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International Journal of Trend in Scientific Research and Development (IJTSRD)
Volume 5 Issue 1, November-December 2020 Available Online: www.ijtsrd.com e-ISSN: 2456 – 6470
@ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 789
HR Strategies to Retain Employees and
Building Their Competency
Rajendra Prasad G R1, Dr. Manjunath, K. R2
1Research Scholar, 2Assistant Professor,
1,2Institute of Management Studies and Research,
Kuvempu University, Jnana Sahyadri, Shimoga, Karnataka, India
ABSTRACT
The search for best ways to attract, develop and utilize organizational people;
the deliverable from the management of strategichumanresourcesisstrategy
execution. HR practices help accomplish business objectives among the wide
range of organizational processes relating to developing, retaining and
utilizing high-performing employees is employee operational and functional
competencies. HR strategies modified hiring practices and career paths to
ensure multi-competence. The deliverablesfrommanagementofcontribution
are increased employee commitment andcompetence,butalsoitsinfluenceto
change, meet employee expectations, and increasefinancial performance.The
principal thrust of this study therefore is to review prior literature with the
aim of unraveling such employee competencies that significantly impact the
management of talent in the workplace. Using a non-empirical approach, the
review of extant studies reveals that the skills, knowledge and abilities of
employees influence on individual and organizational objective. In this study
reveals recruitment and selection, training and development, workforce
planning and career paths, compensation and succession planning for
employee sustainable. The paper concludes thattyingcorecompetencieswith
concept of HR strategies and retention means of upgradingandretainingtheir
valuable workforce. To achieve this, the paper recommends the building of
competency, the identification and possession of high-performing behaviors;
the development of competency related researches.
KEYWORD: HR Strategies, HR Practices, Employee Retention, Building
Competency
How to cite this paper: Rajendra Prasad
G R | Dr. Manjunath, K. R "HR Strategies to
Retain Employees and Building Their
Competency"
Published in
International Journal
of Trend in Scientific
Research and
Development(ijtsrd),
ISSN: 2456-6470,
Volume-5 | Issue-1,
December 2020, pp.789-795, URL:
www.ijtsrd.com/papers/ijtsrd35899.pdf
Copyright © 2020 by author(s) and
International Journal ofTrendinScientific
Research and Development Journal. This
is an Open Access article distributed
under the terms of
the Creative
CommonsAttribution
License (CC BY 4.0)
(http://creativecommons.org/licenses/by/4.0)
INTRODUCTION
HR Competency is an important strategic area of
organizations and it will have an influence on employer’s
ability, capability, skillsthesearetoattractretainemployees,
and ensure optimal levelsof performancefrom employeesto
meeting the organization’s HR strategic objectives.
Organizations must reward employees because they are in
turn looking for certain kinds of behaviour; they need
competent employees who agree to work with high level of
performance, loyalty and commitment with multi-skills.
Individual employees expect in return for their contribution
to the organization, rewards in the form of a good
compensation which satisfies them. Competency-based
human resources serve as a link between human resources
management and the overall strategic plan of an
organization. Competencies are defined as observable
abilities, skills, knowledge, motivations or traits defined in
terms of the behaviours needed for successful job
performance in the organization. Properly designed,
competencies explain the strategic vision and goals for the
organization into behaviours or actions employees must
display for the organization to be successful.
Review of Literature
Ben Wuim-Pam (2014)1 in their articles discussedhowthe
search for best ways to attract, develop and utilize
organizational people is becoming an intensely interesting
and challenging task forHR professionals.Theyfoundamong
the wide range of organizational processes relating to
developing, retaining and utilizing high-performing
employees is employee core competencies. The principal
thrust of this study therefore is to review prior literature
with the aim of unraveling such employeecompetenciesthat
significantly impact the management of talent in the
workplace. Using a non-empirical approach, the review of
extant studies reveals that the skills, knowledgeandabilities
of employees impact job descriptions and performance
management. In their study include recruitment and
selection, traininganddevelopment, workforce planningand
career paths, compensation and succession planningamong
others. The paper concludes that tying core competencies
with talent management is a win-win proposition as it
provides organizations with a means of upgrading and
retaining their valuableworkforce.Toachieveandsuggested
this, the building of competency models, the identification
and possession of high-performing behaviors; the
development of written job descriptions and the devotion of
organizational funds time and space for competency related
researches.
IJTSRD35899
International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470
@ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 790
Rehema C. Batti (2014)2 in her research elucidation about
Human resource management challenges facing local NGOs.
Therefore the management of human resources in local
NGOs is crucial as it contributes to the performance and
sustainability of the organizations. However many local
NGOs face diverse challenges in the area of human resource
management. Many local NGOs due to the size of the
organization and scope do not have a human resource (HR)
unit or a human resource manager and therefore they
appoint staff to oversee staff issues who often do not have
the required human resource skills and competencies to
manage the employees.Anotherarea thatischallenginglocal
NGOs is the fact that many depend on donor funds that are
tied to funding cycles that are short term in nature. This
affects the NGOs human resource capacity in terms of the
number and type of staff to recruit and employment
duration. This paper seeks to highlight human resource
management challenges local NGOs encounter and the
importance of considering HRM as a strategic process that
can contribute to sustaining an organization’s performance.
Bidisha Lahkar Das1 and Dr. Mukulesh Baruah (2013)3
in their study about Employee Retention: A Review of
Literature. Researcher find how most of the organizations
are now a days, found to be technology driven, yet human
resources are required to run the technology. They are the
most vital and dynamic resources of any organization. With
all round development in each and every area of the
economy, there is stiff competition in the market. With this
development and competition, there are lots and lots of
avenues and opportunities available in the hands of the
human resources. The biggest challenge that organizations
are facing today is not only managing these resources but
also retaining them. Securing and retaining skilled
employees plays an important role for any organization,
because employees’ knowledge and skills are central to
companies’ ability to be economically competitive. Besides,
continuously satisfying the employees is another challenge
that the employers are facing today. Keeping into account
the importance and sensitivity of the issue of retention to
any organization, the present study tries to review the
various available literature and research work on employee
retention and the factors affecting employee retention and
job satisfaction among the employees.
Ans De Vos, Sara De Hauw and INE WILLEMSE(2011)4 in
their research evaluation could have discussed on the
subject of Competency Development in Organizations:
Building an Integrative Model through a Qualitative Study.
The prominent role of competency development in
enhancing the success of employees and organizations has
drawn the attention of practitioners leading them to
introduce competency development as a central partoftheir
human resource practices. Unfortunately, the strong
managerial interest in competency development was not
fully translated into the academic world, creating a gap
between theory and practice. The mainpurposeofthisstudy
was to fill this gap by unraveling the process of competency
development in organizations. To this end, we adopted a
longitudinal multiple case study design, gathering
information from 22 Belgian organizations through
organizational records, semi-structured interviews with HR
managers and focus groups. By using a grounded theory
approach, a framework emerged mapping out the different
steps of competency development in organizations. Hence,
this study can be an important first step towards closing the
existing gap between practice and theory concerning
competency development in organizations.
