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The well-known phrase, “All big things come in
Tsmall packages,” goes significantly correct with
emerging startups. These flourishing businesses
have the potential to transform industries with forward-
thinking and groundbreaking ideas. The startup is the
globe's powerhouse of transformations, a revolution,
especially regarding business growth and expansion.
Startups have been helping to improve the future of
technology development and the growth of the global
economy. Moreover, startups have also been assisting the
business arena to construct a good and effective
environment for research and development, resulting in
keeping the economy rotating positively.
Des
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Editor’s Note
UNLEASHING
EVOLUTIONS
WITH THE
SPARK OF
INNOVATIONS
e
Despite these aspects, it is a matter of fact that startups are
the foundations that can create opportunities for jobs and
employment. As a result, significant growth is observed in
the economy.
Startups also extend to economic strength and the
fundamentals to develop novelties and innovations. These
foundations bring different ideas that are essential to stir
creativity, build up passion, and inspire constructive
development. With originality and concepts, startups
contribute and assist society in becoming more productive.
Additionally, startups also support the development of the
areas and the infrastructure in which these foundations
operate. As a startup can stimulate ingenuity in society, it
helps change society’s value-existence by developing a
novel approach.
Embracing the journey of such idiosyncratic foundations,
Insights Success features some of the enthralling stories on
the rising establishments that have the potential to
transform the modern business arena.
Flip through the pages and explore the perpetual
novelties—The Emerging Startups of India—empower in
the modern business arena.
Have a Delightful Read!
Abhishek Joshi
Deputy Editor
abhishek.joshi@insightssuccess.com
C O N T
C O N T
Beyond the Box
Enabling Children to Discover
the Fun in Creative Learning
A r t i c l e s
T E N T
T E N T
DroptheQ
Made Billings Easier,
Reliable, and Convenient
NoName Global
The Sustainable Fashion Company
Novel Insights
How India's Start-up
Ecosystem is Booming in
the Modern Times?
Emerging Times
Start-up Impetus
Transforming
Indian Industrial Future
Copyright © 2022 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or
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Editor-in-Chief Pooja M. Bansal
Deputy Editor Abhishek Joshi
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Visualizer Sandeep Tikode
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Associate Designer Sameen Arif
Sr. Vice President Megha Mishra
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SEPTEMBER, 2022
We are also available on
Featuring Brief
Company Name
The NoName Company Makes Clothes for Fashion
Brands worldwide.
Beyond the Box is constantly focused on ideas to provide
something unique, refreshing as well as challenging to the
community of writers.
DroptheQ provides exceptional, integrated digital solutions
to its end customers and vendors.
Plexcel Info Systems enable enterprises to unleash
business value by bringing them online.
The NoName Company
Beyond the Box
DroptheQ
Plexcel Info
Systems Pvt Ltd
Kalpana Agrawal,
Founder
Anupama Dalmia,
Founder and
Chief Mentor
Vaibhav Singhal,
Co-founder and CEO
Ramesh Vasudevaiah,
Director
Pvt. Ltd.
8/75953
d.
ife is a never-ending journey of self-discovery. A
Lcasual attempt at exploring mentoring in May 2017
turned out to be a life-changing experience for
Anupama Dalmia. She is a computer engineer and has an
MBA in Systems and Finance.
After working at Infosys and doing her dream job for six
and a half years, she realized that corporate was not her true
calling. She resigned to pursue her creative interests and to
work on the ground for a social cause.
Anupama recalls, “Urged by some friends, I conducted a
three-day creative writing summer workshop for 25 kids.
During the span of those three days, I realized that kids are
unwittingly forced to imagine and express themselves by
adults in conformist ways, which curbs their imagination.
There was an instant connection established between the
kids and me. Then creativity and happiness thrived all
around.
That is when I decided to provide children with an
environment, where they can express themselves without
being judged and bloom to their full potential at their own
comfortable pace. This led to regular classes and soon I
began to get invited by schools, communities, and
corporates for conducting workshops on creative writing
and communication. When horizons started expanding in
this space, it was time to make it streamlined and that is
how ‘Beyond the Box’ took birth in January 2019.”
Apart from being the Founder and Chief Mentor of
Beyond the Box, gradually, taking a step ahead at a time,
Anupama has now carved alternate career paths for herself
in various fields.
Today, she is a blogger, author, social influencer, serial
entrepreneur with three ventures, creative writing mentor,
choreographer, and mother of a six-year-old. She has won
over 30 awards for her work in all areas including the
coveted Rex Karamveer Chakra (Silver) Award presented
by the International Confederation of NGOs in
association with the United Nations.
She is the Advisory Board Member at three non-profit
organizations - Tribal Connect, Humans of Safe Places,
and Stem Baala. She has been also mentoring and helping
many women in different spheres like personal financial
planning, writing, entrepreneurship, health, etc., as a part of
her own non-profit Building Bridges Foundation.
Anupama is also a Sheroes Champion, where she
motivates a community of 15 million women and is an
Amazon-approved influencer with her own storefront of
recommendations on Amazon.
In an interview with Insights Success, Anupama briefed us
about her journey and how she overcame challenges while
establishing the successful brand of Beyond the Box.
Herein are the highlights of that candid discussion.
Please brief our audience about your start-up, its values,
vision, and mission.
Beyond
the Box
Enabling Children to Discover the Fun in Creative Learning
8 | September 2022 | www.insightssuccess.in
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At Beyond the Box, we believe that learning is fun when
you make it fun. Our mission is to help children and
budding writers unbox the joy of writing and develop a
love for the written word.
Our vision is to empower children by encouraging them to
own their thoughts and expression. We constantly strive to
not just nurture the creative writing skills of kids but to give
them the stimulus to become more perceptive, observant,
and thoughtful individuals.
With our all-embracing approach, unconventional
methodologies, and initiatives, in every session, we create
magic using 26 letters of the English alphabet! It is time we
tell the kids that they do not have to be in the box or out of
the box, but they need to look beyond these boxes and focus
within.
Our venture also has a strong online presence and we have
come up with numerous pioneering initiatives to promote
the importance of literature and to spread the thought that
creative writing is a life skill.
What kind of products or services do you provide to
your clientele? Please talk in brief about your offerings.
We offer creative writing and vocabulary-building
workshops and courses, which cover various aspects of the
subject.
We also provide platforms in different formats to give kids
exposure and reach through our book projects, literary
journals, social media pages, and YouTube channel.
What were the challenges you faced while entering the
business world?
