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Thursday, March 11
                                              Funstitute                                       Leveraging Individual
                                              •	 Identify	how	to	lead	cooperative	             Value to Public Impact
                                                 and	team	building	activities	                 •	 Analyze	the	recent	CPRS	
                                                 designed	to	enhance	programs	and/or	             Public	Opinion	Research	Study	results	
                                                 improve	staff	development	through	               to	identify	opportunities	suggested	by	
                                                 hands-on	interaction                             the	findings	and	discuss	our	current	
                                              •	 Discuss	when	to	use	team	building	               challenge,	understanding	of	the	public	
                                                 techniques	that	are	suitable	for	different	      value	impact	of	what	we	do
                                                 levels	of	co-workers,	volunteers	and	         •	 Describe	ways	in	which	the	positive	
                                                 community	groups                                 findings	from	the	study,	can	serve	as	a	
8:15 a.m. - 9:30 a.m.                         Daniel	Rice,	Consultant,	Retired	Park	&	
                                              Recreation	Manager
                                                                                                  means	to	leverage	the	more	widespread	
                                                                                                  public	impact	of	parks	&	recreation
Are You An Equal Opportunity                                                                   Ellen	O’Sullivan,	Ph.D.,	CPRP,	Chair,	
Recreation Provider?                          Hoarding—Impact on                               Center	for	Public	Recreation	&	Parks
•	 Describe	the	four	“safety	tasks”	for	
                                              Communities, Families &
   inclusive	programming                      Individuals                                      Play Experience Deficit Disorder:
                                              •	 Evaluate	hoarding	behavior	and	the	           Getting Youth Outside
•	 Identify	the	steps	needed	to	assure	
   programs	and	services	are	provided	in	a	      impact	hoarding	has	on	communities,	          •	 Compare	a	trio	of	new	international	
   safe	manner	for	all	participants              families	and	individuals                         research	on	children’s	happiness	and	
                                              •	 Identify	positive,	compassionate	and	            safety
Maridith	Janssen,	CTRS,	RTC,	Associate	
Professor,	CSU	Long	Beach                        successful	community-based	team	              •	 Describe	research	on	child	development	
                                                 approaches	to	hoarding	situations                and	risk	from	a	cultural	perspective
Creating a Community                          Michelle	Yerke,	Social	Worker,	Huntington	       Helle	Burlingame,	M.A.,	Psychologist,	
Anti-Graffiti Initiative                      Beach	Senior	Services                            Director,	Kompan	Play	Institute
•	 Formulate	an	understanding	of	the	
   growing	problem	of	graffiti	and	how	it	
                                              I’ve Been Handed Aquatics—                       Project Management:
   can	affect	your	agency                     Now What?                                        Tools to Effectively
•	 Discuss	techniques	for	effective	          •	 Identify	strategies	to	develop	a	toolbox	     Manage Your Projects
   collaboration	within	your	community	to	       of	skills	and	knowledge	in	the	aquatics	      •	 Discuss	the	challenges	&	resources	for	
   fight	graffiti                                field	and	recognize	areas	needed	for	self-       managing	a	project	including	duties	of	
                                                 improvement                                      the	project	manager
Anaheim	Sporn,	Community	Services	
Specialist,	City	of	Anaheim                   •	 Analyze	and	discuss	levels	of	experience,	    •	 Communicate	two	procedures	used	to	
                                                 education	and	certifications	needed	to	          complete	a	project
Joe	Perez,	Community	Services	Specialist,	       effectively	lead	an	aquatics	team	with	
City	of	Anaheim                                                                                Tara	Gee,	CA	Licensed	LA,	Senior	
                                                 credibility	and	knowledge
                                                                                               Landscape	Architect,	City	of	Roseville
Five Essentials for Successful                Terri	Matal,	Recreation	Supervisor,	City	of	
                                                                                               Rjahja	Canlas,	Park	Development	Analyst,	
                                              Sacramento
Sponsorships                                                                                   City	of	Roseville
•	 Explain	the	association	between	
                                                                                               Seattle’s Urban Forest
   outstanding	events	and	selling	
   sponsorships
                                                        Are You An                             Restoration Movement:
•	 Suggest	components	to	include	when	                  Early Bird?                            Why it Will Work in Your Parks
   creating	effective	sponsorship	proposals      Delegates who registered with                 •	 Identify	and	apply	the	three	basic	
Rachel	Trice,	CFEE,	President,	PUNCH	            the Early Bird offer must now                    elements	of	the	Urban	Forest	
Event	Marketing                                  purchase tickets for special                     Sustainability	Model
                                                 events including the CPRS or
