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Social Media
Technology Group
1st Presentation
Γενικές ιδέες 1/2
   Interaction among sites
       e.g. www.opap.gr, praktores.opap.gr, Good
        channel etc)
       Ενημέρωση παντού σχετικά (π.χ. News
        aggregator)
   Διαμόρφωση στρατηγικής σε κοινωνικά μέσα
    και όχι μόνο μελετώντας ενδεικτικά:
       Πολιτικές υπεύθυνου παιχνιδιού
       Προφίλ ομάδων χρηστών (π.χ. ηλικία+ Ημ/νία
        Γέννησης, εκπαίδευση, Εθνικότητα κ.ά.) σε
        Facebook, Twitter, YOUTUBE, G+, LinkedIN etc.
       Οπτικοποίηση στα διάφορα μέσα με σταθερή
        βάση design
Γενικές ιδέες 2/2
   Profile Tool: κατασκευή Εργαλείου για όλα τα
    μέσα FB etc με στόχο τη συλλογή:
       Προτιμήσεων χρηστών ατομικά και ομάδων
        (Preferences)
       Δημιουργία στατικών και όχι μόνο ομάδων (π.χ.
        Ομάδα PAOK, Στοιχήματος, Eurovision, του 8 στο
        ΚΙΝΟ κ.ά.)
       Προσωπικής διαμόρφωσης του FB ΟΠΑΠ –
        personalization  Direct Marketing
       Υποστήριξη Loyalty schemes
   Υποστήριξη χρηστών ΟΠΑΠ, παικτών,
    πρακτόρων και φίλων FB:
       Technology support με πληροφορίες, video etc
       Εργαλειοθήκη για informal & lifelong learning
Άξονες εργαλείων…
Facebook        Twitter   YOUTUBE   Liferay




           Moderation

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Social media tech-group_v01

  • 2. Γενικές ιδέες 1/2  Interaction among sites  e.g. www.opap.gr, praktores.opap.gr, Good channel etc)  Ενημέρωση παντού σχετικά (π.χ. News aggregator)  Διαμόρφωση στρατηγικής σε κοινωνικά μέσα και όχι μόνο μελετώντας ενδεικτικά:  Πολιτικές υπεύθυνου παιχνιδιού  Προφίλ ομάδων χρηστών (π.χ. ηλικία+ Ημ/νία Γέννησης, εκπαίδευση, Εθνικότητα κ.ά.) σε Facebook, Twitter, YOUTUBE, G+, LinkedIN etc.  Οπτικοποίηση στα διάφορα μέσα με σταθερή βάση design
  • 3. Γενικές ιδέες 2/2  Profile Tool: κατασκευή Εργαλείου για όλα τα μέσα FB etc με στόχο τη συλλογή:  Προτιμήσεων χρηστών ατομικά και ομάδων (Preferences)  Δημιουργία στατικών και όχι μόνο ομάδων (π.χ. Ομάδα PAOK, Στοιχήματος, Eurovision, του 8 στο ΚΙΝΟ κ.ά.)  Προσωπικής διαμόρφωσης του FB ΟΠΑΠ – personalization  Direct Marketing  Υποστήριξη Loyalty schemes  Υποστήριξη χρηστών ΟΠΑΠ, παικτών, πρακτόρων και φίλων FB:  Technology support με πληροφορίες, video etc  Εργαλειοθήκη για informal & lifelong learning
  • 4. Άξονες εργαλείων… Facebook Twitter YOUTUBE Liferay Moderation