Dr. K. Aparna Rao5 in his research discussion on
EMPLOYEE RETENTION-A REAL TIME CHALLENGES IN
GLOBAL WORK ENVIRONMENT. Researcher continue his
research on Employee retention is most critical issue facing
corporate leaders as a result of the shortage of skilled labor,
economic growth and employee turnover. Retaining
employees involves understanding the intrinsic motivators
of them which many organizations unable to identify.
Retention strategies should not be orchestrated in isolation
but must form part of theoverall strategiesforstrengthening
the pull on the talent while this augurs well for employees, it
means employers need to up the ante on Employee
Retention, one of the most critical issues organizations face
today. Looking carefully into many organizations-Retention
strategies are very competitive, companies try to provide
their best to retain the employees of their competitors. In
this conceptual paper the author has attempted to bring out
employee retention approaches, strategies for knowledge
workforce, for achieving competitive advantage.TheAuthor
has given some suggestion to improvise the procedure of
employee retention.
Manjunath VS and CNB Rajesh6 in their research
comprehensive discussion on A good compensation system
must be based on “Pay for the person”, which can be based
on actual performance levels exhibited by the employees.
Competency based compensation canhelptheorganizations
to determine compensation on the basis of actual
performance levels through the process measuring the
actual competencies exhibited by the individuals while
performing their jobs. This system can be used design the
compensation on the basis of person’s capabilities and
experience and by taking into account the market demand
for unique skills and experience. Competency based system
can also help in designing a fair and equitable system
through an objective evaluation of competencies which
contributes for an individual’s performance. This paper
focuses on development of a competency based
compensation system. The paper discusses how a
competency based model can be developed in organization
which can be used for designing a competency based
compensation system. This paper is based on the author’s
experience in developing a competency model with few
organizations and its applications.
A thorough review of literature shows that the studies
observed above places focus of understanding the need for
the HR Strategies by the organization but no study places a
specific focus on how the HR strategies, employee retain
programmes, building competency these practices adopted
by the organization are building strategic competencies and
from the perspectives of the employees to exploretheissues
that are concerning or deterring them form realizing the
potential benefits from the programmes initiated towards
them. Hence this study
Objective of the study
The study serves the following specific purpose
1. To Study HR strategies and Building the Competencies.
International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470
@ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 791
2. To explain conceptual model of HR Strategies to
Mobilize Functional Competencies within the
Organizational Resources.
3. To elucidate HR Strategies,practicesandprogrammesto
retain employees for their work feasibility.
HR Strategies, Employee retention and Competency
Good culture is usually typified by quality of excellence,
openness in communication, participation in decision-
making, high standard of safety, good corporate citizen.
Employee retention involves taking measures to encourage
employees to remain in the organization for the maximum
period of time. Hiring knowledgeable people for the job is
essential for an employer. But retention is even more
important than hiring. There are many organizations which
are looking for such employees. If a person is notsatisfied by
the job he's doing, he may switch over to some other more
suitable job. In today's environment it becomes very
important for organizations to retain their employees.
Retention is not only important just to reduce the turnover
costs or the cost incurred by a company to recruit and train.
But the need of retaining employees is more important to
retain talented employees from getting poached. They may
be the turnover cost which includes hundreds of thousands
of rupees to the company's expenses. Employee retention
involves a systematic effort by the organization to create an
environment that addresses diverse employee needs so
employees will stay with the company.
The combination of observable and measurable knowledge,
skills, abilities, capabilities and personal attributes that
contribute to enhanced employee performance and
ultimately individual result in organization success. To
understand competencies, it is important to define the
various components of competencies.
Knowledge is the cognizance of facts, truths and
principles gained from formal training and/or
experience. Application and sharing of one's knowledge
base is critical to individual and organizational success.
A skill is a developed proficiency or dexterity in mental
operations or physical processes that is often acquired
through specialized training; the execution of these
skills results in successful performance.
Ability is the power or aptitude to perform physical or
mental activities that are often affiliated with a
particular profession or trade such as computer
programming,plumbing,calculus,andsoforth.Although
organizations may be adept at measuring results, skills
and knowledge regarding one's performance, they are
often remiss in recognizing employees' abilities or
aptitudes, especially those outside of the traditional job
design7.
Employee retention refers to the ability of an organization
to retain its employees. Employee retention can be
represented by a simple statistic (for example, a retention
rate of 80% usually indicates that an organization kept 80%
of its employees in a given period). However, many consider
employee retention as relating to the efforts by which
employers attempt to retain employees in their workforce.
In this sense, retention becomes the strategies rather than
the outcome.
A distinction should be drawn between low-performing
employees and top performers, and efforts to retain
employees should be targeted at valuable, contributing
employees. Employee turnover is a symptom of deeper
issues that have not been resolved, which may include low
employee morale, absence of a clear career path, lack of
recognition, poor employee-manager relationships or many
other issues. A lack of satisfaction and commitment to the
organization can also cause an employee to withdraw and
begin looking for other opportunities. Pay does not always
play as large a role in inducing turnover as is typically
believed.
In a business setting, the goal of employers is usually to
decrease employee turnover, thereby decreasing training
costs, recruitment costs and loss of talentandorganisational
knowledge. By implementing lessons learned from key
organizational behavior concepts, employers can improve
retention rates and decrease the associated costs of high
turnover. However, this isn't always the case.Employerscan
seek "positive turnover" whereby they aim to maintain only
those employees whom they consider tobehighperformers.
Retention Programs It is important to first pinpoint the root
cause of the retention issue before implementing a program
to address it. Once identified, a program can be tailored to
meet the unique needs of the organization. A variety of
programs exist to help increase employee retention.
A. Career Development– It is important for employees to
understand their career path within an organization to
motivate them to remain in the organization to achieve
their personal career goals.Throughsurveys,discussion
and classroom instruction, employees can better
understand their goals for personal development. With
these developmental goals in mind, organizations can -
and should - offer tailored career development
opportunities to their employees.
B. Executive Coaching – Executive coaching can be used
to build competencies in leaders withinanorganization.
Coaching can be useful in times of organizational
change, to increase a leader’s effectiveness or to
encourage managers to implement coachingtechniques
with peers and direct reports. The coaching process
begins with an assessment of the individual’s strengths
and opportunities for improvement. The issuesarethen
prioritized and interventions are deliveredtotargetkey
weaknesses. Assistance is then provided to encourage
repeated use of newly acquired skills.
C. Motivating Across Generations - Today’s workforce
includes a diverse population of employees from
multiple generations. As each generationholdsdifferent
expectations for the workplace, it is important to
understand the differences between these generations
regarding motivation and engagement. Managers,
especially, must understand how to handle the
differences among their direct reports.
D. Orientation and On boarding – An employee’s
perception of an organization takes shape during the
first several days on the job and continues throughout
their first six months, with 90% of employees still
deciding whether or not to stay at the organization
during this time. It is in the best interest of both the
employee and the organization to impart knowledge
about the company quickly and effectively to integrate
the new employee into the workforce. In addition,
providing continual reinforced learning through
extended on boarding over the first year can increase
new hire retention by 25%. By implementing an
International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470
@ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 792
effective on boarding process, new hire turnover rates
will decrease and productivity will increase.