                                                                                               •	 Describe	how	to	place	a	value	on	
                                                 CAPRCBM Banquet, the All-
                                                 Conference Dance, Intensives
                                                                                                  volunteer	efforts	beyond	hours	donated
                                                 and the CPRS PAC Golf Tourna-                 Tim	Gallagher,	Superintendent,	City	of	
                                                 ment. See pages 27-28                         Seattle	
                                                                                               Mark	Mead,	Arborist,	City	of	Seattle	



                    2010 California & Pacific Southwest Recreation & Park Training Conference                                                15
11:00 a.m. - 12:15 p.m.                          Budget S-t-r-e-t-c-h-e-r:                          Providing Meaningful
                                                 Effectively Utilizing Volunteers                   Recreation Programs for At-
100 Good, Bad & Ugly                                                                                Risk Populations
                                                 •	 Identify	ways	to	bridge	budget	and	program	
Program Ideas –                                     gaps	utilizing	teen	and	adult	volunteers        •	 Explain	the	meaning	of	“risk”	and	the	
Westcoast Style!                                 •	 Explain	how	to	create	and	sustain	a	               levels	of	risk
•	 Identify	winning	programs	and	how	to	            budget	saving,	top	level	volunteer	program      •	 Formulate	an	understanding	about	the	
   spot	the	lemons	too                                                                                 four	major	categories	of	risk:	school	
                                                 Colleen	Janssen,	Marketing	and	
•	 Discuss	ways	to	help	planners	develop	        Community	Outreach	Specialist,	Rancho	                failure,	substance	abuse/addiction,	teen	
   successful	programs                           Simi	Recreation	and	Park	District                     pregnancy,	and	antisocial	behavior
Jennifer	Shaffer,	Senior	Community	                                                                 Katherine	Martinez,	M.S.,	Lecturer,	CSU	
Services	Supervisor,	City	of	San	Mateo	          CEQA and NEPA for P&R                              Sacramento
Jennifer	Wilson,	Community	Services	             Professionals
Coordinator,	PAL,	San	Mateo	Police	              •	 Discuss	environmental	review	insight	           So You Want to be a Director?
Activities	League                                   into	parks	and	recreational	facilities	         •	 Analyze	tacit	and	explicit	duties	and	
                                                    development	for	tomorrow’s	decision	               responsibilities	of	executive	leaders	in	
Aquatic Staff Trainings –                           makers                                             parks,	recreation,	and	community	services
Get Specific!                                    •	 Share	a	simple	understanding	of	                •	 Identify	strategies	to	diversify	job	skills	
•	 Discuss	and	develop	several	specific	            the	environmental	review	process	in	               and	education	in	preparing	to	become	an	
   trainings	that	can	be	created	to	increase	       California	as	it	pertains	to	capital	              effective	executive	leader
   staff	performance	and	knowledge	in	key	          improvement	projects	and/or	maintenance	        Douglass	Long,	Director,	City	of	San	
   program	areas                                    projects	under	CEQA	and	NEPA                    Carlos	
•	 Identify	staff	training	needs	by:		staff	     David	Mitchell,	ASLA,	Park	Planning	               Penelope	Leach,	Recreation	&	Community	
   size,	programs	offered,	and	availability	     Manager,	City	of	San	Jose                          Services	Director,	City	of	Albany	
   through	creative	new	thoughts	and	ideas       Scott	Reese,	Assistant	Director	of	Park	and	
Tom	Hellmann,	Recreation	Supervisor	I,	          Recreation,	City	of	San	Diego	                     Teambuilding on a
Cosumnes	Community	Services	District                                                                Duct Tape Budget
                                                 Cut to the Core!
Beth	Gegogeine,	Recreation	Coordinator	                                                             •	 Participate	in	five	duct	tape	teambuilding	
II,	Aquatics,	Cosumnes	Community	                Effectively Managing                                  activities	that	can	be	immediately	utilized	
Services	District                                Budget Cuts, Service                                  upon	returning	to	your	work	site
                                                 Reductions &                                       •	 Participate	in	a	three-step	process	
Blend It:                                        Downsizing - Hot Topic                                for	facilitating	positive	teambuilding	
Marketing for the Future                         •	 Identify	and	discuss	the	importance	               outcomes
•	 Design	a	comprehensive	one-year	                 of	and	a	process	for	determining	and	           Keith	Fulthorp,	Ed.D.,	Lecturer/Internship	
   marketing	plan	that	maximizes	                   refining	essential	and	core	services	related	   Coordinator,	CSU	Long	Beach
   limited	budgets	while	integrating	new	           to	parks,	programs	and	facilities	provided	     Idris	Al-Oboudi,	Recreation	Services	
   communication	tools                              by	your	agency	based	on	public	opinion	         Manager,	City	of	Manhattan	Beach	
•	 Explain	how	to	integrate	web	2.0	                and	elected	official	research
   technologies	with	email	marketing	and	        •	 Describe	guiding	principles	that	provide	
   improved	website	content                         a	framework	and	boundary	for	difficult	
                                                    but	necessary	decisions	related	to	budget	
                                                                                                    2:45 p.m. - 4:00 p.m.
