Mobile marketing, geo conquesting, geo targeting, search and online video as tools for retailers.

1. Mobile Advertising!
Track From Impressions to Walk-In!

2. Track customers from ad views to actual retail visits.!
We’ll tell you when mobile devices that showed your ad actually entered your
retail location.!
!
From message to walk in, get tangible results that take your mobile game plan
to the next level. !

3. Drive Shoppers Directly to Your Store!
Target your audience where they spend the
most time: their smart phones and tablets.!
Our system offers one of the most precise geo-
fencing technologies in the industry. We target
mobile devices with customized content based
on GPS location. You will reach an audience on
10,000+ smart phone apps & mobile sites. !
14%
23%
28%
45%
50%

4. Mobile Geo-Fencing!
Geo-fenced mobile ads drive engagement and
foot traffic.!
Our system captures your local audience with
custom Geo-Fences around your retail points.!
We’ll target by GPS coordinates, zip codes,
cities, counties, and DMAs.!
You'll tell us precisely where to target and we’ll do
the rest.!

5. Mobile Geo-Conquesting!
Send shoppers your ad while they’re on your
competitor’s location.!
63% of car or product/service buyers research
and shop online while visiting a retail point. Hit
your competitors on their own turf. !
We will use your marketing dollars more
effectively by targeting shoppers when they are in
or around competing stores.!

6. Mobile Geo-Retargeting!
Reach shoppers who have researched new or
used cars on their device, as well as a specific
product or service.!
Our system retargets customers who have visited
your store or competing stores. Our platform will
show these specific customers special
messaging designed to reinforce your brand and
encourage engagement with you message and
site.!

7. Custom Mobile Creative!
Dynamic messaging to show distance to your
physical location.!
At no extra charge, our system creates ads with
embedded video, maps, and promotions that are
specific to your store.!
Customers click through directly to your site or
engage with interactive mobile expansion units.
Our system increases engagement with mobile
creative that works.!
Store Location 1
Directions
Store Location 2
Directions
Store Location 3
Directions

8. Search Engine Marketing!

9. Customized for auto dealership needs.!
We combine the power of personal, hands-on campaign management
and industry leading technology to make your campaigns run effectively.!

10. Quality Clicks Specific to Your Goals!
Clicks from top-tier search engines.!
We know how to find in-market automotive
shoppers. Our platform target the customers who
are researching other brands or competing
retailers, optimally markets all profit centers of
your dealership, and catches customers ready to
buy new, buy used, service, or finance a vehicle.!

11. Optimization Based on Science, Not Fluff!
Statistical Analysis for your Dealership.!
Not all markets are the same. We take a strong,
scientific approach to your advertising using
proven statistical methods such as Chi-Squared
analysis. We run A/B tests to make statistically
significant decision based on your goals, your
dealership, and your market. We know our best
practices work because they have been
statistically proven over time.!

12. Conversion and Analytics Integration!
Work with a connected platform.!
Our platform fully integrates with leading web
analytics providers allowing for optimization
based on your goals. Forget clicks, think
conversions.!

13. Video Advertising!

14. TV meets Internet!
Our platform allows you to combine the power of
television with the reach and targeting of the
internet. We will leverage your existing television
assists to target highly engaged in-market auto
shoppers online.!

15. Desktop Video!
Not all devices are the same. Customers engage
with your message using our platform’s high
resolution video specifically designed for
consumption on desktop computers.!
Highly Interactive!
To increase user engagement, our video
creatives provide optional interactive overlay,
expand on rollover, and present shoppers with a
full microsite.!
Non-Intrusive!
We offer videos that are skippable by consumers
to protect your brand.!

16. Mobile Video Advertising!
Optimized For Each Device!
Our platform’s interactive video is optimized for
each device’s screen allowing for fast load times
and a quality viewing experience.!
Tap To Play!
Our videos use the tactile nature of tablets and
smartphones to promote interaction.!

17. Customized Targeting!
1st Party Data!
Retarget customers that mean
the most to you: the ones
who’ve already visited your site.!
!
!
3rd Party Data!
Use Behavioral Targeting and
Custom Audience Segments to
find customers based on
gender, price, and interest in
specific vehicles, income, other
parameters.!
Additional Targeting!
Use previous sales data to
target customer by DMA, zip
code, and additional
parameters to optimize your
marketing dollars.!

18. 10 Facts to Invest in Hispanic Marketing!
1. $1.7 Trillion - Projected aggregate buying power of U.S.
Hispanics in 2017.!
2. 56.6 Million - Total number of Hispanics in the U.S., 17.5%
of the population.!
3. 60% - Percentage of U.S. Hispanics younger than 35.
Hispanics have also accounted for nearly half of the U.S.
population growth since 2010.!
4. $7.83 Billion - Investment by companies on U.S. Hispanics
major media including TV, cable, newspaper, magazine
and radio.!
5. $427 Million - 2015 U.S. Hispanic measured media
investment from Mexican consumer products giant
Genomma Lab International, up 21.5% from the previous
year.!
6. 36 Million - Number of U.S. Hispanic visitors to Google
each month. This is a whopping 94% of all online U.S.
Hispanics.!
7. 31.4 Million - Number of U.S. Hispanics who use Facebook
and Messenger each month, 102 index against general
market.!
8. 27.2% - Percentage of U.S. Hispanic adults who agree with
the statement, “Social networking is a great way for me to
tell people about products I like.” This vs. 23% off all adults.!
9. 53% - Percentage of U.S. Hispanics who purchased
apparel products via a tablet vs. 46.5% of all adults.
Hispanics also over-index across major categories when it
comes to purchasing via tablet and cell phones.!
10. 2.5 Hours - Amount of time U.S. Hispanics spend
watching videos online per session, compared to 2.1 hours
for all Americans. !