The biggest challenge we faced was the mindset of people
in general. Many of us still view creative writing as
something academic and not as a life skill and self-growth
tool. It took a while for parents to understand our vision
because our teaching approach is largely practical, game,
and activity-based.
The Emerging Startups Of India
Anupama Dalmia
Founder and Chief Mentor
9 | September 2022 | www.insightssuccess.in
But I am glad to share that we soon overcame this challenge
once parents began to notice positive changes in their
children in terms of their language knowledge, writing
skills, confidence, imagination, and critical thinking.
How has the ongoing pandemic affected the operations
of your organization? How are you driving your
company to sustain its operations and ensure the safety
of your employees at the same time?
Earlier all our events and classes used to be conducted in
person, but after the pandemic struck, we adapted our
methods and shifted everything online. We believe one of
the most important qualities of an entrepreneur today is
resilience and the ability to keep reinventing the
organization. We were able to do this successfully after
some initial hiccups.
The fact that kids have got used to school online classes
helped us too. Our entire team works from home, so safety
in terms of physical health is taken care of. We keep
checking on the team to ensure they are mentally fine
because the pandemic has taken a toll on everyone’s
emotional health. We have been very flexible in terms of
letting team members take off when they have not been up
to it.
What is the current industrial scenario of the industry
you are catering to?
Most of the companies offering creative writing classes
have a curriculum-based, technical approach. Our USP is in
making the learning process full of fun and memories, and
that does give us a competitive edge. We want to add here
that our focus is high on ourselves, and we do not indulge
in too much of industry analysis.
We truly believe that with time, we need to evolve the age-
old marketing concepts and strategies.
We advocate for collaboration over competition and have
worked in unison with our so-called competitors. We can all
grow together.
What would be your strategic approach to scaling your
business in 2022 and beyond?
In our business, connection and relationship with each child
play a huge role, hence we strongly believe only in word-
of-mouth marketing and growth. Having said that, our
strategy would be to reach out to more schools and other
educational institutions and touch the lives of many more
kids.
We have a clear focus on reaching out to as many kids as
we can and helping them unbox the joy of writing. We are
also planning some exciting online events and campaigns to
increase our social media engagement.
Where do you envision your company to be in the long
run and what are your future goals?
COVID-19 pandemic has proved that all our plans can go
for a toss in just an instant. Hence, a ‘what next’ focus
works best for us. Yes, we do hope someday, we would be
able to bring in our own small revolution in the way we
raise our next generation. The process has begun but there
are miles to go!
10 | September 2022 | www.insightssuccess.in
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HowIndia's Start-up
Ecosystem
is Booming in the
M o d e r n
Times?
arming is one of the oldest professions, which involves the systematic process of tending the
Fland-sowing- watering-adding fertilizers-monitoring the growth and protecting from pests,
insects, and other threats, to generate a rich crop. Growing a new and healthy crop production
takes regular efforts and care. Similarly, a start-up business needs to be planned, managed, and
executed with focus and professionalism.
Farming involves active involvement in all the stages of crop production, as does a start-up, in
understanding the market needs, planning the business model, nurturing and attending to the business
requirements promptly and effectively, and working towards focused goals in a customer-centric
vision. The start-up wave began a couple of decades ago when a growing number of professionals in
different sectors began their business start-ups from a modern and scientific perspective.
Business entrepreneurs joined this bandwagon to form meaningful, purpose-oriented, and well-
organized businesses. The primary factor differentiating modern start-ups from traditional businesses is
that the start-ups are scientific models and have strong and well-strategized business models supported
by a clear vision and technological support system.
The government launched the Start-up India initiative on January 16, 2016, to build a stronger
ecosystem for nurturing India’s start-up culture to drive economic growth, support entrepreneurship,
and enable large-scale job opportunities.
Jaw-dropping Statistics
According to the data from ministry data from June 2022, the number of recognized start-ups in the
country increased from 471 in 2016 to 72,993 in 2022, registering a mammoth growth of 15,400%,
Novel Insights
12 | September 2022 | www.insightssuccess.in
which is a phenomenal rise in the economic development of
the country.
The start-ups have spread across 56 diversified sectors of
education, finance, healthcare, ed-tech, MedTech, fintech,
eCommerce, and consultancies, with around 4,500 start-ups
recognized in emerging technologies of the internet of
things (IoT), robotics, artificial intelligence, analytics, etc.
The initiatives taken by the Centre are schemes like the
Start-up India Action Plan, Fund of Funds for Start-ups
(FFS) Scheme, Start-up India Seed Fund, Start-up India:
The Way Ahead, Start-up India Showcase, Start-up India
Hub, income tax exemption for three years, self-
certification under labor and environmental laws, among
others.
Not only the government schemes but the Indian start-up
community is also benefitting immensely from the Venture
Capital (VC) funding as well. "Indian start-ups seem to be
gaining investors’ confidence. India witnessed a whopping
39% year-on-year (YoY) growth in VC funding deal
volume to 976 during the first half of 2022. The
corresponding disclosed funding value too clocked a 4.5%
rise to $15.6 billion," according to GlobalData, a leading
data and analytics company.
$800 million funding was raised by Think and Learn
(Byju's), $700 million funding raised by Bundl
Technologies (Swiggy), $450 million funding raised by
Polygon, and $300 million funding raised by Xpressbees.
The modern approach of the start-up model has grown
phenomenally in numerous dimensions. Let’s identify the
fine shades of this vibrant start-up ecosystem
• Meeting Industry Requirements With Suitable
Solutions
The research identified that start-up entrepreneurs are
focused, ambitious, and organized in their ways of
managing the business. Adhering to the basics, their
business aims to offer suitable solutions. With this focused
approach, the companies worked in a systematic and
planned process. Clear vision-based work culture has
developed the start-up businesses to be focused on the core
industry requirements, thereby becoming important
contributors in the industrial segments.
• Fulfilling Customer Needs
The start-ups aimed at identifying the customer needs and
customizing their products /services to meet the needs. This
basic factor was identified and formed the core of the
business growth. When satisfied with their needs, customers
develop a bond with the company and steadily become
loyal patrons. Happy customers also communicate about the
brand to other customers increasing the word-of-mouth
publicity.
• Expanding Business Verticals
Start-ups have led to the growth of numerous industry
verticals and sub-sections, thereby increasing the root
functional potential of the entire business segment. This has
led to numerous innovations, developments, and
refinements in business services. Growing start-ups are
fostering allied industries like consultancies in numerous
sectors, human resources, housekeeping, security, sales and
marketing, business accounting with finance, logistics,
maintenance, and many more.
