Giacomo Melani

112 Abonné

TEDxArezzo Organizer Expert in Marketing and Branding with focus on Strategy and Digital Marketing. I love to develop the core of the idea, work on brand, communication, marketing ... then put some magic on and transform the idea in a business success! Innovation is not a matter of budget, is a matter of ideas! Specialties: Digital transformation, Retail Innovation, Branding, Marketing (digital), Strategy, Communication, Web&Social. E-commerce, CRM, new product development, innovation. I have deep knowledge on Retail, Design, Fashion and Luxury goods. Professor and lecturer at MIP, IED and Università di Siena

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Giacomo Melani

Présentations

Passare dal prospect al cliente fedele

J’aime

Defining Marketing for 21st Century / Marketing Management By Kotler Keller

StartupPorn

The Startup Factories: The Rise of Accelerator Programs

Fallimenti Famosi

Andreessen Horowitz Trust Optimization Event - DTP - 10.9.14

Majority World Report 2014

Mobile Is Eating the World (2014)

How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)

Marketing Web 3: Display Advertising

ROCK STAR BRANDING

Non è tutto tech quello che luccica #turismostartapp #wami

Growth Hacking

Inspiring Route - Startup & The New Entrepreneurs

The future of digital

Investor repellers - Junior Jedi Workshop

Web Trends to Watch in 2014

Comunicare alle donne con figli: linguaggi, tendenze, cautele, opportunità

Monnalisa S.p.a. - A strategic guide to business development in latin america

Wearable, oltre il mobile - Aumentare l’esperienza utente

Keep control of your brand in a fashion omnichannel strategy exhausting Market-place role

Zero to traction

Collier's russia's defeat & occupation 1952 1960

50 Powerful Statistics About Tech Mega Trends Affecting Every Business

Startup Metrics, a love story. All slides of an 6h Lean Analytics workshop.

1 year idealabs: an entrepreneurial journey

9 Worst Practices in SaaS Metrics

What is strategy?

InstaBRAND: The Rise of Visual Storytelling in a Content Marketing World

Startup DNA: the formula behind successful startups in Silicon Valley (updated May 5, 2017)

The Comeback of the Watch