1. 5
12th December 2011

2. 1. BERG Cloud: Hello Little Printer
Say hello to “Little Printer” a new, tiny, cloud based physical printer
that can sit in your office or bedside table to print out snippets of
information on demand, almost like a mini newspaper!
Think of the “Little Printer” like a thermal receipt printer, only this
one connects to an iPhone app where you can customise your feed
and get news, puzzles and the latest updates from all your
friends, printed out as a mini newspaper feed.
Available to buy in early 2012!

3. 1. BERG Cloud: Hello Little Printer
http://vimeo.com/32796535

4. 2. United Colors of Benetton: Unhate
This is the video that goes with the controversial new 'Unhate' print
campaign for Benetton whereby several world leaders were
shown to be embracing each other.
Though less argument provoking than the print campaign the tv ad
still highlights Benetton‟s
campaign slogan to “Unhate”.

5. 2. United Colors of Benetton: Unhate
http://www.bestadsontv.com/ad/40865/United-Colors-of-Benetton-Unhate

6. 3. Heineken BeerFriender
Heineken has launched a really cool social campaign to promote their
new “BeerTender” that lets you pour ice cold draft beer at home. The
catch is, it‟s Christmas, and it wouldn‟t look all that great if you were
to buy yourself a BeerTender and the chances are that nobody will
be thoughtful enough to buy you one so that is why Heineken
launched an innovative Facebook app. The flip side is that your new
friend will also send you one back. Once you sign up and share your
details you are matched up with another random Facebook user who
is also looking for a keg. The app does the job of turning your keg in
to a present, wrapping it up and posting it out to your new friend.
This is a brilliant feel good campaign that effectively encourages you
to buy yourself a Christmas present - except it‟s festive, it‟s social,
and you‟ll have nothing to feel guilty about.

7. 3. Heineken BeerFriender
http://www.youtube.com/watch?feature=player_embedded&v=kQmf1Bt1CEs

8. 4. Harvey Nichols: Walk of Shame
Harvey Nichols has just released this new light hearted
Christmas ad for their Women‟s Wear collection. It
cleverly drops the audience into the embarrassing
reality of the „Walk of Shame‟ and tells how to avoid the
dreaded early morning walk by shopping in Harvey
Nic‟s and looking your best at any hour of the day.

9. 4. Harvey Nichols: Walk of Shame
http://www.youtube.com/watch?v=kwxTf7NGVXg

10. 5. Domino‟s iPizza
Domino‟s Pizza hero is an ipad app that allows users to make pizzas
as a virtual Domino‟s employee.
Rise through the pizza making ranks and become a Pizza Hero. Make
top quality pizzas by kneading dough, spreading sauce, sprinkling
cheese, placing toppings and more as you race against the clock for
points.
Once you've passed levels one through five, affectionately nicknamed
"Pizza School," other players will get a chance to rate your
performance-- ultimately making or breaking your pizza career.
Promoting the „handmade‟ aspect of their trade, Pizza Hero also offers
a Made to Order pizza for delivery option through the app itself.

11. 5. Domino‟s iPizza
http://www.youtube.com/watch?feature=player_embedded&v=NVyIslpS87Y#!