• Opening New Avenues of Collaboration
The rising number of start-up businesses has expanded the
business sector from the inside out. This non-linear
expansion led to the demand for various business
deliverables and, of course, the competition. Entrepreneurs
focusing on cost control, process efficiency, and bettering
customer services have developed innovative thinking,
leading to numerous joint ventures and collaborations. The
recent mergers of Vodafone and Idea Cellular are a glaring
example of how businesses are coming together toward
better business propositions.
Accelerating Towards Rewarding Ventures
The scientific model of the start-up businesses has proved
to be significantly effective in working with a focused
vision, optimum business efficiency, innovative approach,
strict adherence to the basic process flow, and enhanced
quality with growing customer satisfaction, which are the
key differentiators from traditional businesses. Similar to
the agriculture occupation, in a start-up business, the efforts
go deep within the business system, yielding the fruits of
success steadily and impressively.
It is blooming to inspire young generations of professionals
who are opting for business ventures than choosing the
typical job lives.
- Kedar Borgaonkar
14 | September 2022 | www.insightssuccess.in
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Vaibhav Singhal,
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DropthQ
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17 | September 2022 | www.insightssuccess.in
hQ
Vaibhav Singhal, Co-founder and CEO
B
Subscribe Today
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Off No. 22, Rainbow Plaza, Shivar Chowk,
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www.insightssuccess.in
TD.
Impetus
Transforming
Indian Industrial
Future
Emerging Times
oday, in the age of emerging modern-age developments, start-ups are growing from numerous
Tindustrial sectors, creating a versatile growth ecosystem in all dimensions of market
transformation, development of allied industries, employment opportunities, and economic
development of the region. The concept of the Start-up is unique, thoughtful, and powerful in itself, as it is
a self-working and evolving business model.
Scientific Approach
The new businesses getting registered as start-ups get trained and prepared for working on the start-up
model. It is based on a foundation of logic, futuristic planning, and a chalked-out business process where
every department has a role and specific functional outline. The scientific approach involving the
systematic application of modern software systems has given greater control to the entrepreneurs over their
businesses and created a self-working business system engaging all the employees and resources towards
fulfilling the business goals.
Effective Business System
Modern start-ups are focused on objectives and specific attributes, thereby making every aspect of the
business rightly justifying the designated purpose. Numerous aspects like Data Analytics,
20 | September 2022 | www.insightssuccess.in
21 | September 2022 | www.insightssuccess.in
Artificial Intelligence (AI), and Blockchain technologies
have created an incredible business status, further enhanced
with predictive analysis giving the business leaders an
upper hand in making quicker and more effective decisions.
The system analyses the functions from the minute job-to-
job basis, as well as from the whole perspective, to pinpoint
the grey areas and suggests the necessary changes for
continued progress.
The modern start-up models have proper effective working
methodology outlined in the integrated system, which opens
the work in simplified and better-connected formats. This
gives an excellent working speed to the employees, ensures
work completion within the expected timelines, and
increases the efficacy of the entire work process.
Exploring New Business Areas
As rightly said, Necessity is the mother of invention, start-
ups today are self-evolving business entities that function in
a dynamic rhythm of their business cycle. During the work
process, numerous challenges are resolved through internal
innovation in business integrations or diversifying process
outsourcing.
Numerous businesses have expanded and transformed into
new verticals as the working challenges steadily opened
new avenues of support activities. More unique needs in the
market propel the rise and development of specific
businesses also. This is one of the important avenues for
start-ups today.
Higher Quality Standards
The business models are based on long-term goals, creating
a comprehensive value-based culture of quality, integrity,
passion, and progress. Quality is the biggest asset of any
business enterprise, which defines many aspects of the
organization, its culture, work, and systems. Good quality
earns customer respect and builds lasting trust.
Moreover, high quality develops a strong bond between the
organization and its clients, which gets stronger with time.
Modern start-ups focus on high-quality parameters in their
product/service offerings that enhance industry standards.
NextGen Customer Service
Customer Relationship Management (CRM) has gained
great importance in the past few decades. The simple and
organized function of CRM equips start-ups with a
straightforward way of handling, retaining, and
strengthening customer relationships. Comprehensive start-
ups have a precise role designed in their business structure.
CRM acts as an important resource that delicately and
precisely handles the customers to the core of their
requirements and all types of queries. Recent studies have
identified that old and existing customers form a significant
business volume, which is a valuable cushion in
challenging market scenarios.
High Scalability
Start-ups are well-planned and structured businesses with
provisions for easy scalability within the same framework
of the resources and assets. This helps increase the business
efficiency, scope, capacity, work planning, and inventory
scheduling.
Over the past decade, the impressive surge of numerous
start-ups has been the outcome of this prominent aspect of
scalability. Entrepreneurs even utilized this fundamental to
make substantial changes in the business during challenging
market conditions, strategically scaling down the functions
and adjusting the resources to meet the demand levels
accordingly. The scalability feature in modern start-ups
helps in better business control, precise planning, and
effective utilization of resources.
Scaling New Horizons
The start-up culture that has been developed has boosted
the new business potential through its near idealistic and
systematic working models. Business researchers have
identified the prevailing businesses and have identified the
market happenings closely.
It has been determined that certain businesses that sustained
the market uncertainties and competition were those that
had disciplined business structures—picking the crucial
qualities and strategies of the entrepreneurs and creating
new innovating practices which have win-win probabilities
for the customers, associates, employees, and the
organization too—thanking and crediting our honourable
Prime Minister for taking the Start-up India initiative in
2016, which has boosted the business ecosystem of the
country and has spread essential awareness about the start-
up business model in young professionals.
- Kedar Borgaonkar
22 | September 2022 | www.insightssuccess.in
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The Sustainable Fashion Company
NoName
Global
S
ometimes when we stroll into malls and fashions
streets, a thought often crosses our minds that how is
it possible for such affordable clothes to be made in
huge quantities. Of course, fast fashion is all about that and
has its way of working. Although it looks good and fancy
from the outside there are various destructive effects it has
caused to the environment.
To challenge this age-old working of the fashion industry
and move towards sustainability The NoName Company
has geared up on the field. Being empathetic towards the
environment the organization has come up with various
ways of making garments from recycled waste and organic
eco-friendly materials.
Under the astute leadership of their Kalpana Agrawal,
Founder, the company is successfully fighting a battle for a
greener and cleaner planet. She believes in providing her
customers with 100% pure organic and sustainable fabric
that ensures nothing but the best for every customer.
Course till Date
The NoName Company was started to promote efficient,
sustainable, and ethical manufacturing of garments. It used
organic and recycled fabrics like cotton, linen, hemp,
bamboo, Tencel, etc.
