This document discusses keyword research strategies for an Amazon affiliate site focused on road bikes. It identifies several types of keywords to target, including the main "money site" keyword, long-tail product list keywords, related product and accessories keywords, product review keywords, and "how-to" keywords. Examples are provided for each keyword type related to the niche of road bikes. The document also lists some tools that can be used for keyword research, such as Google AdWords and LongTailPro, and provides contact information for the author.