Presentation on enhancing your website and PR
For more information on this presentations visit The Internet Show ME 2011: http://www.terrapinn.com/exhibition/internet-show-middle-east/
9. Who are you?
• What type of companies are represented in
this room?
– PR Agencies?
– Ad Agencies?
– Content Producers?
– Web Developers?
– IT Consultants?
– Social Media Consultants?
10. Quick Pole
• Who believes ‘social media’ is an important way
to engage with customers in order to secure and
increase business?
• Which companies represented here have an
employee dedicated to social media
communications only?
• Which companies here have an online magazine
or newsletter or other mechanism for stimulating
a regular pre-set engagement with customers?
12. Content Management Today...
Video Content Image Content
Control Panel Control Panel
Data Base Data Base
CD Servers CD Servers
Online Video Online Image
Players Players
Viewer Viewer
Audio Content File Content
Control Panel Control Panel
Data Base Data Base
CD Servers CD Servers
Online Audio Downloads
Players Players
Viewer Viewer
21. Content Management Today...
Video Content Image Content
Control Panel Control Panel
Data Base Data Base
CD Servers CD Servers
Online Video Online Image
Players Players
Viewer Viewer
Audio Content File Content
Control Panel Control Panel
Data Base Data Base
CD Servers CD Servers
Online Audio Downloads
Players Players
Viewer Viewer
24. Features
• Seamless integration/playback of all media types
• Multiple ‘content upload’ gateways
25. Features
• Seamless integration/playback of all media types
• Multiple ‘content upload’ gateways
• Automated e-mail release notification system
26. Features
• Seamless integration/playback of all media types
• Multiple ‘content upload’ gateways
• Automated e-mail release notification system
• Automated e-zine system
27. Features
• Seamless integration/playback of all media types
• Multiple ‘content upload’ gateways
• Automated e-mail release notification system
• Automated e-zine system
• Automated SMS notification system
28. Features
• Seamless integration/playback of all media types
• Multiple ‘content upload’ gateways
• Automated e-mail release notification system
• Automated e-zine system
• Automated SMS notification system
• Live video/slides broadcasting system
29. Features
• Seamless integration/playback of all media types
• Multiple ‘content upload’ gateways
• Automated e-mail release notification system
• Automated e-zine system
• Automated SMS notification system
• Live video/slides broadcasting system
• Deep social media networks integration
30. Features
• Seamless integration/playback of all media types
• Multiple ‘content upload’ gateways
• Automated e-mail release notification system
• Automated e-zine system
• Automated SMS notification system
• Live video/slides broadcasting system
• Deep social media networks integration
• Endless market segmentation capabilities
31. Example of an IDCN
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
32. Example of an IDCN
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department
33. Example of an IDCN
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department Service Department
34. Example of an IDCN
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department Service Department
PR Agency AV Agency
35. Example of an IDCN
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department Service Department
All managed from a single easy to use
Control panel
Master
Control
PR Agency AV Agency Panel
36. Example of an IDCN
Dealer
Customers
SMS
E-mail
Facebook
Twitter
Linked in
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department Service Department
All managed from a single easy to use
Control panel
Master
Control
PR Agency AV Agency Panel
37. Example of an IDCN
Dealer Owners/
Customers Customers
SMS
E-mail E-mail
Facebook LinkedIn
Twitter facebook
Linked in
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department Service Department
All managed from a single easy to use
Control panel
Master
Control
PR Agency AV Agency Panel
38. Example of an IDCN
Dealer Owners/ Staff
Customers Customers
SMS SMS
E-mail E-mail E-mail
Facebook LinkedIn Linked in
Twitter facebook
Linked in
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department Service Department
All managed from a single easy to use
Control panel
Master
Control
PR Agency AV Agency Panel
39. Example of an IDCN
Dealer Owners/ Staff
Customers Customers Dealer
Staff
SMS SMS
E-mail E-mail E-mail SMS
Facebook LinkedIn Linked in E-mail
Twitter facebook LinkedIn
Linked in
Dealer Dealer Dealer Owners Online Dealer Dealer Dealer
video video video Club staff Sales Managers Service
Newsletter Staff Newsletter Staff
promo promo promo Magazine
Newsletter Newsletter
channel channel channel
Sales Department Service Department
All managed from a single easy to use
Control panel
Master
Control
PR Agency AV Agency Panel