Ashley	Howard	Goltz,	Marketing	
Specialist,	City	of	Vista                           staffing,	pricing	and	services                  Aquatic In-Service Trainings—
                                                 Michael	Shellito,	Acting	City	Manager,	            Where is the Fun?
Blue is the New “Green”                          City	of	Roseville                                  •	 Identify	and	promote	discussion	on	
•	 Identify	alternate,	eco-friendly	solutions	                                                         training	methods	and	activities
   that	help	to	reduce	cost	of	operations	       Having a Ball – Fitness
                                                                                                    •	 Describe	how	friendly	competitions	can	
   and	provide	a	sustainable	and	profitable	     Activities for Youth!                                 have	a	positive	effect	on	staff	morale	and	
   aquatic	facility                              •	 Identify	methods	used	to	teach	fitness	            skill	development
•	 Analyze	typical	costs	associated	with	pool	      activities	to	a	large	group	of	children	in	a	
                                                                                                    Megan	Henry,	Parks	&	Recreation	
   operations	and	determine	which	areas	            limited	amount	of	space
                                                                                                    Technician,	City	of	Roseville
   can	be	effectively	targeted	to	help	reduce	   •	 Communicate	to	staff	what	their	role	
   expenditure	while	conserving	energy                                                              Beth	Gegogeine,	Recreation	Coordinator	
                                                    is	in	helping	reduce	child	obesity	and	
                                                                                                    II,	Aquatics,	Cosumnes	Community	
Randy	Mendioroz,	President,	Aquatic	                healthy,	fun	fitness	activities	to	help	
                                                                                                    Services	District
Design	Group                                        children	become	more	active
Dennis	Berkshire,	Senior	Associate,	             Sandy	Slade,	President,	Sandy	“Spin”	Slade,	
Aquatic	Design	Group                             Inc.



16         2010 California & Pacific Southwest Recreation & Park Training Conference
Citywide Community Needs                           Measuring the                                   Sustainable Design for
Assessment                                         Success of Youth                                Restrooms/Park Buildings
•	 Explain	how	to	develop	a	local	needs	           •	 Discuss	and	evaluate	key	concepts	and	       •	 Identify	and	apply	specific	sustainability	
   assessment	format,	using	needs	                    evaluation	instruments	that	measure	            strategies	to	existing	and	planned	
   assessment	protocols	such	as	workshops	            youth	success                                   restroom	buildings
   and	surveys                                     •	 Describe	ways	to	involve	youth	leaders	in	   •	 Explain	the	provisions	of	LEED	rules,	
•	 Discuss	workshop	and	meeting	                      evaluating	their	own	programs                   and	understand	how	LEED	requirements	
   facilitation,	issues	and	challenges,	           Virginia	Nonaca	Chavez,	Community	                 can	be	met	in	restroom/park	building	
   especially	with	diverse	attendees               Services	Supervisor,	City	of	Mission	Viejo         projects
Camille	Walls,	City	Planner,	City	of	Los	          Pamela	Law,	M.D.,	Youth	Development	            Ryan	Smith,	National	Sales	Manager,	
Angeles	                                           Facilitator,	Leadership	Concepts,	Inc.          ROMTEC,	Inc.
Michael	Shull,	Superintendent	of	Planning	
and	Construction	Division,	City	of	Los	
                                                   Tony	Sanchez,	Youth	Development	                VIP In Action:
                                                   Facilitator,	Leadership	Concepts,	Inc.
Angeles	                                                                                           Repositioning to be Vital—
Melinda	Gejer,	Planning	Associate,	City	of	        Parks Make Life Better:                         A Program Life Cycle
Los	Angeles	                                       Building the                                    •	 Discuss	the	importance	of	aligning	the	
                                                   Profession’s Brand                                 professions	core	values	into	your	work	
Gaining Credibility: Skills                                                                           day	in	order	to	move	forward	as	an	
                                                   •	 Discuss	the	outcomes	of	the	CPRS	
for Formal Presentations                              public	opinion	research	and	its	
                                                                                                      individual	who	creates	community	and	
•	 Explain	how	to	build	credibility	right	                                                            quality	of	life
                                                      implications	to	the	profession’s	brand
   into	your	introduction                                                                          •	 Identify	tenets	of	positioning	including	
                                                   •	 Identify	3	ways	to	incorporate	the	brand	       why	to	engage	in	repositioning,	types	
•	 Design	a	compelling	opener	-	every	time            into	your	agency                                of	repositioning,	and	understanding	a	
Guila	Muir,	Principal,	Muir	&	Associates           Jane	H.	Adams,	Executive	Director,	                program	life	cycle
                                                   California	Park	&	Recreation	Society
Healthy Active Kids:                                                                               Idris	Al-Oboudi,	Recreation	Services	
                                                   Jodi	Rudick,	Creative	Director,	ADvisors	       Manager,	City	of	Manhattan	Beach.