E. Women’s Retention Programs – Programs such as
mentoring, leadership development and networking
that are geared specifically toward women can help
retain top talent and decrease turnover costs. By
implementing programs to improve work/life balance,
employees can be moreengagedandproductivewhileat
work.
Retention Tools and Resources
1. Employee Surveys – By surveying employees,
organizations can gain insight into the motivation,
engagement and satisfaction of their employees. It is
important for organizations to understand the
perspective of the employee inordertocreateprograms
targeting any particular issues that may impact
employee retention.
2. Exit Interviews – By including exit interviews in the
process of employee separation, organizations can gain
valuable insight into the workplace experience. Exit
interviews allow the organization to understand the
triggers of the employee’s desire to leave as well as the
aspects of their work that they enjoyed. The
organization can then use this information to make
necessary changes to their company to retain toptalent.
Exit interviews must, however, ask the right questions
and elicit honest responses from separating employees
to be effective.
3. Employee Retention Consultants – An employee
retention consultant can assist organizations in the
process of retaining top employees. Consultants can
provide expertise on how to best identify the issues
within an organizationthatarerelatedtoturnover.Once
identified, a consultant can suggest programs or
organizational changes to address these issues and may
also assist in the implementation of these programs or
changes.
Employee Retention Best Practices
By focusing on the fundamentals, organizationscangoa long
way towards building a high-retention workplace.
Organizations can start by defining their culture and
identifying the types of individuals that would thrive in that
environment. Organizations should adhere to the
fundamental new hire orientation and on boarding plans.
Attracting and recruiting top talent requires time, resources
and capital. However, these are all wasted if employees are
not positioned to succeed within the company. Researchhas
shown that an employee’s first 10 days are critical because
the employee is still adjusting and getting acclimated to the
organization. Companies retain good employees by being
employers of choice.
1. Recruitment- Presenting applicants with realistic job
previews during therecruitmentprocesshavea positive
effect on retaining new hires. Employers that are
transparent about the positive and negative aspects of
the job, as well as the challenges and expectations are
positioning themselves to recruit and retain stronger
candidates.
2. Selection- There is plethora of selection tools that can
help predict job performance and subsequently
retention. These include both subjective and objective
methods and while organizations are accustomed to
using more subjective tools such as interviews,
application and resume evaluations, objective methods
are increasing in popularity. For example, utilizing
biographical data during selection can be an effective
technique. Bio data empirically identifies life
experiences that differentiate those who stay with an
organization and those who quit. Life experiences
associated with employees may include tenure on
previous jobs, education experiences, and involvement
and leadership in related work experiences.
3. Socialization- Socialization practices delivered via a
strategic on boardingandassimilationprogramcanhelp
new employees become embedded in the company and
thus more likely to stay. Research has shown that
socialization practices can help new hires become
embedded in the company and thus more likely to stay.
These practices include shared and individualized
learning experiences, activities that allow people to get
to know one another. Such practices may include
providing employees with a role model, mentor or
trainer or providing timely and adequate feedback.
4. Training And Development- Providing ample training
and developmentopportunitiescandiscourageturnover
by keeping employees satisfied and well-positioned for
future growth opportunities. In fact,dissatisfactionwith
potential career development is one of the top three
reasons employees (35%) often feel inclined to look
elsewhere. if employees are not given opportunities to
continually update their skills, they are more likely to
leave. Those who receive more training are less likelyto
quit than those who receive little or no training.
Employers that fear providing training will make their
employees more marketable andthusincreaseturnover
can offer job specific training, which is less transferable
to other contexts. Additionally, employers can increase
retention through development opportunities such as
allowing employees to further their education and
reimbursing tuition for employees who remain withthe
company for a specified amount of time.
5. Compensation and Rewards- Pay levels and
satisfaction are only modest predictorsofanemployee’s
decision to leave the organization; however
organizations can lead the market with a strong
compensation andreward packageas53%ofemployees
often look elsewhere because of poorcompensationand
benefits. Organizations can explicitly link rewards to
retention (i.e. vacation hours to seniority, offer
retention Bonus payments or Employee stock options,
or define benefit plan payouts to years of
services) Research has shown that defined
compensation and rewards as associated with longer
tenure. Additionally, organizations can also look to
intrinsic rewards such as increased decision-making
autonomy. Though this is important, employers should
not
6. Effective Leaders- An employee’s relationship with
his/her immediately ranking supervisor or manager is
equally important to keeping to making an employee
feel embedded and valued within the organization.
Supervisors need to know how to motivate their
employees and reduce cost while building loyalty in
their key people. Managers need to reinforce employee
productivity and open communication, to coach
employees and providemeaningful feedback andinspire
employees to work as an effective team. In order to
International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470
@ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 793
achieve this, organizations need to prepare managers
and supervisors to lead and develop effective
relationships with their subordinates. Executive
Coaching can help increase an individual’s effectiveness
as a leader as well as boast a climate of learning, trust
and teamwork in an organization. To encourage
supervisors to focus on retention among their teams,
organizations can incorporate retention metric into
their organization’s evaluation.
7. Employee Engagement- Employees who are satisfied
with their jobs, enjoy their work and the organization,
believe their job to be more important, take pride in the
company and feel their contributions are impactful are
five times less likely to quit than employees who were
not engaged. Engaged employees give their companies
crucial competitive advantages, including higher
productivity and lower employee turnover8.
Benefits of HR Strategies and Competencies
Competency models can help organizations align their
initiatives to their overall business strategy. By aligning
competencies to business strategies, organizations can
better recruit and select employees for their organizations.
Competencies have been become a precise way for
employers to distinguish superior from average or below
average performance. The reason for this is because
competencies extend beyond measuring baseline
characteristics and or skills used to define and assess job
performance. In addition to recruitmentandselection,a well
sound Competency Model will help with performance
management, succession planning and career development.
HR Strategies as a Medium to Mobilize Functional Competencies within the Organizational Resources
Recruitment and Selection
Recruitment is the process of identifying that the
organisation needs to employ someone up to the point at
which application forms for the post have arrived at the
organisation. Selection then consists of the processes
involved in choosing from applicants a suitable candidate to
fill a post.
Selection is a process of recruitment based on the ability of
candidates to produce about their professional experience
which can be used as evidence that the candidatehasa given
competency. Candidates demonstrate competencies on the
application form, and then in the interview, which in this
case is known as a competency-based interview.
The process is intended to be fairer than other recruitment
processes by clearly laying down the requiredcompetencies
and then testing them in such a way that the recruiter has
little discretion to favour one candidate over another; the
process assumes high recruiter discretion is undesirable. As
a result of its perceived fairness, the process is popular in
public services. Competency-based recruitment is highly
focused on the candidates' story-telling abilities as an
indication of competency, and disfavors other indications of
a candidate's skills and potential.
