will therefore appeal to both the sexes. However, given that the
female protagonist' situation, and life shall be more focused upon , it can
therefore be argued that the issue of 'female inferiority' may actually
appeal more to the female group, since it is a true representation of the
powerlessness as observed in many patriarchal societies, and the many
adverse effects associated with it. A point to be considered, however, is
that this is a comedy film, and shall deal with the theme in a light-hearted
and a humorous manner, with the conflict thus being resolved in a
manner, which would lead to peace and stability rather than an ongoing
disequilibrium in the two main character's lives.
There have been movies like Mean girls (2004-Paramount Pictures) in
which girls have been shown having domineering personalities . It should
be noted that this movie had comedy as a main genre, and concentrated
on critical social issues, which were to do with how these superior females
made everyone in their surroundings(males included) depend on their
unquestionable existence. As it is evident, the roles of gender have been
reversed in this movie, but this is simply owing to the fact that in the West
women are now being considered as more superior when compared to
those in the East. Being a South-Asian movie, it is therefore necessary to
establish the theme in the way I have so as to ensure that the
representation of gender is done accordingly to the cultural limitations of
my area. Karate Kid (2010- Columbia Pictures) being an Asian-based movie
also proves that not all cultures (especially South Asian) believe that girls
are more pre- disposed to violence than boys as is the case in West, and it
is made evident that the protagonist Dre Parker's lady-friend is of a more
quiet nature, and is shy and pressurized by her superiors such as her
parents, and her other friends a lot.
3. Financial Status:
While it is clear that the main characters are not of the 'deprived' sort, and
belong to a rather well-off family, it is therefore deemed as more
appropriate that my movie should appeal more to people belonging to that
category, since they will be able to form a link with the economic and
social situation as presented, and will empathize with the problems being
able to perhaps relate to them, and hence manage to develop a more
thorough understanding of the characters' personality and keep
themselves limited to the parameters as set for the movie, rather than
comparing it with a completely different social situation (for e.g, poverty-
stricken people's life) and fail to have any relevant points regarding the
movie. Saad and Arika, the two siblings, the epitome of male VS female
superiority can treat this conflict with a light-hearted manner only because
they do not live in extremely poor economic conditions, which may render
them as incapable of making fun of their hopeless poverty-stricken lives.
For example, lets consider Richie Rich(1994) a live-action film, which
mainly represented people of the upper class. Now, only an audience
belonging to that group would've found their fun-riddled lives as
enjoyable, since poor people are unaware of such a luxurious type of living,
and will therefore fail to make any connection to the movie with their own
lives, which would render them as incapable of processing the movie in a
proper manner.
Interests/Hobbies:
People, who have either a developed, or a still-developing interest in
social-related issues on both an internal(personal) as well as
external(global) scale, would enjoy watching my movie. This, would with
no doubt include Sociology students as well, since it would provide them
with further insight into the functioning of a patriarchal society, and how
4. both the culture, as well as the social and economic situation, associated
especially with the upper class social group, and perhaps help resolve the
issue as to why despite being educated, and well-off do these typical
conflicts still riddle their lives. As mentioned earlier, Arika's friend becomes
pregnant pre-maturely, which serves as a clear indication that she is not a
rational and logical person, and the unfortunate incident may have
happened due to being frustrated, and not in control of her life. So, with
such interesting social issues, in relation with the stable economic one will
prove to be worthy of being analysed and hence understood fully as to
why despite having everything, and complete monetary satisfaction does
such a huge social disequilibria arises.
Also, people who enjoy South Asian drama movies like Slumdog
Millionaire(2008) will also find my movie as enjoyable since it deals with
some stereotyped social and cultural issues, which they as a target
audience will easily manage to identify.
Demographics:
The target audience will be representative of both sexes since the movie
deals with the treat the lives of both with equal significance . Young
Women have been stereotyped in this movie initially as being helpless, and
in poor control of their lives-thus appealing to males, since this is exactly
how they expect them to be like, as well as to females, who will identify
the issues they have with male-dominance as a violently rising
phenomenon. Also, it will appeal to teenagers from different cultural
backgrounds since the movie is broad-minded in its approach. Adults who
find such psychological movies interesting will also be from various
backgrounds as the issue of social problems s is global. The audience
addressed is global, and is not restricted to South Asian audiences as the
movie will concentrate more on the stereotyped ones since the movie is