The company has dedicated lines and manufacturing
capacities for better utilization of resources and creating a
network of audited, verified suppliers and factories. It takes
end-to-end responsibility in the entire manufacturing
process, quality of the fabric, and timelines to deliver the
final product.
The NoName Company exports sustainable fashion
products globally to small, midsize, and large fashion
brands taking into consideration the small Minimum Order
Quantity (MOQ) which has become necessary after COVID
as every business has faced volatile demand.
The company also provides solutions to Indian brands that
wish to focus on sustainable and organic products and need
a reliable and quality-focused manufacturing partner.
Percipient Leadership
The NoName Company is delivering complete end-to-end
solutions from fabric to garments under the dedicated
leadership of Kalpana Agrawal. She emphasises the need to
be kinder and more sensitive towards the environment.
Kalpana has worked in the garment production industry for
over 20 years with brands like Walmart, Marks and
Spencer, Target, and many more.
She realised the need for fashion to be more sustainable and
hence started The NoName Company in 2018 to focus on
this niche which was then in its formative stage.
However, the trend is fast-changing now. With a significant
rise in global awareness, an increasing number of start-ups
and eCommerce have moved on to better quality products
that can last and help their brands establish a distinctive
USP. This sense of partnership and community drives
Kalpana to make India a global destination of high-quality,
sustainable, and organic garments that are manufactured
from ethical practices and do not allow slave/child labour or
other unfair practices.
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24 | September 2022 | www.insightssuccess.in
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Kalpana has been in the fashion and garment manufacturing
business for over two decades. She has seen upfront how
‘fast fashion’ has boomed and caused huge environmental
damage. She rather said that “it has become a race to the
bottom.” Practices like lowering pricing, faster turnaround,
and turning a blind eye to various industry malpractices
have caused disharmony to the entire fashion industry.
The NoName company laid its foundation because Kalpana
felt its high time to focus on smaller, community-focused,
and sustainable needs. The company was entirely self-
funded and supported by close family members who put
their trust and money behind this larger cause.
NoName is unlike other start-ups that are trying to grow big
at any cost, often bleeding to the point of death and
depleting their wealth as well as their investors. Kalpana
strongly believes that business should itself be sustainable
to make an impact on sustainability.
End-to-end Support
Start-ups, small brands, and fashion designers who want to
sell their garments online or offline need a whole lot of
support to make their creative ideas convert into finished
products. NoName provides a wide range of services to
convert your dreams into reality. From designing, making
technical documentation, creating a production-friendly and
cost-effective design to sourcing of the fabric, trims, and
other raw material, colouring, printing, dying and the list
goes on.
Opportunities with a piece of Challenge
In the very early stage of the start-up, there was a general
mentality among people that sustainability was a buzzword,
and many brands were not keen to bet on that as a strategic
direction. She didn’t like the fact most of the brands sold
poor quality products, especially the ones imported from
other countries.
The NoName
Company doesn’t
believe solely in
prots. They just
focus on making
awesome products
for awesome
people.
“
“
Kalpana Agrawal
Founder
This will long be a challenge for her because it is difficult to
convince brands that on a dead planet there won’t be any
customers so whom will they sell as there would be no end
customer.
However, the company has successfully built a strong
community of like-minded suppliers, fabricators, factories,
and partners who help to make sustainable and organic
products at a very competitive price. This makes it easier
for garment brands to reduce their price differentials and
help them position their brands higher on the value chain by
selling products that feel better and last longer.
The Pandemic Dairies
COVID was a disaster for the company like it was a
disaster for the entire world. It took over humans as well as
the economy, to an unfathomable amount. The NoName
Company took all possible measures as advised by the
Indian Government from going into lockdown initially, then
starting on work with safety measures and taking care that
every employee is fully vaccinated. The organization is still
working only at 75% capacity.
Even though they are not working in full capacity, because
of the upsurge in the demand over the last two quarters it
has managed to put the past behind. Kalpana feels that the
pandemic has highlighted the tricky interlinkages between
suppliers, manufacturers, logistics, and finally between the
retailers and customers. Any slip anywhere affects all
stakeholders as raw material prices are at very high levels,
making supply expensive and demand slow.
The global logistics seem unlikely to reduce now with the
added uncertainty because of the Russian Ukraine crisis.
Kalpana wonders when and if human beings will be able to
live together in peace and harmony. For her, such crises are
unnecessary and foolish misadventures that have affected
the entire humanity equally. Even though it’s sad but the
company decided to stop nowhere. It wishes to be a
shimmer of light and work towards their cause even though
it feels small and insignificant today.
A note-worthy Advice
According to Kalpana, Roti, Kapda, and Makan (food,
clothing, shelter) are the essentials for survival. Hence,
fashion will always remain a core industry as long as
humans exist. But as the face of fashion has turned to fast
fashion, it could make short-term gains, but never will it be
a long-term value.
Her most important advice to budding entrepreneurs is to
find your niche and go after it with hammers and tongs. If
youngsters feel that there is a lack of excitement and
passion for the work, they have pursued then they shouldn’t
be wasting time and money chasing a dream that they don’t
believe in.
Standards over Surplus
Unlike other companies, The NoName company doesn’t
believe solely in profits. They believe the greed to scale at
any cost, is the root cause of all evil. It leads to a false ego
and creates a dog-eat-dog world. Kalpana believes they are
not bothered by scale. They make awesome clothes for
many brands and are thoroughly enjoying doing that.
Of course, the company believes in profits as they are not
an NGO, but they prefer to work more on the products than
the profits. Kalpana talks about the learnings and message
from The Geeta – Karmanye Vadhikaraste ma phaleshu
kadachana meaning do your dharma and leave the results to
God.
Sustainability is the Future
The worldwide fashion industry is highly dynamic and has
seen well-known and established brands close post-
pandemic. Simultaneously, customers are still in the flow of
fast fashion which makes youngsters adopt low-cost
products.
From the other perspective, the organization applauds the
rising popularity of brands that have contributed signifi-
cantly to sustainability in fashion. The work done by
established brands deserves to be applauded and this is
what gives hope to a start-up like The NoName Company
that there is always a light at the end of the tunnel.
NoName provides
a wide range of
services to convert
your dreams into
reality.
