1. www.ikeepitclassic.com
CONNECTING BRANDS/ PROVIDING PLATFORMS
Engaging startups with global perspectives.
I Keep It Classic is an independent lifestyle brand that provides event platforms for
entrepreneurs, independent artists, and tech startups, while simultaneously integrating art, music,
technology, education, and community involvement into all aspects of I Keep It Classic, from
hosting events to independent client representation. I Keep It Classic LLC represent all facets of
grassroots marketing and new consumer retention. We are currently working with entrepreneurs
and startups throughout the United States and a select group of international independent
musicians.
Our unmatched connections, know-how, exclusive events, and industry influences help brands
better understand their power as an individual talent. Our grassroots marketing expertise has the
ability to influence and reach large groups of influential people, brands, and potential consumers.
We utilize diversity, mixed research methodologies, up-to-date technology, global perspectives,
and active community involvement in all we do. We pride ourselves on diversity; working
toward positive images for all clients associated with I Keep It Classic.
I Keep It Classic LLC Partnership /Sponsorship:
I Keep It Classic believes in each brand it represents, every event hosted, and every sponsor
selected. Our positive image comes with proven results. We work with highly diverse sponsors,
and we seek sponsors that have similar business ideologies and visions as I Keep It Classic. Each
sponsor is carefully chosen catering to the image of every entity represented.
Beyond event management, brand strategy, graphic design and collateral production, I Keep It
Classic offers measurable growth solutions. Each of our discipline areas delivers value directly
tied to your results. When you succeed we succeed.

2. “By sponsoring an event a sponsor can generate audience awareness while simultaneously
creating associations of the event’s values in people’s mind. Each sponsorship property or
vehicle has certain associated images in the consumer’s mind that transfer to the sponsor,” (Tony
Meenaghan, 1996, Sloan Management Review).
I KEEP IT CLASSIC LLC OFFER SPONSORS THE FOLLOWING:
 Database maintenance, scrubs, vertical lists
 Volunteer Management
 Membership reports
 Membership drives, retention strategies
Administrative:
 Communication with all principals involved in association
 National Liaison – calls, reports, etc.
 Prompt and professional response to all association inquiries, calls, email, etc.
 Mailings - Snail & E-mail
 Sponsorship benefit fulfillment
Meetings:
 Requests for Proposals (RFP's)
 Vendor negotiations, contracts
 Venue (locations, contracts, specs, set up)
 Food & Beverage requirements, review of BEOs
 Audio Visual vendor coordination
 PowerPoint Presentations
 Podcasting
 Registration staff, signage, name tags, general meeting supplies, speaker gifts, and more
 Online registration and meeting fee collections
 Pre and post registration reports and tracking
 Communication & coordination of speakers, panelists, PowerPoint's, etc.

3.  Planning calendar and comparisons with community calendars
 Any print needs (brochures, handouts, signs)
Financials:
 Maintaining all account payables and receivables
 Monthly financial reports via QuickBooks
 Event and Membership financial reports
 Assist in audits, tax filings, etc. as needed
 Compliance at the State and Federal level to remain in good standing
Marketing & Communications:
 Regular e-newsletters our mailing list
 Website and content updates
 Press release postings
 Calendar postings for your meetings/events
Attendance:
 Track attendance growth at events
 Report attendance growth and suggest ways to target new attendees
 Monitoring of attendance where appropriate – for example, not everyone is admitted to a VIP
event or a members only meeting
EVENT MANAGEMENT:
 Is your company or organization planning a conference? I Keep It Classic can guide your
planning process, whether your event is for 100-1,000 or more people.
Project Management:
 Development and oversight of project milestones and timelines
 Management of all committee and/or board meetings
 Oversight and reporting of progress on all goals and key objectives

4. Negotiations:
 Venue negotiations on pricing, setups, menus, etc.
 Vendor negotiations on pricing for audio/visual support, photography, videography, and
more
Contracts:
 Thorough review of venue and vendor contracts
I Keep It Classic Showcase
“Connecting Brands, Providing Platforms”
When: July 3, 2014
Where: Erosol Music Venue located on Edgewood Ave in the Old 4th
Ward Historic District in
Atlanta, GA.
Venues: Erosol
Capacity: 400
What is IKIC SHOWCASE: This monthly event provides an outlet to present your music
related tech startup to a panel of industry experts, early adopters, and representatives from the
angel / VC community. In addition we showcase, develop and produce a monthly music
industry networking night and independent artist showcase at; Erosol Music Venue, on
Edgewood Ave in the Old 4th Ward Historic District. This showcase will bring talent bookers,
agents, label reps, managers, artists, techies and other music industry professionals under one
roof to network and celebrate new music and music related technology.

5. Package Details: $4,000.00 per month (exclusive sponsor)
 Sign advertisement in key locations at venue
 Your Company will be listed in our event guide issued to attendees as an official Sponsor
of the IKIC Showcase
 Sponsorship announced over PA during event performances
 Logo appears as official sponsor on IKIC Showcase 2014 Tee-Shirts.
 Signage at Entertainment areas acknowledging you as a Premier Event Sponsor.
 Your company may provide representatives to promote your services, products, etc. You
may give away products, offer current promotions and deals, collect potential consumer
information, create brand and product awareness….
 Free Festival Tee-Shirt to members of your team that attend event as Sponsor
representative with your Brand Logo appearing as a Premier Sponsor
 Exclusive Video & Photo content from showcase
 Artist Interviews
 Onsite Branding
 Banner Placement
 Logo included in on-stage projection loop throughout event showcase
 Product Sampling
 Live Booth
 Online Exposure: I Keep It Classic Networks: Website, Facebook, Press Release, E-
blasts, Twitter, etc.
 Showcase Media Partners
 Promo materials in IKIC goodie bags
 Festival
 Original Viral Content will be produced in conjunction with the event, which can be used
as brand marketing.
Package Details: $3,000.00
 Sign advertisement in key locations at Festival Main Event venue.
 Your Company will be listed in event guide issued to attendees as an official Sponsor of
the IKIC Showcase 2014.
 Sponsorship announced over PA during Main Event performances at venue location.
 Logo appears as official sponsor on IKIC Showcase Tee-Shirts.
 Signage at Entertainment areas acknowledging you as a Premier Festival Sponsor.

6.  Your company may provide representatives to promote your services, products, etc. You
may give away products, offer current promotions and deals, collect potential consumer
information, create brand and product awareness….
 Free event Tee-Shirt to members of your team that attend event as Sponsor representative
with your Brand Logo appearing as a Premier Sponsor (no more than 5 per Sponsor).
 Video & Photo content from music showcase ONLY.
 Onsite Branding
 Logo included in on-stage projection loop throughout showcase
 1 Day Booth @ Main Event
 Online Exposure: A3C and I Keep It Classic Networks: Website, Facebook, Press
Release, E-blasts, Twitter, etc.
 Showcase Media Partners
 Promo materials in IKIC goodie bags
Additional Information
•10k attendees in 2013
•More than 50% from outside
Metro Atlanta area
•Attendance has grown 50%
Or more over the last 3 years
•60% Ages 18-32
Artists/DJs
•10+ Artists/DJs perform during the event
•2+ Stages/Rooms
•250+ Artists submitted to perform
•Artists representing 8 countries and 25+ states
Please contact us with any questions, comments, or further details. We look forward to
working with your company.
Contact:

7. Rafielle Kirkland
Cell- 404.788.0858
Office- 404.590.4542
rafielle@ikeepitclassic.com

8. Providing Platforms, Connecting Brands
Sponsorship Proposal
Recipient: Beats By Dre LLC