This presentation shows the reasons why investing a small amount of money in the Human-Centered Change™ methodology and the Change Planning Toolkit™ will generate large returns for you professionally and for your organization in its ability to succeed.

1. The Change Planning Toolkit™
FIVE (5) REASONS
TO INVEST

2. 1. Beat the 70% Change Failure Rate
Failed
Change
Efforts
Often Lack a
Clear Plan
Revolutionize
Your Planning

3. 2. Quickly Visualize, Plan and Execute

4. The Change Planning Wall

5. 3. Deliver Projects and Change Efforts on Time

6. The Visual Project Charter

7. 4. Accelerate Implementation and Adoption
Adoption
is Key

8. ACMP Standard Visualization

9. Get Valuable Tools for a Few $$$
$350-400 per download
(per person)
$279/yr per person
$150/yr for business skills
(per person)
$975/yr per person
~$20,000/yr
for a single user
$20-30,000/yr
for a single user
Top consultants charge
$400-$1,000/hour

10. More Benefits of Change Planning Toolkit™
Alignment
Collaboration
Engagement
Buy-In
Visibility
Transparency
Agility
Speed
Adoption
Project Risk
Failure
Cost Overruns
Late Deliveries
Surprises
Confusion
Resistance
In-Fighting
Staff Turnover

11. License Options for Every Situation
Consulting Firms and
Organizations of 100+
employees will find site
licenses less expensive
Increase
Client
Revenue
Earn 20%
as a
Reseller
Site licenses from $2/yr per employee
(plus setup fee)
City/State/Country licenses from $0.01/yr per resident
($1,000 minimum)

12. Revenue Opportunities for Consultants
20% Revenue Share on Toolkit License Sales
Change Planning Session Moderation/Facilitation
Train the Trainer Sessions:
• Change Planning Toolkit™
• Visual Project Charter™
• ACMP Framework
• Agile Change with Kanban
Change Readiness Audit (including heatmap)

13. Revenue Opportunities for Consultants
Digital Strategy Kickoff and Creation
Digital Transformation Strategy Kickoff and Creation
Interventions:
• Projects
• Change Efforts
• Innovation Programs

14. More Revenue from Change Planning Toolkit ™
1. Increased Account Breadth
• More internal referrals
• Less pitching
• Fewer RFP’s
2. Increased Account Depth
• More repeat business
• Top of mind
3. Increased Expert Perception
• Greater trust
• More projects
• Wider purview
4. Higher Project Mgmt. Fees
• PM consultants no longer
seen as a commodity
• Project Manager/Change
Manager combination

15. Change Planning Toolkit™ Individual License Options

16. Wait! Tell me more details!

17. Buy the Book Get the Canvas
Basic Personal License – $29.99 (FREE for book owners)
1. eBook version of Charting Change (for those paying $29.99 only)
2. PDF downloads of select toolkit components (for personal use only)
3. PDF download of Change Planning Canvas™ (for personal use only)
4. Free access to thought leadership articles
5. Free weekly email newsletter
6. Upgrade membership at any time
7. Upgrade to a Site License at any time
Bulk Book
Discounts
Available
$500
value
11”x17” versions included

18. Or, Buy the Change Planning Toolkit™

19. BRONZE – Toolkit and QuickStart Guide
Bronze Commercial License – $399.99
1. Access to QuickStart Guide (for personal use only)
2. PDF toolkit downloads (for personal use only)
3. Free weekly email newsletter
4. Free access to thought leadership articles
5. Upgrade to a Gold Site License at any time
OR
Bronze Site License – $2/yr per employee (entire organization) + $299.99
1. All of the above benefits FOR ALL EMPLOYEES
2. Additional benefits and discounts (TBD)
$1,200
value
Limited Time Prices
$99.99/year
Large format versions included with site license

20. GOLD – Toolkit, QuickStart and eLearning
Gold Personal License – $999.99
1. Access to eLearning (for personal use only)
2. Access to QuickStart Guide (for personal use only)
3. PDF toolkit downloads (for personal use only)
4. 10% Discount on Live Events (Public)
5. 10% Discount on Live Events (Private)
6. Free access to thought leadership articles
7. Free weekly email newsletter
OR
Gold Site License – $5/yr per employee (entire organization) + $1,999.99
1. All of the above benefits FOR ALL EMPLOYEES
2. Additional benefits and discounts (TBD)
$3,800
value
Limited Time Prices
TBD
Large format versions included with site license