“
“
26 | September 2022 | www.insightssuccess.in
are
d
ugh
st
be
o
If
dn’t
on’t
at
go
are
t
han
ge
s to
as
w of
e
y
www.insightssuccess.in

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The Emerging Startups Of India.pdf

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  • 4. The well-known phrase, “All big things come in Tsmall packages,” goes significantly correct with emerging startups. These flourishing businesses have the potential to transform industries with forward- thinking and groundbreaking ideas. The startup is the globe's powerhouse of transformations, a revolution, especially regarding business growth and expansion. Startups have been helping to improve the future of technology development and the growth of the global economy. Moreover, startups have also been assisting the business arena to construct a good and effective environment for research and development, resulting in keeping the economy rotating positively. Des the emp the Star fund foun crea dev con Add area ope help nov Editor’s Note UNLEASHING EVOLUTIONS WITH THE SPARK OF INNOVATIONS
  • 5. e Despite these aspects, it is a matter of fact that startups are the foundations that can create opportunities for jobs and employment. As a result, significant growth is observed in the economy. Startups also extend to economic strength and the fundamentals to develop novelties and innovations. These foundations bring different ideas that are essential to stir creativity, build up passion, and inspire constructive development. With originality and concepts, startups contribute and assist society in becoming more productive. Additionally, startups also support the development of the areas and the infrastructure in which these foundations operate. As a startup can stimulate ingenuity in society, it helps change society’s value-existence by developing a novel approach. Embracing the journey of such idiosyncratic foundations, Insights Success features some of the enthralling stories on the rising establishments that have the potential to transform the modern business arena. Flip through the pages and explore the perpetual novelties—The Emerging Startups of India—empower in the modern business arena. Have a Delightful Read! Abhishek Joshi Deputy Editor abhishek.joshi@insightssuccess.com
  • 6. C O N T C O N T Beyond the Box Enabling Children to Discover the Fun in Creative Learning
  • 7. A r t i c l e s T E N T T E N T DroptheQ Made Billings Easier, Reliable, and Convenient NoName Global The Sustainable Fashion Company Novel Insights How India's Start-up Ecosystem is Booming in the Modern Times? Emerging Times Start-up Impetus Transforming Indian Industrial Future
  • 8. Copyright © 2022 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success Media and Technology Pvt. Ltd. Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd. Follow us on : www.facebook.com/insightssuccess/ https://twitter.com/insightssuccess Cover Price : RS. 200/- RNI NUMBER: MAHENG/2018/75953 Editor-in-Chief Pooja M. Bansal Deputy Editor Abhishek Joshi Managing Editor Gaurav PR Wankhade Assisting Editor Kedar Borgaonkar Visualizer Sandeep Tikode Art and Design Head Rashmi singh Associate Designer Sameen Arif Sr. Vice President Megha Mishra Sr. Sales Manager Tejaswini Whaval Business Development Lead Neha Bhadane Sr. Business Development Executive Pradnya Bhoite Technical Head Prachi Mokashi Technical Specialist Amar Sawant Digital Marketing Manager Renuka Kulkarni SME-SMO Executive Nikita Khadalkar Circulation Manager Tanaji Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com Insights Success Media and Technology Pvt. Ltd. Off. No. 22, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in Corporate Offices: sales@insightssuccess.com SEPTEMBER, 2022 We are also available on
  • 9. Featuring Brief Company Name The NoName Company Makes Clothes for Fashion Brands worldwide. Beyond the Box is constantly focused on ideas to provide something unique, refreshing as well as challenging to the community of writers. DroptheQ provides exceptional, integrated digital solutions to its end customers and vendors. Plexcel Info Systems enable enterprises to unleash business value by bringing them online. The NoName Company Beyond the Box DroptheQ Plexcel Info Systems Pvt Ltd Kalpana Agrawal, Founder Anupama Dalmia, Founder and Chief Mentor Vaibhav Singhal, Co-founder and CEO Ramesh Vasudevaiah, Director Pvt. Ltd. 8/75953 d.
  • 10. ife is a never-ending journey of self-discovery. A Lcasual attempt at exploring mentoring in May 2017 turned out to be a life-changing experience for Anupama Dalmia. She is a computer engineer and has an MBA in Systems and Finance. After working at Infosys and doing her dream job for six and a half years, she realized that corporate was not her true calling. She resigned to pursue her creative interests and to work on the ground for a social cause. Anupama recalls, “Urged by some friends, I conducted a three-day creative writing summer workshop for 25 kids. During the span of those three days, I realized that kids are unwittingly forced to imagine and express themselves by adults in conformist ways, which curbs their imagination. There was an instant connection established between the kids and me. Then creativity and happiness thrived all around. That is when I decided to provide children with an environment, where they can express themselves without being judged and bloom to their full potential at their own comfortable pace. This led to regular classes and soon I began to get invited by schools, communities, and corporates for conducting workshops on creative writing and communication. When horizons started expanding in this space, it was time to make it streamlined and that is how ‘Beyond the Box’ took birth in January 2019.” Apart from being the Founder and Chief Mentor of Beyond the Box, gradually, taking a step ahead at a time, Anupama has now carved alternate career paths for herself in various fields. Today, she is a blogger, author, social influencer, serial entrepreneur with three ventures, creative writing mentor, choreographer, and mother of a six-year-old. She has won over 30 awards for her work in all areas including the coveted Rex Karamveer Chakra (Silver) Award presented by the International Confederation of NGOs in association with the United Nations. She is the Advisory Board Member at three non-profit organizations - Tribal Connect, Humans of Safe Places, and Stem Baala. She has been also mentoring and helping many women in different spheres like personal financial planning, writing, entrepreneurship, health, etc., as a part of her own non-profit Building Bridges Foundation. Anupama is also a Sheroes Champion, where she motivates a community of 15 million women and is an Amazon-approved influencer with her own storefront of recommendations on Amazon. In an interview with Insights Success, Anupama briefed us about her journey and how she overcame challenges while establishing the successful brand of Beyond the Box. Herein are the highlights of that candid discussion. Please brief our audience about your start-up, its values, vision, and mission. Beyond the Box Enabling Children to Discover the Fun in Creative Learning 8 | September 2022 | www.insightssuccess.in At B you bud love Our own not them and Wit met mag tell the with Our com the crea
  • 11. , elf r, on ed es, ng t of f us le ues, At Beyond the Box, we believe that learning is fun when you make it fun. Our mission is to help children and budding writers unbox the joy of writing and develop a love for the written word. Our vision is to empower children by encouraging them to own their thoughts and expression. We constantly strive to not just nurture the creative writing skills of kids but to give them the stimulus to become more perceptive, observant, and thoughtful individuals. With our all-embracing approach, unconventional methodologies, and initiatives, in every session, we create magic using 26 letters of the English alphabet! It is time we tell the kids that they do not have to be in the box or out of the box, but they need to look beyond these boxes and focus within. Our venture also has a strong online presence and we have come up with numerous pioneering initiatives to promote the importance of literature and to spread the thought that creative writing is a life skill. What kind of products or services do you provide to your clientele? Please talk in brief about your offerings. We offer creative writing and vocabulary-building workshops and courses, which cover various aspects of the subject. We also provide platforms in different formats to give kids exposure and reach through our book projects, literary journals, social media pages, and YouTube channel. What were the challenges you faced while entering the business world? The biggest challenge we faced was the mindset of people in general. Many of us still view creative writing as something academic and not as a life skill and self-growth tool. It took a while for parents to understand our vision because our teaching approach is largely practical, game, and activity-based. The Emerging Startups Of India Anupama Dalmia Founder and Chief Mentor 9 | September 2022 | www.insightssuccess.in
