According to a recent benchmark study by CMI and MarketingProfs, "70% of B2B marketers are creating more content than they did one year ago.” And that number is only going to grow as content marketing continues to boom. With that trend for increased content output comes tremendous pressure to constantly create the next piece of content. And then the next. It’s enough to make you feel like a factory. That is why content repurposing is getting so much well-deserved attention these days. The time and resources invested into a single piece of content can be maximized when we create new formats for our audience to consumer that content. Instead of banging your head against the wall to conceptualize new content every single time, take a look at what you have in your content marketing arsenal and put it to great use. Check out some of our favorite tips and tricks for making your old content new again.