An Endangered Species                              Marketing	Group                                 Keith	Fulthorp,	Ed.D.,	Lecturer/Internship	
•	 Define	the	extent	of	the	childhood	
                                                                                                   Coordinator,	CSU	Long	Beach
   obesity	epidemic	and	the	essential	role	of	     Successfully Competing for
   parks	and	recreation	in	preventing	obesity      Decision Maker Funding
•	 Explain	how	to	use	an	ecological	model	
   of	health	promotion	in	parks	and	
                                                   •	 Communicate	how	to	identify	and	plan	        2:45 p.m. - 5:30 p.m.
                                                      to	get	needed	resources	for	community	
   recreation’s	scope	of	influence                    recreation	during	these	competitive	times    Leisure Research & Education
Christine	Lafontant,	Recreation	Program	           •	 Explain	how	to	package	and	support	          Poster Session & Symposium
Manager,	County	of	San	Diego	                         these	recreation	resource	needs	as	          (No CEUs)
Maryjane	Ortiz,	Recreation	Program	                   community	priorities	to	decision	makers      •	 Discuss	studies,	both	theoretical	and	
Supervisor,	County	of	San	Diego	                   Michael	Shellito,	Acting	City	Manager,	            applied	research,	that	contribute	to	the	
                                                   City	of	Roseville                                  development	of	leisure,	recreation	and	
Healthy Trails — Your Path to                                                                         tourism	professions
                                                   Lori	Donchak,	Mayor,	City	of	San	
Fitness, Fun and Adventure!                        Clemente                                        •	 Study	topics	will	be	listed	in	the	onsite	
•	 Describe	effective	strategies	used	by	non-                                                         program	brochure	at	conference
   traditional	partners	to	create	a	sustainable	   Supporting Each Other —                         Carolin	Lusby,	Ph.D.,	CSU	Long	Beach
   program	that	encourages	individuals	and	        A Recreation & Facility                         Jerusha	Greenwood,	Ph.D.,	Assistant	
   families	to	increase	healthy	behaviors
                                                   Maintenance Partnership                         Professor,	Cal	Poly	San	Luis	Obispo
•	 Communicate	how	marketing	strategies	
                                                   •	 Discuss	the	“needs”	of	your	community	
   reach	out	to	underserved	populations	
                                                      verses	the	“wants”	of	the	staff
   to	motivate	participation	and	to	drive	
   families	into	underutilized	parks               •	 Demonstrate	successful	communication	
                                                      techniques	used	between	work	groups	
                                                                                                                Register
Kathleen	Hooper,	MS,	MA,	Manager,	
                                                      that	get	staff	to	focus	on	providing	
Outdoor	Recreation,	County	of	Santa	Clara
                                                      quality	facilities	and	programs	to	their	

                                                                                                                 Online
Bonnie	Broderick,	MPH,	RD,	Director,	                 communities
Nutrition	&	Wellness,	and	Chronic	Disease,	
                                                   Scott	Miller,	Senior	Parks	&	Recreation	
Santa	Clara	County	Public	Health	Department
                                                   Supervisor,	City	of	Roseville                    www.cprsmembers.org
Lori	Martin,	M.S.,	R.D.,	Program	
Manager,	Nutrition	and	Wellness,	Santa	
Clara	County	Public	Health	Department


                    2010 California & Pacific Southwest Recreation & Park Training Conference                                                      17
4:15 p.m. - 5:30 p.m.                              Healthy Communities—                               The New Face of
                                                   NRPA Achieve Initiative                            Homelessness:
Before Internships:                                                                                   Public Facility Standards
                                                   •	 Identify	how	to	increase	usage	and	
What Students                                         establishment	of	health	policy,	systems	        Hot Topic
Need to Know                                          and	environmental	change	strategies	
                                                                                                      •	 Explain	and	analyze	public	government	
•	 Discuss	employer	expectations	for	                 focusing	on	tobacco	cessation,	physical	
                                                                                                         best	practice	solutions	that	address	the	
   community-based	interns                            activity,	nutrition,	obesity,	heart	disease,	
                                                                                                         causes	of	homelessness	and	homeless	
                                                      and	diabetes;	and	transform	the	patterns	
•	 Explain	various	resources	&	                                                                          sub-populations
                                                      of	a	healthy	community	into	practice
   opportunities	available	to	students	prior	                                                         •	 Discuss	resources	for	federal,	state	and	
   to	internships	to	help	prepare	for	park	&	      •	 Identify	potential	partners	in	Public	
                                                                                                         local	homeless	services/programs	that	
   recreation	positions                               Health,	Schools,	Community	
                                                                                                         demonstrate	how	communities	can	
                                                      Organizations	and	other	sectors	in	your	
Panel	of	California	Based	Public	                                                                        collaborate	using	existing	resources	
                                                      community;	enhance	collaboration	
Government	Internship	Providers                                                                       Bob	Cerince,	Community	Services	
                                                      between	local	leaders	and	stakeholders	to	
                                                      prevent	chronic	diseases	and	related	risk	      Supervisor,	City	of	Anaheim
California Community
                                                      factors
Foundations — Partners in                                                                             Water Crisis? Get a SplashPad!