  • 12. But I am glad to share that we soon overcame this challenge once parents began to notice positive changes in their children in terms of their language knowledge, writing skills, confidence, imagination, and critical thinking. How has the ongoing pandemic affected the operations of your organization? How are you driving your company to sustain its operations and ensure the safety of your employees at the same time? Earlier all our events and classes used to be conducted in person, but after the pandemic struck, we adapted our methods and shifted everything online. We believe one of the most important qualities of an entrepreneur today is resilience and the ability to keep reinventing the organization. We were able to do this successfully after some initial hiccups. The fact that kids have got used to school online classes helped us too. Our entire team works from home, so safety in terms of physical health is taken care of. We keep checking on the team to ensure they are mentally fine because the pandemic has taken a toll on everyone’s emotional health. We have been very flexible in terms of letting team members take off when they have not been up to it. What is the current industrial scenario of the industry you are catering to? Most of the companies offering creative writing classes have a curriculum-based, technical approach. Our USP is in making the learning process full of fun and memories, and that does give us a competitive edge. We want to add here that our focus is high on ourselves, and we do not indulge in too much of industry analysis. We truly believe that with time, we need to evolve the age- old marketing concepts and strategies. We advocate for collaboration over competition and have worked in unison with our so-called competitors. We can all grow together. What would be your strategic approach to scaling your business in 2022 and beyond? In our business, connection and relationship with each child play a huge role, hence we strongly believe only in word- of-mouth marketing and growth. Having said that, our strategy would be to reach out to more schools and other educational institutions and touch the lives of many more kids. We have a clear focus on reaching out to as many kids as we can and helping them unbox the joy of writing. We are also planning some exciting online events and campaigns to increase our social media engagement. Where do you envision your company to be in the long run and what are your future goals? COVID-19 pandemic has proved that all our plans can go for a toss in just an instant. Hence, a ‘what next’ focus works best for us. Yes, we do hope someday, we would be able to bring in our own small revolution in the way we raise our next generation. The process has begun but there are miles to go! 10 | September 2022 | www.insightssuccess.in
  • 14. HowIndia's Start-up Ecosystem is Booming in the M o d e r n Times? arming is one of the oldest professions, which involves the systematic process of tending the Fland-sowing- watering-adding fertilizers-monitoring the growth and protecting from pests, insects, and other threats, to generate a rich crop. Growing a new and healthy crop production takes regular efforts and care. Similarly, a start-up business needs to be planned, managed, and executed with focus and professionalism. Farming involves active involvement in all the stages of crop production, as does a start-up, in understanding the market needs, planning the business model, nurturing and attending to the business requirements promptly and effectively, and working towards focused goals in a customer-centric vision. The start-up wave began a couple of decades ago when a growing number of professionals in different sectors began their business start-ups from a modern and scientific perspective. Business entrepreneurs joined this bandwagon to form meaningful, purpose-oriented, and well- organized businesses. The primary factor differentiating modern start-ups from traditional businesses is that the start-ups are scientific models and have strong and well-strategized business models supported by a clear vision and technological support system. The government launched the Start-up India initiative on January 16, 2016, to build a stronger ecosystem for nurturing India’s start-up culture to drive economic growth, support entrepreneurship, and enable large-scale job opportunities. Jaw-dropping Statistics According to the data from ministry data from June 2022, the number of recognized start-ups in the country increased from 471 in 2016 to 72,993 in 2022, registering a mammoth growth of 15,400%, Novel Insights 12 | September 2022 | www.insightssuccess.in
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  • 16. which is a phenomenal rise in the economic development of the country. The start-ups have spread across 56 diversified sectors of education, finance, healthcare, ed-tech, MedTech, fintech, eCommerce, and consultancies, with around 4,500 start-ups recognized in emerging technologies of the internet of things (IoT), robotics, artificial intelligence, analytics, etc. The initiatives taken by the Centre are schemes like the Start-up India Action Plan, Fund of Funds for Start-ups (FFS) Scheme, Start-up India Seed Fund, Start-up India: The Way Ahead, Start-up India Showcase, Start-up India Hub, income tax exemption for three years, self- certification under labor and environmental laws, among others. Not only the government schemes but the Indian start-up community is also benefitting immensely from the Venture Capital (VC) funding as well. "Indian start-ups seem to be gaining investors’ confidence. India witnessed a whopping 39% year-on-year (YoY) growth in VC funding deal volume to 976 during the first half of 2022. The corresponding disclosed funding value too clocked a 4.5% rise to $15.6 billion," according to GlobalData, a leading data and analytics company. $800 million funding was raised by Think and Learn (Byju's), $700 million funding raised by Bundl Technologies (Swiggy), $450 million funding raised by Polygon, and $300 million funding raised by Xpressbees. The modern approach of the start-up model has grown phenomenally in numerous dimensions. Let’s identify the fine shades of this vibrant start-up ecosystem • Meeting Industry Requirements With Suitable Solutions The research identified that start-up entrepreneurs are focused, ambitious, and organized in their ways of managing the business. Adhering to the basics, their business aims to offer suitable solutions. With this focused approach, the companies worked in a systematic and planned process. Clear vision-based work culture has developed the start-up businesses to be focused on the core industry requirements, thereby becoming important contributors in the industrial segments. • Fulfilling Customer Needs The start-ups aimed at identifying the customer needs and customizing their products /services to meet the needs. This basic factor was identified and formed the core of the business growth. When satisfied with their needs, customers develop a bond with the company and steadily become loyal patrons. Happy customers also communicate about the brand to other customers increasing the word-of-mouth publicity. • Expanding Business Verticals Start-ups have led to the growth of numerous industry verticals and sub-sections, thereby increasing the root functional potential of the entire business segment. This has led to numerous innovations, developments, and refinements in business services. Growing start-ups are fostering allied industries like consultancies in numerous sectors, human resources, housekeeping, security, sales and marketing, business accounting with finance, logistics, maintenance, and many more. • Opening