The use of behavioral interviewing and testing where
appropriate, to screen job candidatesbasedonwhetherthey
possess the key necessary job competency profile:
International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470
@ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 794
A. Provides a complete picture of the job requirements
B. Increases the likelihood of selecting and interviewing
only individuals who are likely to succeed on the job
C. Minimizes the investment (both time and money) in
people who may not meet the company’s expectations
D. Enables a more systematic and valid interview and
selection process
E. Helps distinguish between competencies that are
trainable after hiring and those are more difficult to
develop
Training & Development
Training is a process that attempts to improve employee
performance on currently held on job by providing the
employee with the knowledge and skills needed for their
present job. It is designed to bring about in specific
knowledge, skills, attitudes and behavior. An ideal training
effort is one that meets the goals of the organizations well as
those of the employees.
Development of individual learning plans for individual or
groups of employees based on the measurable “gaps”
between job competencies or competency proficiencylevels
required for their jobs and the competency portfolio
processed by the incumbent.
A. Focuses training and development plans to address
missing competencies or raise level of proficiency
B. Enables people to focus on the skills, knowledge and
characteristics that have the most impact on job
effectiveness
C. Ensures that training and development opportunities
are aligned with organizational needs
D. Makes the most effective use of training and
development time and dollars
E. Provides a competency framework forongoingcoaching
and feedback, both development and remedial
Performance Appraisal and Management
Performance Appraisal is the systematic evaluation of the
performance of employees and to understand theabilitiesof
a person for further growth and development. Performance
management process sets the platform for rewarding
excellence byaligningindividual employeeaccomplishments
with the organization’s mission and objectives and making
the employee and the organization understand the
importance of a specific job in realizing outcomes. By
establishing clear performance expectations which includes
results, actions and behaviors, it helps the employees in
understanding what exactly is expected out of their jobsand
setting of standards help in eliminating those jobs whichare
of no use any longer. Through regular feedback and
coaching, it provides an advantage of diagnosing the
problems at an early stage and taking corrective actions.
Provides regular measurement of targeted behaviors and
performance outcomes linked to job competency profile
critical factors.
A. Provides a shared understanding of what will be
monitored, measured, and rewarded
B. Focuses and facilitates the performance appraisal
discussion appropriately on performance and
development
C. Provides focus for gaining information about a person’s
behavior on the job
D. Facilitates effectiveness goal-setting around required
development efforts and performance outcomes
Motivation
Motivated workforce can be a significant factor in
organizational success. When employees are motivated to
work at higher levels of productivity, the organization as a
whole runs more efficiently and is more effectiveatreaching
its goals. This is in contrast to an unmotivated workforce,
who can negatively disrupt an organization and distract
employees from their work. For this reason, it is imperative
that managers understand the power of reward and non
rewarding systems and how they are used to influence
employee behavior.
Career Paths:
Development of stepping stones necessary for promotion
and long term career-growth, HR Strategies are the key
points to building competencies likewise without
competency it would not in-depth employee career path
because; its only parameter toproperplanningtoemployees
further growth and proper decision making.Ifyoufindthese
competencies like skills, abilities,knowledgeandproficiency
for who required bases to elucidate regarding career
planning and development.
A. Clarifies the skills, knowledge, and characteristics
required for the job or role in question and for the
follow-on jobs
B. Identifies necessary levels of proficiency for follow-on
jobs
C. Allows for the identification of clear, valid, legally
defensible and achievable benchmarksforemployeesto
progress upward
D. Takes the guesswork out of career progression
discussions
Succession Planning:
Careful, methodical preparation focused on retaining and
growing the competency portfolios critical for the
organization to survive and prosper.
A. Provides a method to assess candidates’ readiness for
the role
B. Focuses training and development plans to address
missing competencies or gaps in competency
proficiency levels
C. Allows an organization to measures its “bench
strength”—the number of high-potential performers
and what they need to acquire to step up to the next
level
D. Provides a competency framework for the transfer of
critical knowledge, skills, and experience prior to
succession – and for preparing candidates for this
transfer via training, coaching and mentoring
E. Informs curriculum development for leadership
development programs, a necessary component for
management succession planning9.
Conclusion
Strategic Human Resources and its competency initiatives
which gives positive influence on employees to retain to
organizations bymorestrategicallyaligningandthestrategic
goals of the organization and implicitly enhance the
International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470
@ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 795
relationship of employees and the building their
competency, strengthen the HR Strategiesandcompetencies
to provide greater efficiency and productivity, The
commitment HR strategy is characterized as focusing on the
internal development of employees' retain programmes,
competencies and outcome control. These strategies
indicated quite clearly the critical success factors of
competence, commitment, performance, contribution and
quality that drive the HR strategy. Develop performance
management processes that enable financial and non-
financial rewards to be related to competence and skills;
ensure that pay levels are competitive Bundling implies the
adoption of a holistic approach to the development of HR
strategies and practices. No single aspect of HR strategy
should be considered in isolation. The links between one
area and other complementary areas need to be established
so that the ways in which they can provide mutual support
to the achievement of theoverall strategycanbeascertained.
The synergy that can result from this process meansthatthe
impact of the whole bundle on organizational effectiveness
can be greater than the sum of its parts. Thus, a job family
pay structure can be associated with competence
frameworks and profilesand thedefinitionofcareerpathsas
a basis for identifying and meeting development needs. This
may mean identifying integratingpracticessuchastheuseof
competence basedprocesses andperformancemanagement.
They must have the competencies required to create HR
systems that produce strategically relevant employee
behaviors. They needtounderstandthestrategyformulation
process.
References
[1] Ben Wuim-Pam(2014),EmployeeCoreCompetencies
for Effective Talent Management, Human Resource
Management Research: 2014, 4(3): 49-55, DOI:
10.5923/j.hrmr.20140403.01
[2] Rehema C. Batti (2014) , Human resource
management challenges facing local NGOs,
Humanities and Social Sciences, 2014; 2(4): 87-95,
Published online June 30, 2014
(http://www.sciencepublishinggroup.com/j/hss),
doi: 10.11648/j.hss.20140204.11
[3] Bidisha Lahkar Das, Dr. Mukulesh Baruah (2013),
Employee Retention: A Review of Literature, IOSR
Journal of Business and Management (IOSR-JBM), e-
ISSN: 2278-487X, p-ISSN: 2319-7668. Volume 14,
Issue 2 (Nov. - Dec. 2013), PP 08-16,
www.iosrjournals.org, www.iosrjournals.org8|Page
[4] Ans De Vos, Sara De Hauw and Ine Willemse (2011),
Competency Development In Organizations:Building
An Integrative Model Through A Qualitative Study,
Vlerick Leuven Gent Working Paper Series 2011/01,
Ans De Vos - CC People & Organisation, Vlerick
Leuven Gent Management School.
[5] Dr. K. Aparna Rao, Employee Retention-A Real Time
Challenges In Global Work Environment, Volume
No.1, Issue No.11 Issn 2277-1166, Abhinav National
Monthly Refereed Journal Of Reasearch InCommerce
& Management, Www.Abhinavjournal.Com .