21. Or, Get In-Person Training

22. Public Live Event Benefits
Price = $999.99 (per person)
1. $1,500 value – 10% Discount on a future Private Live Event
2. $1,000 value – Admission for one person
3. $1,000 value – PDF toolkit downloads (for personal use only)
4. $200 value – Access to QuickStart Guide (for personal use only)
5. $50 value – Change Planning Canvas™ - large format print (56” x 35”)
6. $30 value – eBook or hardcover version of my new book depending on country
7. $20 value – printed version of QuickStart Guide (8.5”x11”)
8. Free access to thought leadership articles
9. Free weekly email newsletter
10.Includes Bronze Membership – Upgrade to Site License at any time
$3,800
value
Limited Time Prices

23. Small Private Event Benefits (20 people)
Full Day Event Price = $15,000 + Expenses (USA) or $20,000 + Expenses (Intl)
1. $20,000 value – Admission for up to 20 people
2. $20,000 value – PDF toolkit downloads (for up to 20 users)
3. $4,000 value – Access to QuickStart Guide (for up to 20 users)
4. $2,000 value – 10% Discount on a future Private Live Event
5. $600 value – my new book (eBook version) for up to 20 people
6. $400 value – QuickStart Guide (printed 8.5”x11”) for up to 20 people
7. $50 value – Change Planning Canvas™ - ONE large format print (56” x 35”)
8. Free access to thought leadership articles
9. Free weekly email newsletter
10.Includes Bronze Membership for 20 people – Upgrade to Site License at any time
$47,050
value
Limited Time Prices

24. Large Private Event Benefits (50 people)
Full Day Event Price = $20,000 + Expenses (USA) or $25,000 + Expenses (Intl)
1. $50,000 value – Admission for up to 50 people
2. $50,000 value – PDF toolkit downloads (for up to 50 users)
3. $10,000 value – Access to QuickStart Guide (for up to 50 users)
4. $2,000 value – 10% Discount on a future Private Live Event
5. $1,500 value – My new book (eBook version) for up to 50 people
6. $1,000 value – QuickStart Guide (printed 8.5”x11”) for up to 50 people
7. $150 value – Change Planning Canvas™ - THREE large format prints (56” x 35”)
8. Free access to thought leadership articles
9. Free weekly email newsletter
10.Includes Bronze Membership for 50 people – Upgrade to Site License at any time
$114,650
value
Limited Time Prices

25. Host a Public Workshop in the United States
With a minimum of 20 paid registrations you will receive:
1. $2,000 value – 10% Discount on a future Private Live Event
2. $2,000 value – Admission for up to 2 people
3. $2,000 value – PDF toolkit downloads (for up to 2 users)
4. $400 value – Access to QuickStart Guide (for up to 2 users)
5. $60 value – My new book (eBook version) for up to 2 people
6. $2,000+ value – 10-40% commission on paid registrations up to 400 people
7. $50 value – Change Planning Canvas™ - ONE large format print (56” x 35”)
8. $40 value – QuickStart Guide (printed 8.5”x11”) for up to 2 people
9. Free access to thought leadership articles
10.Free weekly email newsletter
$8,550
to
$166,550
value
You provide marketing,
catering, conference space,
projector, etc.

26. Host an International Public Workshop
With a minimum of 50 paid registrations you will receive:
1. $2,000 value – 10% Discount on a future Private Live Event
2. $2,000 value – Admission for up to 2 people
3. $2,000 value – PDF toolkit downloads (for up to 2 users)
4. $400 value – Access to QuickStart Guide (for up to 2 users)
5. $60 value – My new book (eBook version) for up to 2 people
6. $5,000+ value – 10-40% commission on paid registrations up to 400 people
7. $50 value – Change Planning Canvas™ - ONE large format print (56” x 35”)
8. $40 value – QuickStart Guide (printed 8.5”x11”) for up to 2 people
9. Free access to thought leadership articles
10.Free weekly email newsletter
$11,550
to
$166,550
value
You provide marketing, 5-star
hotel & conference space, ground
transfers, catering, projector, etc.

27. The Change Planning Toolkit™
Get
It
here
http://bradenkelley.com/cpt
Questions?
info@bradenkelley.com