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Maduf12 Summary And Conclusions Andre De Vleeschouwer

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Maduf12 Summary And Conclusions Andre De Vleeschouwer

  1. 1. MADUF Summary and conclusions ir. André De Vleeschouwer Program manager http://www.ibbt.be andre.devleeschouwer@ibbt.be
  2. 2. Convergence issues   Legislation  Regulation – Frequency assignment  Federal versus communities  Rights: author rights, responsibilities  Broadcast = culture  Telecom = economy, competition   Networks: operators - technical Convergence  Belgacom, Telenet  VRT, VMMa, SBS, RTL, …  Transmitter vs server, radio/tv vs computer  Unicast/Multicast vs Broadcast   Business-models  Megafusions - Mergers  Role patterns  Advertising – Inverse business models
  3. 3. MAximizing DVB Usage in Flanders  User: When, how long, how, what ?  New prime time, several times a day, short duration  Good quality picture and sound – Larger screen  Around 10 € per month for the service  Business studies – Prophecies  Future challengeing, yet uncertain  Strongly dependant on new services / content  A few basic introduction scenarios possible  Legislation still open (in Belgium – Europe)  Technical: need for standards  Still many techo-economical choices to be made  Future: Scalable video coding – Dual antenne DVB-H
  4. 4. Analogue Switch-Off time tabel (website EBU) Fast Track Finland, Sweden Netherlands 2007–2008 Germany Middle Term Belgium Norway , Denmark 2009– 2012 Switzerland , Austria Ireland Last Italy UK France 2012– 2015 Spain, Portugal Greece
  5. 5. MAximizing DVB Usage in Flanders ?  Analogue switch-off: 3 November 2008 in Flanders  What comes next ?  Digital switch-on gives rise to DIGITAL DIVIDEND  MANY MORE INTERACTIVE BROADCAST SERVICES  Entertainment, Communities, Local services  Mobility, Traffic, Emergency, Social needs, …  Harmonised view on use of DVB / UHF – Decisions  Need for more studies and experiments: IBBT  Ghent is excellent location:  Medium size city, more than 200k potential users  Harbour, tourists, students, culture, transport, …

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