New Avenues of Collaboration The rising number of start-up businesses has expanded the business sector from the inside out. This non-linear expansion led to the demand for various business deliverables and, of course, the competition. Entrepreneurs focusing on cost control, process efficiency, and bettering customer services have developed innovative thinking, leading to numerous joint ventures and collaborations. The recent mergers of Vodafone and Idea Cellular are a glaring example of how businesses are coming together toward better business propositions. Accelerating Towards Rewarding Ventures The scientific model of the start-up businesses has proved to be significantly effective in working with a focused vision, optimum business efficiency, innovative approach, strict adherence to the basic process flow, and enhanced quality with growing customer satisfaction, which are the key differentiators from traditional businesses. Similar to the agriculture occupation, in a start-up business, the efforts go deep within the business system, yielding the fruits of success steadily and impressively. It is blooming to inspire young generations of professionals who are opting for business ventures than choosing the typical job lives. - Kedar Borgaonkar 14 | September 2022 | www.insightssuccess.in
  • 17. omers e out the h is has e ous s and d the neurs ing , The ring d ved ach, d the to fforts of onals e onkar
  • 19. 17 | September 2022 | www.insightssuccess.in hQ Vaibhav Singhal, Co-founder and CEO B
  • 20. Subscribe Today CORPORATE OFFICE Insights Success Media and Technology Pvt. Ltd. Off No. 22, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017. Phone - India: 020- 7410079881/ 82/ 83/ 84/ 85 USA: 302-319-9947 Email: info@insightssuccess.in For Subscription : www.insightssuccess.in Cheque should be drawn in favour of : INSIGHTS SUCCESS MEDIA AND TECH PVT. LTD. Stay in touch. Subscribe to Insightssuccess Get Insightssuccess Magazine in print, & digital on www.insightssuccess.in www.insightssuccess.in
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  • 22. Impetus Transforming Indian Industrial Future Emerging Times oday, in the age of emerging modern-age developments, start-ups are growing from numerous Tindustrial sectors, creating a versatile growth ecosystem in all dimensions of market transformation, development of allied industries, employment opportunities, and economic development of the region. The concept of the Start-up is unique, thoughtful, and powerful in itself, as it is a self-working and evolving business model. Scientific Approach The new businesses getting registered as start-ups get trained and prepared for working on the start-up model. It is based on a foundation of logic, futuristic planning, and a chalked-out business process where every department has a role and specific functional outline. The scientific approach involving the systematic application of modern software systems has given greater control to the entrepreneurs over their businesses and created a self-working business system engaging all the employees and resources towards fulfilling the business goals. Effective Business System Modern start-ups are focused on objectives and specific attributes, thereby making every aspect of the business rightly justifying the designated purpose. Numerous aspects like Data Analytics, 20 | September 2022 | www.insightssuccess.in
  • 23. 21 | September 2022 | www.insightssuccess.in
  • 24. Artificial Intelligence (AI), and Blockchain technologies have created an incredible business status, further enhanced with predictive analysis giving the business leaders an upper hand in making quicker and more effective decisions. The system analyses the functions from the minute job-to- job basis, as well as from the whole perspective, to pinpoint the grey areas and suggests the necessary changes for continued progress. The modern start-up models have proper effective working methodology outlined in the integrated system, which opens the work in simplified and better-connected formats. This gives an excellent working speed to the employees, ensures work completion within the expected timelines, and increases the efficacy of the entire work process. Exploring New Business Areas As rightly said, Necessity is the mother of invention, start- ups today are self-evolving business entities that function in a dynamic rhythm of their business cycle. During the work process, numerous challenges are resolved through internal innovation in business integrations or diversifying process outsourcing. Numerous businesses have expanded and transformed into new verticals as the working challenges steadily opened new avenues of support activities. More unique needs in the market propel the rise and development of specific businesses also. This is one of the important avenues for start-ups today. Higher Quality Standards The business models are based on long-term goals, creating a comprehensive value-based culture of quality, integrity, passion, and progress. Quality is the biggest asset of any business enterprise, which defines many aspects of the organization, its culture, work, and systems. Good quality earns customer respect and builds lasting trust. Moreover, high quality develops a strong bond between the organization and its clients, which gets stronger with time. Modern start-ups focus on high-quality parameters in their product/service offerings that enhance industry standards. NextGen Customer Service Customer Relationship Management (CRM) has gained great importance in the past few decades. The simple and organized function of CRM equips start-ups with a straightforward way of handling, retaining, and strengthening customer relationships. Comprehensive start- ups have a precise role designed in their business structure. CRM acts as an important resource that delicately and precisely handles the customers to the core of their requirements and all types of queries. Recent studies have identified that old and existing customers form a significant business volume, which is a valuable cushion in challenging market scenarios. High Scalability Start-ups are well-planned and structured businesses with provisions for easy scalability within the same framework of the resources and assets. This helps increase the business efficiency, scope, capacity, work planning, and inventory scheduling. Over the past decade, the impressive surge of numerous start-ups has been the outcome of this prominent aspect of scalability. Entrepreneurs even utilized this fundamental to make substantial changes in the business during challenging market conditions, strategically scaling down the functions and adjusting the resources to meet the demand levels accordingly. The scalability feature in modern start-ups helps in better business control, precise planning, and effective utilization of resources. Scaling New Horizons The start-up culture that has been developed has boosted the new business potential through its near idealistic and systematic working models. Business researchers have identified the prevailing businesses and have identified the market happenings closely. It has been determined that certain businesses that sustained the market uncertainties and competition were those that had disciplined business structures—picking the crucial qualities and strategies of the entrepreneurs and creating new innovating practices which have win-win probabilities for the customers, associates, employees, and the organization too—thanking and crediting our honourable Prime Minister for taking the Start-up India initiative in 2016, which has boosted the business ecosystem of the country and has spread essential awareness about the start- up business model in young professionals. - Kedar Borgaonkar 22 | September 2022 | www.insightssuccess.in