                                                   Pamela	Passow,	Community	Services	
Funding                                            Manager,	City	of	La	Mirada                         •	 Explain	how	to	design	SplashPads	to	
•	 Identify	priorities	of	community	                                                                     reduce	the	amount	of	water	that	is	wasted	
                                                   Lisa	Montoya,	Community	Services	                     through	carry	off	and	water	waste
   foundations	in	program	funding	and	
                                                   Supervisor,	City	of	La	Mirada
   relate	these	priorities	to	successful	public	                                                      •	 Evaluate	if	and	where	a	SplashPad	can	be	
   agency	grant	applications
                                                   Ignite Parks & Recreation                             used	within	the	a	public	facility
•	 Describe	how	a	working	non-profit	              Hot Topic                                          Kevin	Spence,	Managing	Partner,	Miracle	
   support	organization	may	work	in	a	                                                                Playground	Sales
   municipal	recreation	and	park	agency            (No CEUs)
                                                   •	 A	rapid	way	to	convey	useful	and	               Lee	Barocas,	Departmental	Facility	Planner	
Alexander	Posada,	Director	of	Recreation	                                                             I,	County	of	Los	Angeles	County	
                                                      engaging	ideas	&	solutions	from	a	varied	
&	Parks,	City	of	Santa	Maria
                                                      group	of	presenters
Ron	Gallo,	President	&	CEO,	Santa	                                                                    We’re All On the
                                                   •	 Five	minute	presentations,	each	using	20	
Barbara	Foundation
                                                      PowerPoint	slides
                                                                                                      Same Team –
                                                                                                      Inclusive Play Activities
Cheap Training in an                               Teaching Youth to Be                               •	 Practice	at	least	five	group	activities	used	
Expensive World                                    Community Leaders                                     when	integrating	adults	and	youth
•	 Identify	the	seven	laws	for	developing	                                                            •	 Explain	how	to	adapt	lessons	to	reach	all	
                                                   •	 Discuss	and	practice	skills	that	will	help	
   in-house	training                                                                                     levels	of	participants
                                                      you	focus	your	audience	on	key	concepts	
•	 Formulate	a	relevant,	workable	training	           and	ideas	in	leading	training	sessions	for	     Dave	Bacon,	M.S.,	Professor,	El	Camino	
   plan	for	your	organization                         youth                                           College	
Guila	Muir,	Principal,	Muir	&	Associates           •	 Identify	ways	to	involve	youth	leaders	in	
                                                      leadership	training	for	other	community	        What’s Hot in Sacramento?
Effective Community Workshop                          youth                                           CPRS Legislative Committee
Techniques: A Proposition 84                       Virginia	Nonaca	Chavez,	Community	                 Meeting
Case Study                                         Services	Supervisor,	City	of	Mission	Viejo         •	 Discuss	legislative	bills	being	monitored	
•	 Demonstrate	practical	techniques	to	get	        Pamela	Law,	M.D.,	Youth	Development	                  by	CPRS
   the	most	out	of	the	outreach,	workshop	         Facilitator,	Leadership	Concepts,	Inc.             •	 Discuss	opportunities	for	member	
   process	and	follow-up                                                                                 engagement	to	positively	impact	
                                                   Tony	Sanchez,	Youth	Development	
•	 Describe	how	Proposition	84	affects	the	        Facilitator,	Leadership	Concepts,	Inc.                legislative	outcomes
   performance-based	outcome	goals	of	a	                                                              Paul	Romero,	Chair,	CPRS	Legislative	
   workshop	process	and	the	application	                                                              Committee
   requirements
                                                                                                      Douglas	Houston,	CPRS	Advocate,	The	
Robert	Mueting,	Principal,	RJM	Design	                                                                Houston	Group
Group,	Inc.