[6] Manjunath VS and CNB Rajesh, Proposed Title:
Competency Based Compensation System- As a
strategic HR Technique, Department of Management
Studies, PES School of Engineering, Electronics City
,Bangalore
[7] http://hr.unl.edu/compensation/nuvalues/corecomp
etencies.shtml/ date: 10/11/2015. time 2:30 pm
[8] https://en.wikipedia.org/wiki/Employee_retention,
date: 15/11/2015. time 5:30 pm
[9] https://en.wikipedia.org/wiki/Competence_(human_
resources) date 12/11/2015 and time 10:25 am

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HR Strategies to Retain Employees and Building Their Competency

  • 1. International Journal of Trend in Scientific Research and Development (IJTSRD) Volume 5 Issue 1, November-December 2020 Available Online: www.ijtsrd.com e-ISSN: 2456 – 6470 @ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 789 HR Strategies to Retain Employees and Building Their Competency Rajendra Prasad G R1, Dr. Manjunath, K. R2 1Research Scholar, 2Assistant Professor, 1,2Institute of Management Studies and Research, Kuvempu University, Jnana Sahyadri, Shimoga, Karnataka, India ABSTRACT The search for best ways to attract, develop and utilize organizational people; the deliverable from the management of strategichumanresourcesisstrategy execution. HR practices help accomplish business objectives among the wide range of organizational processes relating to developing, retaining and utilizing high-performing employees is employee operational and functional competencies. HR strategies modified hiring practices and career paths to ensure multi-competence. The deliverablesfrommanagementofcontribution are increased employee commitment andcompetence,butalsoitsinfluenceto change, meet employee expectations, and increasefinancial performance.The principal thrust of this study therefore is to review prior literature with the aim of unraveling such employee competencies that significantly impact the management of talent in the workplace. Using a non-empirical approach, the review of extant studies reveals that the skills, knowledge and abilities of employees influence on individual and organizational objective. In this study reveals recruitment and selection, training and development, workforce planning and career paths, compensation and succession planning for employee sustainable. The paper concludes thattyingcorecompetencieswith concept of HR strategies and retention means of upgradingandretainingtheir valuable workforce. To achieve this, the paper recommends the building of competency, the identification and possession of high-performing behaviors; the development of competency related researches. KEYWORD: HR Strategies, HR Practices, Employee Retention, Building Competency How to cite this paper: Rajendra Prasad G R | Dr. Manjunath, K. R "HR Strategies to Retain Employees and Building Their Competency" Published in International Journal of Trend in Scientific Research and Development(ijtsrd), ISSN: 2456-6470, Volume-5 | Issue-1, December 2020, pp.789-795, URL: www.ijtsrd.com/papers/ijtsrd35899.pdf Copyright © 2020 by author(s) and International Journal ofTrendinScientific Research and Development Journal. This is an Open Access article distributed under the terms of the Creative CommonsAttribution License (CC BY 4.0) (http://creativecommons.org/licenses/by/4.0) INTRODUCTION HR Competency is an important strategic area of organizations and it will have an influence on employer’s ability, capability, skillsthesearetoattractretainemployees, and ensure optimal levelsof performancefrom employeesto meeting the organization’s HR strategic objectives. Organizations must reward employees because they are in turn looking for certain kinds of behaviour; they need competent employees who agree to work with high level of performance, loyalty and commitment with multi-skills. Individual employees expect in return for their contribution to the organization, rewards in the form of a good compensation which satisfies them. Competency-based human resources serve as a link between human resources management and the overall strategic plan of an organization. Competencies are defined as observable abilities, skills, knowledge, motivations or traits defined in terms of the behaviours needed for successful job performance in the organization. Properly designed, competencies explain the strategic vision and goals for the organization into behaviours or actions employees must display for the organization to be successful. Review of Literature Ben Wuim-Pam (2014)1 in their articles discussedhowthe search for best ways to attract, develop and utilize organizational people is becoming an intensely interesting and challenging task forHR professionals.Theyfoundamong the wide range of organizational processes relating to developing, retaining and utilizing high-performing employees is employee core competencies. The principal thrust of this study therefore is to review prior literature with the aim of unraveling such employeecompetenciesthat significantly impact the management of talent in the workplace. Using a non-empirical approach, the review of extant studies reveals that the skills, knowledgeandabilities of employees impact job descriptions and performance management. In their study include recruitment and selection, traininganddevelopment, workforce planningand career paths, compensation and succession planningamong others. The paper concludes that tying core competencies with talent management is a win-win proposition as it provides organizations with a means of upgrading and retaining their valuableworkforce.Toachieveandsuggested this, the building of competency models, the identification and possession of high-performing behaviors; the development of written job descriptions and the devotion of organizational funds time and space for competency related researches. IJTSRD35899
  • 2. International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470 @ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 790 Rehema C. Batti (2014)2 in her research elucidation about Human resource management challenges facing local NGOs. Therefore the management of human resources in local NGOs is crucial as it contributes to the performance and sustainability of the organizations. However many local NGOs face diverse challenges in the area of human resource management. Many local NGOs due to the size of the organization and scope do not have a human resource (HR) unit or a human resource manager and therefore they appoint staff to oversee staff issues who often do not have the required human resource skills and competencies to manage the employees.Anotherarea thatischallenginglocal NGOs is the fact that many depend on donor funds that are tied to funding cycles that are short term in nature. This affects the NGOs human resource capacity in terms of the number and type of staff to recruit and employment duration. This paper seeks to highlight human resource management challenges local NGOs encounter and the importance of considering HRM as a strategic process that can contribute to sustaining an organization’s performance. Bidisha Lahkar Das1 and Dr. Mukulesh Baruah (2013)3 in their study about Employee Retention: A Review of Literature. Researcher find how most of the organizations are now a days, found to be technology driven, yet human resources are required to run the technology. They are the most vital and dynamic resources of any organization. With all round development in each and every area of the economy, there is stiff competition in the market. With this development and competition, there are lots and lots of avenues and opportunities available in the hands of the human resources. The biggest challenge that organizations are facing today is not only managing these resources but also retaining them. Securing and retaining skilled employees plays an important role for any organization, because employees’ knowledge and skills are central to companies’ ability to be economically competitive. Besides, continuously satisfying the employees is another challenge that the employers are facing today. Keeping into account the importance and sensitivity of the issue of retention to any organization, the present study tries to review the various available literature and research work on employee retention and the factors affecting employee retention and job satisfaction among the employees. Ans De Vos, Sara De Hauw and INE WILLEMSE(2011)4 in their research evaluation could have discussed on the subject of Competency Development in Organizations: Building an Integrative Model through a Qualitative Study. The prominent role of competency development in enhancing the success of employees and organizations has drawn the attention of practitioners leading them to introduce competency development as a central partoftheir human resource practices. Unfortunately, the strong managerial interest in competency development was not fully translated into the academic world, creating a gap between theory and practice. The mainpurposeofthisstudy was to fill this gap by unraveling the process of competency development in organizations. To this end, we adopted a longitudinal multiple case study design, gathering information from 22 Belgian organizations through organizational records, semi-structured interviews with HR managers and focus groups. By using a grounded theory approach, a framework emerged mapping out the different steps of competency development in organizations. Hence, this study can be an