  • 26. The Sustainable Fashion Company NoName Global S ometimes when we stroll into malls and fashions streets, a thought often crosses our minds that how is it possible for such affordable clothes to be made in huge quantities. Of course, fast fashion is all about that and has its way of working. Although it looks good and fancy from the outside there are various destructive effects it has caused to the environment. To challenge this age-old working of the fashion industry and move towards sustainability The NoName Company has geared up on the field. Being empathetic towards the environment the organization has come up with various ways of making garments from recycled waste and organic eco-friendly materials. Under the astute leadership of their Kalpana Agrawal, Founder, the company is successfully fighting a battle for a greener and cleaner planet. She believes in providing her customers with 100% pure organic and sustainable fabric that ensures nothing but the best for every customer. Course till Date The NoName Company was started to promote efficient, sustainable, and ethical manufacturing of garments. It used organic and recycled fabrics like cotton, linen, hemp, bamboo, Tencel, etc. The company has dedicated lines and manufacturing capacities for better utilization of resources and creating a network of audited, verified suppliers and factories. It takes end-to-end responsibility in the entire manufacturing process, quality of the fabric, and timelines to deliver the final product. The NoName Company exports sustainable fashion products globally to small, midsize, and large fashion brands taking into consideration the small Minimum Order Quantity (MOQ) which has become necessary after COVID as every business has faced volatile demand. The company also provides solutions to Indian brands that wish to focus on sustainable and organic products and need a reliable and quality-focused manufacturing partner. Percipient Leadership The NoName Company is delivering complete end-to-end solutions from fabric to garments under the dedicated leadership of Kalpana Agrawal. She emphasises the need to be kinder and more sensitive towards the environment. Kalpana has worked in the garment production industry for over 20 years with brands like Walmart, Marks and Spencer, Target, and many more. She realised the need for fashion to be more sustainable and hence started The NoName Company in 2018 to focus on this niche which was then in its formative stage. However, the trend is fast-changing now. With a significant rise in global awareness, an increasing number of start-ups and eCommerce have moved on to better quality products that can last and help their brands establish a distinctive USP. This sense of partnership and community drives Kalpana to make India a global destination of high-quality, sustainable, and organic garments that are manufactured from ethical practices and do not allow slave/child labour or other unfair practices. Kal busi ‘fas dam bott and hav The felt and fund thei NoN at an dep stro to m Co b pr fo aw Ka Fo 24 | September 2022 | www.insightssuccess.in
  • 27. der VID at eed nd d to for and n ant ps ts ty, r or Kalpana has been in the fashion and garment manufacturing business for over two decades. She has seen upfront how ‘fast fashion’ has boomed and caused huge environmental damage. She rather said that “it has become a race to the bottom.” Practices like lowering pricing, faster turnaround, and turning a blind eye to various industry malpractices have caused disharmony to the entire fashion industry. The NoName company laid its foundation because Kalpana felt its high time to focus on smaller, community-focused, and sustainable needs. The company was entirely self- funded and supported by close family members who put their trust and money behind this larger cause. NoName is unlike other start-ups that are trying to grow big at any cost, often bleeding to the point of death and depleting their wealth as well as their investors. Kalpana strongly believes that business should itself be sustainable to make an impact on sustainability. End-to-end Support Start-ups, small brands, and fashion designers who want to sell their garments online or offline need a whole lot of support to make their creative ideas convert into finished products. NoName provides a wide range of services to convert your dreams into reality. From designing, making technical documentation, creating a production-friendly and cost-effective design to sourcing of the fabric, trims, and other raw material, colouring, printing, dying and the list goes on. Opportunities with a piece of Challenge In the very early stage of the start-up, there was a general mentality among people that sustainability was a buzzword, and many brands were not keen to bet on that as a strategic direction. She didn’t like the fact most of the brands sold poor quality products, especially the ones imported from other countries. The NoName Company doesn’t believe solely in prots. They just focus on making awesome products for awesome people. “ “ Kalpana Agrawal Founder
  • 28. This will long be a challenge for her because it is difficult to convince brands that on a dead planet there won’t be any customers so whom will they sell as there would be no end customer. However, the company has successfully built a strong community of like-minded suppliers, fabricators, factories, and partners who help to make sustainable and organic products at a very competitive price. This makes it easier for garment brands to reduce their price differentials and help them position their brands higher on the value chain by selling products that feel better and last longer. The Pandemic Dairies COVID was a disaster for the company like it was a disaster for the entire world. It took over humans as well as the economy, to an unfathomable amount. The NoName Company took all possible measures as advised by the Indian Government from going into lockdown initially, then starting on work with safety measures and taking care that every employee is fully vaccinated. The organization is still working only at 75% capacity. Even though they are not working in full capacity, because of the upsurge in the demand over the last two quarters it has managed to put the past behind. Kalpana feels that the pandemic has highlighted the tricky interlinkages between suppliers, manufacturers, logistics, and finally between the retailers and customers. Any slip anywhere affects all stakeholders as raw material prices are at very high levels, making supply expensive and demand slow. The global logistics seem unlikely to reduce now with the added uncertainty because of the Russian Ukraine crisis. Kalpana wonders when and if human beings will be able to live together in peace and harmony. For her, such crises are unnecessary and foolish misadventures that have affected the entire humanity equally. Even though it’s sad but the company decided to stop nowhere. It wishes to be a shimmer of light and work towards their cause even though it feels small and insignificant today. A note-worthy Advice According to Kalpana, Roti, Kapda, and Makan (food, clothing, shelter) are the essentials for survival. Hence, fashion will always remain a core industry as long as humans exist. But as the face of fashion has turned to fast fashion, it could make short-term gains, but never will it be a long-term value. Her most important advice to budding entrepreneurs is to find your niche and go after it with hammers and tongs. If youngsters feel that there is a lack of excitement and passion for the work, they have pursued then they shouldn’t be wasting time and money chasing a dream that they don’t believe in. Standards over Surplus Unlike other companies, The NoName company doesn’t believe solely in profits. They believe the greed to scale at any cost, is the root cause of all evil. It leads to a false ego and creates a dog-eat-dog world. Kalpana believes they are not bothered by scale. They make awesome clothes for many brands and are thoroughly enjoying doing that. Of course, the company believes in profits as they are not an NGO, but they prefer to work more on the products than the profits. Kalpana talks about the learnings and message from The Geeta – Karmanye Vadhikaraste ma phaleshu kadachana meaning do your dharma and leave the results to God. Sustainability is the Future The worldwide fashion industry is highly dynamic and has seen well-known and established brands close post- pandemic. Simultaneously, customers are still in the flow of fast fashion which makes youngsters adopt low-cost products. From the other perspective, the organization applauds the rising popularity of brands that have contributed signifi- cantly to sustainability in fashion. The work done by established brands deserves to be applauded and this is what gives hope to a start-up like The NoName Company that there is always a light at the end of the tunnel. NoName provides a wide range of services to convert your dreams into reality. “ “ 26 | September 2022 | www.insightssuccess.in
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