Richard	Gould,	Director	of	Parks,	
Recreation,	and	Community	Services,	City	
of	Santa	Clarita	
                                                                Register
John	Courtney,	ASLA,	LEED	AP,	
Principal	Landscape	Architect,	RJM	
                                                                 Online
Design	Group,	Inc.                                  www.cprsmembers.org

18         2010 California & Pacific Southwest Recreation & Park Training Conference

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Cprs Conf 2010 Thursday March11 2010 Education Sessions[1]ادريس جاسم العبودي

  • 1. Thursday, March 11 Funstitute Leveraging Individual • Identify how to lead cooperative Value to Public Impact and team building activities • Analyze the recent CPRS designed to enhance programs and/or Public Opinion Research Study results improve staff development through to identify opportunities suggested by hands-on interaction the findings and discuss our current • Discuss when to use team building challenge, understanding of the public techniques that are suitable for different value impact of what we do levels of co-workers, volunteers and • Describe ways in which the positive community groups findings from the study, can serve as a 8:15 a.m. - 9:30 a.m. Daniel Rice, Consultant, Retired Park & Recreation Manager means to leverage the more widespread public impact of parks & recreation Are You An Equal Opportunity Ellen O’Sullivan, Ph.D., CPRP, Chair, Recreation Provider? Hoarding—Impact on Center for Public Recreation & Parks • Describe the four “safety tasks” for Communities, Families & inclusive programming Individuals Play Experience Deficit Disorder: • Evaluate hoarding behavior and the Getting Youth Outside • Identify the steps needed to assure programs and services are provided in a impact hoarding has on communities, • Compare a trio of new international safe manner for all participants families and individuals research on children’s happiness and • Identify positive, compassionate and safety Maridith Janssen, CTRS, RTC, Associate Professor, CSU Long Beach successful community-based team • Describe research on child development approaches to hoarding situations and risk from a cultural perspective Creating a Community Michelle Yerke, Social Worker, Huntington Helle Burlingame, M.A., Psychologist, Anti-Graffiti Initiative Beach Senior Services Director, Kompan Play Institute • Formulate an understanding of the growing problem of graffiti and how it I’ve Been Handed Aquatics— Project Management: can affect your agency Now What? Tools to Effectively • Discuss techniques for effective • Identify strategies to develop a toolbox Manage Your Projects collaboration within your community to of skills and knowledge in the aquatics • Discuss the challenges & resources for fight graffiti field and recognize areas needed for self- managing a project including duties of improvement the project manager Anaheim Sporn, Community Services Specialist, City of Anaheim • Analyze and discuss levels of experience, • Communicate two procedures used to education and certifications needed to complete a project Joe Perez, Community Services Specialist, effectively lead an aquatics team with City of Anaheim Tara Gee, CA Licensed LA, Senior credibility and knowledge Landscape Architect, City of Roseville Five Essentials for Successful Terri Matal, Recreation Supervisor, City of Rjahja Canlas, Park Development Analyst, Sacramento Sponsorships City of Roseville • Explain the association between Seattle’s Urban Forest outstanding events and selling sponsorships Are You An Restoration Movement: • Suggest components to include when Early Bird? Why it Will Work in Your Parks creating effective sponsorship proposals Delegates who registered with • Identify and apply the three basic Rachel Trice, CFEE, President, PUNCH the Early Bird offer must now elements of the Urban Forest Event Marketing purchase tickets for special Sustainability Model events including the CPRS or • Describe how to place a value on CAPRCBM Banquet, the All- Conference Dance, Intensives volunteer efforts beyond hours donated and the CPRS PAC Golf Tourna- Tim Gallagher, Superintendent, City of ment. See pages 27-28 Seattle Mark Mead, Arborist, City of Seattle 2010 California & Pacific Southwest Recreation & Park Training Conference 15
  • 2. 11:00 a.m. - 12:15 p.m. Budget S-t-r-e-t-c-h-e-r: Providing Meaningful Effectively Utilizing Volunteers Recreation Programs for At- 100 Good, Bad & Ugly Risk Populations • Identify ways to bridge budget and program Program Ideas – gaps utilizing teen and adult volunteers • Explain the meaning of “risk” and the Westcoast Style! • Explain how to create and sustain a levels of risk • Identify winning programs and how to budget saving, top level volunteer program • Formulate an understanding about the spot the lemons too four major categories of risk: school Colleen Janssen, Marketing and • Discuss ways to help planners develop Community Outreach Specialist, Rancho failure, substance abuse/addiction, teen successful programs Simi Recreation and Park District pregnancy, and antisocial behavior Jennifer Shaffer, Senior Community Katherine Martinez, M.S., Lecturer, CSU Services Supervisor, City of San Mateo CEQA and NEPA for P&R Sacramento Jennifer Wilson, Community Services Professionals Coordinator, PAL, San Mateo Police • Discuss environmental review insight So You Want to be a Director? Activities League into parks and recreational facilities • Analyze tacit and explicit duties and development for tomorrow’s decision responsibilities of executive leaders in Aquatic Staff Trainings – makers parks, recreation, and community services Get Specific! • Share a simple understanding of • Identify strategies to diversify job skills • Discuss and develop several specific the environmental review process in and education in preparing to become an trainings that can be created to increase California as it pertains to capital effective executive leader staff