important first step towards closing the existing gap between practice and theory concerning competency development in organizations. Dr. K. Aparna Rao5 in his research discussion on EMPLOYEE RETENTION-A REAL TIME CHALLENGES IN GLOBAL WORK ENVIRONMENT. Researcher continue his research on Employee retention is most critical issue facing corporate leaders as a result of the shortage of skilled labor, economic growth and employee turnover. Retaining employees involves understanding the intrinsic motivators of them which many organizations unable to identify. Retention strategies should not be orchestrated in isolation but must form part of theoverall strategiesforstrengthening the pull on the talent while this augurs well for employees, it means employers need to up the ante on Employee Retention, one of the most critical issues organizations face today. Looking carefully into many organizations-Retention strategies are very competitive, companies try to provide their best to retain the employees of their competitors. In this conceptual paper the author has attempted to bring out employee retention approaches, strategies for knowledge workforce, for achieving competitive advantage.TheAuthor has given some suggestion to improvise the procedure of employee retention. Manjunath VS and CNB Rajesh6 in their research comprehensive discussion on A good compensation system must be based on “Pay for the person”, which can be based on actual performance levels exhibited by the employees. Competency based compensation canhelptheorganizations to determine compensation on the basis of actual performance levels through the process measuring the actual competencies exhibited by the individuals while performing their jobs. This system can be used design the compensation on the basis of person’s capabilities and experience and by taking into account the market demand for unique skills and experience. Competency based system can also help in designing a fair and equitable system through an objective evaluation of competencies which contributes for an individual’s performance. This paper focuses on development of a competency based compensation system. The paper discusses how a competency based model can be developed in organization which can be used for designing a competency based compensation system. This paper is based on the author’s experience in developing a competency model with few organizations and its applications. A thorough review of literature shows that the studies observed above places focus of understanding the need for the HR Strategies by the organization but no study places a specific focus on how the HR strategies, employee retain programmes, building competency these practices adopted by the organization are building strategic competencies and from the perspectives of the employees to exploretheissues that are concerning or deterring them form realizing the potential benefits from the programmes initiated towards them. Hence this study Objective of the study The study serves the following specific purpose 1. To Study HR strategies and Building the Competencies.
  • 3. International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470 @ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 791 2. To explain conceptual model of HR Strategies to Mobilize Functional Competencies within the Organizational Resources. 3. To elucidate HR Strategies,practicesandprogrammesto retain employees for their work feasibility. HR Strategies, Employee retention and Competency Good culture is usually typified by quality of excellence, openness in communication, participation in decision- making, high standard of safety, good corporate citizen. Employee retention involves taking measures to encourage employees to remain in the organization for the maximum period of time. Hiring knowledgeable people for the job is essential for an employer. But retention is even more important than hiring. There are many organizations which are looking for such employees. If a person is notsatisfied by the job he's doing, he may switch over to some other more suitable job. In today's environment it becomes very important for organizations to retain their employees. Retention is not only important just to reduce the turnover costs or the cost incurred by a company to recruit and train. But the need of retaining employees is more important to retain talented employees from getting poached. They may be the turnover cost which includes hundreds of thousands of rupees to the company's expenses. Employee retention involves a systematic effort by the organization to create an environment that addresses diverse employee needs so employees will stay with the company. The combination of observable and measurable knowledge, skills, abilities, capabilities and personal attributes that contribute to enhanced employee performance and ultimately individual result in organization success. To understand competencies, it is important to define the various components of competencies. Knowledge is the cognizance of facts, truths and principles gained from formal training and/or experience. Application and sharing of one's knowledge base is critical to individual and organizational success. A skill is a developed proficiency or dexterity in mental operations or physical processes that is often acquired through specialized training; the execution of these skills results in successful performance. Ability is the power or aptitude to perform physical or mental activities that are often affiliated with a particular profession or trade such as computer programming,plumbing,calculus,andsoforth.Although organizations may be adept at measuring results, skills and knowledge regarding one's performance, they are often remiss in recognizing employees' abilities or aptitudes, especially those outside of the traditional job design7. Employee retention refers to the ability of an organization to retain its employees. Employee retention can be represented by a simple statistic (for example, a retention rate of 80% usually indicates that an organization kept 80% of its employees in a given period). However, many consider employee retention as relating to the efforts by which employers attempt to retain employees in their workforce. In this sense, retention becomes the strategies rather than the outcome. A distinction should be drawn between low-performing employees and top performers, and efforts to retain employees should be targeted at valuable, contributing employees. Employee turnover is a symptom of deeper issues that have not been resolved, which may include low employee morale, absence of a clear career path, lack of recognition, poor employee-manager relationships or many other issues. A lack of satisfaction and commitment to the organization can also cause an employee to withdraw and begin looking for other opportunities. Pay does not always play as large a role in inducing turnover as is typically believed. In a business setting, the goal of employers is usually to decrease employee turnover, thereby decreasing training costs, recruitment costs and loss of talentandorganisational knowledge. By implementing lessons learned from key organizational behavior concepts, employers can improve retention rates and decrease the associated costs of high turnover. However, this isn't always the case.Employerscan seek "positive turnover" whereby they aim to maintain only those employees whom they consider tobehighperformers. Retention Programs It is important to first pinpoint the root cause of the retention issue before implementing a program to address it. Once identified, a program can be tailored to meet the unique needs of the organization. A variety of programs exist to help increase employee retention. A. Career Development– It is important for employees to understand their career path within an organization to motivate them to remain in the organization to achieve their personal career goals.Throughsurveys,discussion and classroom instruction, employees can better understand their goals for personal development. With these developmental goals in mind, organizations can - and should - offer tailored career development opportunities to their employees. B. Executive Coaching – Executive coaching can be used to build competencies in leaders withinanorganization. Coaching can be useful in times of organizational change, to increase a leader’s effectiveness or to encourage managers to implement coachingtechniques with peers and direct reports. The coaching process begins with an assessment of the individual’s strengths and opportunities for improvement. The issuesarethen prioritized and interventions are deliveredtotargetkey weaknesses. Assistance is then provided to encourage repeated use of newly acquired skills. C. Motivating Across Generations - Today’s workforce includes a diverse population of employees from multiple generations. As each generationholdsdifferent expectations for the workplace, it is important to understand the differences between these generations regarding motivation and engagement. Managers, especially, must understand how to handle the differences among their direct reports. D. Orientation and On boarding – An employee’s perception of an organization takes shape during the first several days on the job and continues throughout their first six months, with 90% of employees still deciding whether or not to stay at the organization during this time. It is in the best interest of both the employee and the organization to impart knowledge about the company quickly and effectively to integrate the new employee into the workforce. In addition, providing continual reinforced learning through extended on boarding over the first year can increase new hire retention by 25%. By implementing an
