Businesses, at large, have slowly started capitalizing on the content potential of AI-powered technologies. So, what exactly is the future of content writers? Or copy writers? What will a credentialed digital marketing company in bangalore have to tell you about this? For more details: http://bit.ly/2JzLj4D Call Us: +919741117750

1. Will Digital Marketing be
Devoid of “Content
Writing”?
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2. Content
Writing

3. The rise of AI – will – perhaps go down as one of the most momentous
episodes in the history of disruptive tech. Thanks to the ability of this
technology to process data at lightning-fast speed, AI startups ended up
generating 271 funding rounds in the year 2017. These startups reportedly
raised a whopping $3.7 million each (resource: Serene Capital)! We are at a
juncture where the world is staring at a potential future where AI is
expected to usurp content or copywriting in its entirety.

4. Can AI Create Content for Businesses in
Future?
Businesses, at large, have slowly started capitalizing on the content potential
of AI-powered technologies. So, what exactly is the future of content
writers? Or copy writers? What will a credentialed digital marketing
company in bangalore have to tell you about this? Will we soon see content
writers going out of work because of Artificial Intelligence? Let us explore
answers in the course of the post.

5. As per Forecast, the content marketing industry will be worth more than
$400 billion by 2021. There was a time when we believed that
copywriting could only be “programmed” in science fictions. Today, AI-
programmed content is a commercial viability. The need to invest in
simplified, effective and clear content is felt more intensely than ever.
Businesses, today, are more inclined towards employing content which
helps customers make informed decisions regarding their purchase. The
copy should eventually convince them to buy.

6. Will Content Writers be left
with No Job?
So, will AI kill traditional content writing? Are copywriters staring at a
bleak future? Thorough discussions with a reputed SMO agency
bangalore will tell you that the fears are not completely unfounded. It
has been reported that realms that were earlier governed by creativity
are now primarily computer-programmed to provide automated
content. It’s the data scientists that have now taken it upon themselves to
control these sectors. So, the fact that content writers do have a lot to be
worried about cannot really be ruled out.

7. However, despite generating initial uncertainties, writers
can take heart from the fact that robots can never really
supercede the creative acumen demonstrated by their
human counterparts. Human writers are not going
anywhere – quite simply because of the fact that robots will
never be able to add the emotional quotient, which is so
crucial to the success of digital content.

8. The Future of Digital Marketing: Content Writers are Going
Nowhere
There is no denying the fact that advertising has benefited a lot from AI-powered
technologies in terms of speed of data access. However, emotion-driven robots are in no
way envisaged today. Data scientists are actively training algorithms to analyze both
written and voice-based content. They are clearly looking at a future where these robots
will help brands to identify the relevancy and efficacy of ads so that more and more
people are eventually drawn towards their products thereby driving the success of their
ad campaigns.
So, when we are talking about the future of digital marketing we are definitely talking
about increased tendencies towards automation but not about it replacing human
contribution in its entirety.

9. Let's talk!
Phone
(91) 9741117750
Email
info@indglobal.in
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