performance and knowledge in key improvement projects and/or maintenance Douglass Long, Director, City of San program areas projects under CEQA and NEPA Carlos • Identify staff training needs by: staff David Mitchell, ASLA, Park Planning Penelope Leach, Recreation & Community size, programs offered, and availability Manager, City of San Jose Services Director, City of Albany through creative new thoughts and ideas Scott Reese, Assistant Director of Park and Tom Hellmann, Recreation Supervisor I, Recreation, City of San Diego Teambuilding on a Cosumnes Community Services District Duct Tape Budget Cut to the Core! Beth Gegogeine, Recreation Coordinator • Participate in five duct tape teambuilding II, Aquatics, Cosumnes Community Effectively Managing activities that can be immediately utilized Services District Budget Cuts, Service upon returning to your work site Reductions & • Participate in a three-step process Blend It: Downsizing - Hot Topic for facilitating positive teambuilding Marketing for the Future • Identify and discuss the importance outcomes • Design a comprehensive one-year of and a process for determining and Keith Fulthorp, Ed.D., Lecturer/Internship marketing plan that maximizes refining essential and core services related Coordinator, CSU Long Beach limited budgets while integrating new to parks, programs and facilities provided Idris Al-Oboudi, Recreation Services communication tools by your agency based on public opinion Manager, City of Manhattan Beach • Explain how to integrate web 2.0 and elected official research technologies with email marketing and • Describe guiding principles that provide improved website content a framework and boundary for difficult but necessary decisions related to budget 2:45 p.m. - 4:00 p.m. Ashley Howard Goltz, Marketing Specialist, City of Vista staffing, pricing and services Aquatic In-Service Trainings— Michael Shellito, Acting City Manager, Where is the Fun? Blue is the New “Green” City of Roseville • Identify and promote discussion on • Identify alternate, eco-friendly solutions training methods and activities that help to reduce cost of operations Having a Ball – Fitness • Describe how friendly competitions can and provide a sustainable and profitable Activities for Youth! have a positive effect on staff morale and aquatic facility • Identify methods used to teach fitness skill development • Analyze typical costs associated with pool activities to a large group of children in a Megan Henry, Parks & Recreation operations and determine which areas limited amount of space Technician, City of Roseville can be effectively targeted to help reduce • Communicate to staff what their role expenditure while conserving energy Beth Gegogeine, Recreation Coordinator is in helping reduce child obesity and II, Aquatics, Cosumnes Community Randy Mendioroz, President, Aquatic healthy, fun fitness activities to help Services District Design Group children become more active Dennis Berkshire, Senior Associate, Sandy Slade, President, Sandy “Spin” Slade, Aquatic Design Group Inc. 16 2010 California & Pacific Southwest Recreation & Park Training Conference
  • 3. Citywide Community Needs Measuring the Sustainable Design for Assessment Success of Youth Restrooms/Park Buildings • Explain how to develop a local needs • Discuss and evaluate key concepts and • Identify and apply specific sustainability assessment format, using needs evaluation instruments that measure strategies to existing and planned assessment protocols such as workshops youth success restroom buildings and surveys • Describe ways to involve youth leaders in • Explain the provisions of LEED rules, • Discuss workshop and meeting evaluating their own programs and understand how LEED requirements facilitation, issues and challenges, Virginia Nonaca Chavez, Community can be met in restroom/park building especially with diverse attendees Services Supervisor, City of Mission Viejo projects Camille Walls, City Planner, City of Los Pamela Law, M.D., Youth Development Ryan Smith, National Sales Manager, Angeles Facilitator, Leadership Concepts, Inc. ROMTEC, Inc. Michael Shull, Superintendent of Planning and Construction Division, City of Los Tony Sanchez, Youth Development VIP In Action: Facilitator, Leadership Concepts, Inc. Angeles Repositioning to be Vital— Melinda Gejer, Planning Associate, City of Parks Make Life Better: A Program Life Cycle Los Angeles Building the • Discuss the importance of aligning the Profession’s Brand professions core values into your work Gaining Credibility: Skills day in order to move forward as an • Discuss the outcomes of the CPRS for Formal Presentations public opinion research and its individual who creates community and • Explain how to build credibility right quality of life implications to the profession’s brand into your introduction • Identify tenets of positioning including • Identify 3 ways to incorporate the brand why to engage in repositioning, types • Design a compelling opener - every time into your agency of repositioning, and understanding a Guila Muir, Principal, Muir & Associates Jane H. Adams, Executive Director, program life cycle California Park & Recreation Society Healthy Active Kids: Idris Al-Oboudi, Recreation Services Jodi Rudick, Creative Director, ADvisors Manager, City of Manhattan Beach. An Endangered Species Marketing Group Keith Fulthorp, Ed.D., Lecturer/Internship • Define the extent of the childhood Coordinator, CSU Long Beach obesity epidemic and the essential role of Successfully Competing for parks and recreation in preventing obesity Decision Maker Funding • Explain how to use an ecological model of health promotion in parks and • Communicate how to identify and plan 2:45 p.m. - 5:30 p.m. to get needed resources for community recreation’s scope of influence recreation during these competitive times Leisure Research & Education Christine Lafontant, Recreation Program • Explain how to package and support Poster Session & Symposium Manager, County of San Diego these