In the age of World overwide Web everyone builds a perimeter of contact...

1. The end of the Home Page in the WOW age
Requiem for the Home Pages

2. The Home Pages have dominated the WEB for
nearly twenty years.

3. Only Google with the “White Home” succeeded
in exiting from the chorus.

4. Then, without warning,
comes out the WEB 2.0
and the Home Pages
are not more the single
access points to the
net.

5. Peer to peer, messengers, widget, virtual
worlds, mobile terminals, navigators,
game consoles spread everywhere.
A great number of entry points to the
net cannot be defined “Home Page”
anymore. Many oh them are
“applications”.
It is born the “anywhere”
web, that I will call:
WOW (World Overwide Web)

6. Every object of XXI century could have an access
to the net.

7. The Home Pages become an entry point to the
net like many others

8. The portals become heavy
residual of WEB 1.0
Every user chooses his
“passkey” with which
entering and exiting from
the web.

9. Every user creates his “perimeter of contact” that I
will call “perimeter ring”.
(horizontal perimeter ring is the name
given to the architettural solution that
concurs to realize circular panoramic
windows on the top of the towers or
skyscrapers.)
9

10. How the Great organizations can exit from the
entropy of the Everywhere Web?

11. Organizing an own perimeter of contact.
But…

12. The experts of communication in a position to
dominating the argument are not many
Still less those which have truly worked on
The platforms for the realization of portals are
inadequate
The validity in the time of a plan comes down drastically
The net changes passkey with high velocity and betrays
easy

13. And therefore?
The solution in the next presentation,
that is:
Constructing a perimeter of communication in
the WOW age

14. I’m graduated in psychology and I quarrel everyday with computer science…
1981 I was assembler programmer
1982 I worked in a CED
1986 I taught Operative Systems and Cobol
1990 I planned E-learning systems
1993 I designed big corporate and istitutional portals
1995 I realized pc games and multimedia systems
1999 I worked on broadband and mobile
2001 I tried digital terrestrial and set-top-box
2004 I exerienced WEB 2.0 and Social Network
2006 I worked around Atipical communication, buzz, wom
2007 I planned and realized virtual worlds
2008 I defined WOW and shaped the early “Perimeter of Contact” for corporate
2009 I Plan “Personal Perimeter of Contact” and I-phone widget
President at mashfrog, cofounder STARlife, founder MADEinTOMORROW
idontsleepenough@yahoo.com