  • 4. International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470 @ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 792 effective on boarding process, new hire turnover rates will decrease and productivity will increase. E. Women’s Retention Programs – Programs such as mentoring, leadership development and networking that are geared specifically toward women can help retain top talent and decrease turnover costs. By implementing programs to improve work/life balance, employees can be moreengagedandproductivewhileat work. Retention Tools and Resources 1. Employee Surveys – By surveying employees, organizations can gain insight into the motivation, engagement and satisfaction of their employees. It is important for organizations to understand the perspective of the employee inordertocreateprograms targeting any particular issues that may impact employee retention. 2. Exit Interviews – By including exit interviews in the process of employee separation, organizations can gain valuable insight into the workplace experience. Exit interviews allow the organization to understand the triggers of the employee’s desire to leave as well as the aspects of their work that they enjoyed. The organization can then use this information to make necessary changes to their company to retain toptalent. Exit interviews must, however, ask the right questions and elicit honest responses from separating employees to be effective. 3. Employee Retention Consultants – An employee retention consultant can assist organizations in the process of retaining top employees. Consultants can provide expertise on how to best identify the issues within an organizationthatarerelatedtoturnover.Once identified, a consultant can suggest programs or organizational changes to address these issues and may also assist in the implementation of these programs or changes. Employee Retention Best Practices By focusing on the fundamentals, organizationscangoa long way towards building a high-retention workplace. Organizations can start by defining their culture and identifying the types of individuals that would thrive in that environment. Organizations should adhere to the fundamental new hire orientation and on boarding plans. Attracting and recruiting top talent requires time, resources and capital. However, these are all wasted if employees are not positioned to succeed within the company. Researchhas shown that an employee’s first 10 days are critical because the employee is still adjusting and getting acclimated to the organization. Companies retain good employees by being employers of choice. 1. Recruitment- Presenting applicants with realistic job previews during therecruitmentprocesshavea positive effect on retaining new hires. Employers that are transparent about the positive and negative aspects of the job, as well as the challenges and expectations are positioning themselves to recruit and retain stronger candidates. 2. Selection- There is plethora of selection tools that can help predict job performance and subsequently retention. These include both subjective and objective methods and while organizations are accustomed to using more subjective tools such as interviews, application and resume evaluations, objective methods are increasing in popularity. For example, utilizing biographical data during selection can be an effective technique. Bio data empirically identifies life experiences that differentiate those who stay with an organization and those who quit. Life experiences associated with employees may include tenure on previous jobs, education experiences, and involvement and leadership in related work experiences. 3. Socialization- Socialization practices delivered via a strategic on boardingandassimilationprogramcanhelp new employees become embedded in the company and thus more likely to stay. Research has shown that socialization practices can help new hires become embedded in the company and thus more likely to stay. These practices include shared and individualized learning experiences, activities that allow people to get to know one another. Such practices may include providing employees with a role model, mentor or trainer or providing timely and adequate feedback. 4. Training And Development- Providing ample training and developmentopportunitiescandiscourageturnover by keeping employees satisfied and well-positioned for future growth opportunities. In fact,dissatisfactionwith potential career development is one of the top three reasons employees (35%) often feel inclined to look elsewhere. if employees are not given opportunities to continually update their skills, they are more likely to leave. Those who receive more training are less likelyto quit than those who receive little or no training. Employers that fear providing training will make their employees more marketable andthusincreaseturnover can offer job specific training, which is less transferable to other contexts. Additionally, employers can increase retention through development opportunities such as allowing employees to further their education and reimbursing tuition for employees who remain withthe company for a specified amount of time. 5. Compensation and Rewards- Pay levels and satisfaction are only modest predictorsofanemployee’s decision to leave the organization; however organizations can lead the market with a strong compensation andreward packageas53%ofemployees often look elsewhere because of poorcompensationand benefits. Organizations can explicitly link rewards to retention (i.e. vacation hours to seniority, offer retention Bonus payments or Employee stock options, or define benefit plan payouts to years of services) Research has shown that defined compensation and rewards as associated with longer tenure. Additionally, organizations can also look to intrinsic rewards such as increased decision-making autonomy. Though this is important, employers should not 6. Effective Leaders- An employee’s relationship with his/her immediately ranking supervisor or manager is equally important to keeping to making an employee feel embedded and valued within the organization. Supervisors need to know how to motivate their employees and reduce cost while building loyalty in their key people. Managers need to reinforce employee productivity and open communication, to coach employees and providemeaningful feedback andinspire employees to work as an effective team. In order to
  • 5. International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470 @ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 793 achieve this, organizations need to prepare managers and supervisors to lead and develop effective relationships with their subordinates. Executive Coaching can help increase an individual’s effectiveness as a leader as well as boast a climate of learning, trust and teamwork in an organization. To encourage supervisors to focus on retention among their teams, organizations can incorporate retention metric into their organization’s evaluation. 7. Employee Engagement- Employees who are satisfied with their jobs, enjoy their work and the organization, believe their job to be more important, take pride in the company and feel their contributions are impactful are five times less likely to quit than employees who were not engaged. Engaged employees give their companies crucial competitive advantages, including higher productivity and lower employee turnover8. Benefits of HR Strategies and Competencies Competency models can help organizations align their initiatives to their overall business strategy. By aligning competencies to business strategies, organizations can better recruit and select employees for their organizations. Competencies have been become a precise way for employers to distinguish superior from average or below average performance. The reason for this is because competencies extend beyond measuring baseline characteristics and or skills used to define and assess job performance. In addition to recruitmentandselection,a well sound Competency Model will help with performance management, succession planning and career development. HR Strategies as a Medium to Mobilize Functional Competencies within the Organizational Resources Recruitment and Selection Recruitment is the process of identifying that the organisation needs to employ someone up to the point at which application forms for the post have arrived at the organisation. Selection then consists of the processes involved in choosing from applicants a suitable candidate to fill a post. Selection is a process of recruitment based on the ability of candidates to produce about their professional experience which can be used as evidence that the candidatehasa given competency. Candidates demonstrate competencies on the application form, and then in the interview, which in this case is known as a competency-based interview. The process is intended to be fairer than other recruitment processes by clearly laying down the requiredcompetencies and then testing them in such a way that the recruiter has little discretion to favour one candidate over another; the process assumes high recruiter discretion is undesirable. As a result of its perceived fairness, the process is popular in public services. Competency-based recruitment is highly focused on the candidates' story-telling abilities as an indication of competency, and disfavors other indications of a candidate's skills and potential. The use of behavioral interviewing and testing where appropriate, to screen job candidatesbasedonwhetherthey possess the key necessary job competency profile:
  • 6. International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470 @ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 794 A. Provides a complete picture of the job requirements B. Increases the likelihood of selecting and interviewing only individuals who are likely to succeed on the job C. Minimizes the investment (both time and money) in people who may not meet the company’s expectations D. Enables a more systematic and valid interview and selection process E. Helps distinguish between competencies that are trainable after hiring and those are more difficult to develop Training & Development Training is a process that attempts to improve employee performance on currently held on job by providing the employee with the knowledge and skills needed for their present job. It is designed to bring about in specific knowledge, skills, attitudes and behavior. An ideal training effort is one that meets the goals of the organizations well as those of the employees. Development of individual learning plans for individual or groups of employees based on the measurable “gaps” between job competencies or competency proficiencylevels required for their jobs and the competency portfolio processed by the incumbent. A. Focuses training and development plans to address missing competencies or raise level of proficiency B. Enables people to focus on the skills, knowledge and characteristics that have the most impact on job effectiveness C. Ensures that training and development opportunities are aligned with organizational needs D. Makes the most effective use of training and development time and dollars E. Provides a competency framework forongoingcoaching and feedback, both development and remedial Performance Appraisal and Management Performance Appraisal is the systematic evaluation of the performance of employees and to understand theabilitiesof a person for further growth and development. Performance management process sets the platform for rewarding excellence byaligningindividual employeeaccomplishments with the organization’s mission and objectives and making the employee and the organization understand the importance of a specific job in realizing outcomes. By establishing clear performance expectations which includes results, actions and behaviors, it helps the employees in understanding what exactly is expected out of their jobsand setting of standards help in eliminating those jobs whichare of no use any longer. Through regular feedback and coaching, it provides an advantage of diagnosing the problems at an early stage and taking corrective actions. Provides regular measurement of targeted behaviors and performance outcomes linked to job competency profile critical factors. A. Provides a shared understanding of what will be monitored, measured, and rewarded B. Focuses and facilitates the performance appraisal discussion appropriately on performance and development C. Provides focus for gaining information about a person’s behavior on the job D. Facilitates effectiveness goal-setting around required development efforts and performance outcomes Motivation Motivated workforce can be a significant factor in organizational success. When employees are motivated to work at higher levels of productivity, the organization as a whole runs more efficiently and is more effectiveatreaching its goals. This is in contrast to an unmotivated workforce, who can negatively disrupt an organization and distract employees from their work. For this reason, it is imperative that managers understand the power of reward and non rewarding systems and how they are used to influence employee behavior. Career Paths: Development of stepping stones necessary for promotion and long term career-growth, HR Strategies are the key points to building competencies likewise without competency it would not in-depth employee career path because; its only parameter toproperplanningtoemployees further growth and proper decision making.Ifyoufindthese competencies like skills, abilities,knowledgeandproficiency for who required bases to elucidate regarding career planning and development. A. Clarifies the skills, knowledge, and characteristics required for the job or role in question and for the follow-on jobs B. Identifies necessary levels of proficiency for follow-on jobs C. Allows for the identification of clear, valid, legally defensible and achievable benchmarksforemployeesto progress upward D. Takes the guesswork out of career progression discussions Succession Planning: Careful, methodical preparation focused on retaining and growing the competency portfolios critical for the organization to survive and prosper. A. Provides a method to assess candidates’ readiness for the role B. Focuses training and development plans to address missing competencies or gaps in competency proficiency levels C. Allows an organization to measures its “bench strength”—the number of high-potential performers and what they need to acquire to step up to the next level D. Provides a competency framework for the transfer of critical knowledge, skills, and experience prior to succession – and for preparing candidates for this transfer via training, coaching and mentoring E. Informs curriculum development for leadership development programs, a necessary component for management succession planning9. Conclusion Strategic Human Resources and its competency initiatives which gives positive influence on employees to retain to organizations bymorestrategicallyaligningandthestrategic goals of the organization and implicitly enhance the
  • 7. International Journal of Trend in Scientific Research and Development (IJTSRD) @ www.ijtsrd.com eISSN: 2456-6470 @ IJTSRD | Unique Paper ID – IJTSRD35899 | Volume – 5 | Issue – 1 | November-December 2020 Page 795 relationship of employees and the building their competency, strengthen the HR Strategiesandcompetencies to provide greater efficiency and productivity, The commitment HR strategy is characterized as focusing on the internal development of employees' retain programmes, competencies and outcome control. These strategies indicated quite clearly the critical success factors of competence, commitment, performance, contribution and quality that drive the HR strategy. Develop performance management processes that enable financial and non- financial rewards to be related to competence and skills; ensure that pay levels are competitive Bundling implies the adoption of a holistic approach to the development of HR strategies and practices. No single aspect of HR strategy should be considered in isolation. The links between one area and other complementary areas need to be established so that the ways in which they can provide mutual support to the achievement of theoverall strategycanbeascertained. The synergy that can result from this process meansthatthe impact of the whole bundle on organizational effectiveness can be greater than the sum of its parts. Thus, a job family pay structure can be associated with competence frameworks and profilesand thedefinitionofcareerpathsas a basis for identifying and meeting development needs. This may mean identifying integratingpracticessuchastheuseof competence basedprocesses andperformancemanagement. They must have the competencies required to create HR systems that produce strategically relevant employee behaviors. They needtounderstandthestrategyformulation process. References [1] Ben Wuim-Pam(2014),EmployeeCoreCompetencies for Effective Talent Management, Human Resource Management Research: 2014, 4(3): 49-55, DOI: 10.5923/j.hrmr.20140403.01 [2] Rehema C. Batti (2014) , Human resource management challenges facing local NGOs, Humanities and Social Sciences, 2014; 2(4): 87-95, Published online June 30, 2014 (http://www.sciencepublishinggroup.com/j/hss), doi: 10.11648/j.hss.20140204.11 [3] Bidisha Lahkar Das, Dr. Mukulesh Baruah (2013), Employee Retention: A Review of Literature, IOSR Journal of Business and Management (IOSR-JBM), e- ISSN: 2278-487X, p-ISSN: 2319-7668. Volume 14, Issue 2 (Nov. - Dec. 2013), PP 08-16, www.iosrjournals.org, www.iosrjournals.org8|Page [4] Ans De Vos, Sara De Hauw and Ine Willemse (2011), Competency Development In Organizations:Building An Integrative Model Through A Qualitative Study, Vlerick Leuven Gent Working Paper Series 2011/01, Ans De Vos - CC People & Organisation, Vlerick Leuven Gent Management School. [5] Dr. K. Aparna Rao, Employee Retention-A Real Time Challenges In Global Work Environment, Volume No.1, Issue No.11 Issn 2277-1166, Abhinav National Monthly Refereed Journal Of Reasearch InCommerce & Management, Www.Abhinavjournal.Com . [6] Manjunath VS and CNB Rajesh, Proposed Title: Competency Based Compensation System- As a strategic HR Technique, Department of Management Studies, PES School of Engineering, Electronics City ,Bangalore [7] http://hr.unl.edu/compensation/nuvalues/corecomp etencies.shtml/ date: 10/11/2015. time 2:30 pm [8] https://en.wikipedia.org/wiki/Employee_retention, date: 15/11/2015. time 5:30 pm [9] https://en.wikipedia.org/wiki/Competence_(human_ resources) date 12/11/2015 and time 10:25 am