recreation resource needs as (No CEUs) Maryjane Ortiz, Recreation Program community priorities to decision makers • Discuss studies, both theoretical and Supervisor, County of San Diego Michael Shellito, Acting City Manager, applied research, that contribute to the City of Roseville development of leisure, recreation and Healthy Trails — Your Path to tourism professions Lori Donchak, Mayor, City of San Fitness, Fun and Adventure! Clemente • Study topics will be listed in the onsite • Describe effective strategies used by non- program brochure at conference traditional partners to create a sustainable Supporting Each Other — Carolin Lusby, Ph.D., CSU Long Beach program that encourages individuals and A Recreation & Facility Jerusha Greenwood, Ph.D., Assistant families to increase healthy behaviors Maintenance Partnership Professor, Cal Poly San Luis Obispo • Communicate how marketing strategies • Discuss the “needs” of your community reach out to underserved populations verses the “wants” of the staff to motivate participation and to drive families into underutilized parks • Demonstrate successful communication techniques used between work groups Register Kathleen Hooper, MS, MA, Manager, that get staff to focus on providing Outdoor Recreation, County of Santa Clara quality facilities and programs to their Online Bonnie Broderick, MPH, RD, Director, communities Nutrition & Wellness, and Chronic Disease, Scott Miller, Senior Parks & Recreation Santa Clara County Public Health Department Supervisor, City of Roseville www.cprsmembers.org Lori Martin, M.S., R.D., Program Manager, Nutrition and Wellness, Santa Clara County Public Health Department 2010 California & Pacific Southwest Recreation & Park Training Conference 17
  • 4. 4:15 p.m. - 5:30 p.m. Healthy Communities— The New Face of NRPA Achieve Initiative Homelessness: Before Internships: Public Facility Standards • Identify how to increase usage and What Students establishment of health policy, systems Hot Topic Need to Know and environmental change strategies • Explain and analyze public government • Discuss employer expectations for focusing on tobacco cessation, physical best practice solutions that address the community-based interns activity, nutrition, obesity, heart disease, causes of homelessness and homeless and diabetes; and transform the patterns • Explain various resources & sub-populations of a healthy community into practice opportunities available to students prior • Discuss resources for federal, state and to internships to help prepare for park & • Identify potential partners in Public local homeless services/programs that recreation positions Health, Schools, Community demonstrate how communities can Organizations and other sectors in your Panel of California Based Public collaborate using existing resources community; enhance collaboration Government Internship Providers Bob Cerince, Community Services between local leaders and stakeholders to prevent chronic diseases and related risk Supervisor, City of Anaheim California Community factors Foundations — Partners in Water Crisis? Get a SplashPad! Pamela Passow, Community Services Funding Manager, City of La Mirada • Explain how to design SplashPads to • Identify priorities of community reduce the amount of water that is wasted Lisa Montoya, Community Services through carry off and water waste foundations in program funding and Supervisor, City of La Mirada relate these priorities to successful public • Evaluate if and where a SplashPad can be agency grant applications Ignite Parks & Recreation used within the a public facility • Describe how a working non-profit Hot Topic Kevin Spence, Managing Partner, Miracle support organization may work in a Playground Sales municipal recreation and park agency (No CEUs) • A rapid way to convey useful and Lee Barocas, Departmental Facility Planner Alexander Posada, Director of Recreation I, County of Los Angeles County engaging ideas & solutions from a varied & Parks, City of Santa Maria group of presenters Ron Gallo, President & CEO, Santa We’re All On the • Five minute presentations, each using 20 Barbara Foundation PowerPoint slides Same Team – Inclusive Play Activities Cheap Training in an Teaching Youth to Be • Practice at least five group activities used Expensive World Community Leaders when integrating adults and youth • Identify the seven laws for developing • Explain how to adapt lessons to reach all • Discuss and practice skills that will help in-house training levels of participants you focus your audience on key concepts • Formulate a relevant, workable training and ideas in leading training sessions for Dave Bacon, M.S., Professor, El Camino plan for your organization youth College Guila Muir, Principal, Muir & Associates • Identify ways to involve youth leaders in leadership training for other community What’s Hot in Sacramento? Effective Community Workshop youth CPRS Legislative Committee Techniques: A Proposition 84 Virginia Nonaca Chavez, Community Meeting Case Study Services Supervisor, City of Mission Viejo • Discuss legislative bills being monitored • Demonstrate practical techniques to get Pamela Law, M.D., Youth Development by CPRS the most out of the outreach, workshop Facilitator, Leadership Concepts, Inc. • Discuss opportunities for member process and follow-up engagement to positively impact Tony Sanchez, Youth Development • Describe how Proposition 84 affects the Facilitator, Leadership Concepts, Inc. legislative outcomes performance-based outcome goals of a Paul Romero, Chair, CPRS Legislative workshop process and the application Committee requirements Douglas Houston, CPRS Advocate, The Robert Mueting, Principal, RJM Design Houston Group Group, Inc. Richard Gould, Director of Parks, Recreation, and Community Services, City of Santa Clarita Register John Courtney, ASLA, LEED AP, Principal Landscape Architect, RJM Online Design Group, Inc. www.cprsmembers.org 18 2010 California & Pacific Southwest Recreation & Park Training Conference