Mark Rogers Blogging

Making a blog drive ROI using monitoring London 25 th April 2008

Introduction to Market Sentinel ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What we do

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why blog?

[object Object],[object Object],[object Object],[object Object],And …

Biggest positive topics LiveBuzz 11 th March-10 th April 2008 Tesco plc

Fastest-growing positive topics LiveBuzz 11 th March-10 th April 2008 Tesco plc

Domains with most positive mentions LiveBuzz 11 th March-10 th April 2008 Tesco plc

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What are the take-homes

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],If so …

What is the topic to benchmark? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Case study Avis UK: “trustworthy car hire”

[object Object],[object Object],[object Object],[object Object],How do you use the results?

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Mark Rogers Blogging

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