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Similaire à Ukraine is safe & nice for MICE
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Ukraine is safe & nice for MICE
- 1. ibtm® ! UKRAINE ! is SAFE & NICE! for MICE! Ivan Liptuga Tourism & Resorts Department Ministry of Economic Development and Trade
- 3. TOURISM WILL SAVE THE WORLD!!
- 10. UKRAINE! ! ! ! 603 700 square km! 45 000 000 people! Geographic center of Europe!
- 12. BRAND CONCEPT!
- 13. SMILE!
- 14. CONSTRUCTOR!
- 15. CONSTRUCTOR!
- 16. VARIETY OF COMBINATIONS !
- 17. Ukraine: It's all about U Ukraine: As free as U Ukraine: As young as U Ukraine: As tasteful as U Ukraine: As peaceful as U Ukraine: As witty as U Ukraine: As sharp as U Ukraine: As sheer as U Ukraine: As artistic as U Ukraine: As unique as U Ukraine: As true as U Ukraine: As smart as U Ukraine: As lively as U… SLOGANS!
- 18. RATINGS OF UKRAINIAN CITIES! KYIV # 1 Tripadvisor CRIMEA # 1 NG LVIV # 2 Lonely Planet
- 20. ECONOMIC REFORMS! Harmonization with EU legislation! Deregulation and decentralization! EU quality standards! Satellite statistics accounts! Marketing mix! Easy business!
- 21. 1. Infrastructure! 3. Legislation! 2. Human resources! 4. Marketing!
- 23. CITY TOURISM! ECO TOURISM! ~ As diverse as U ~
- 24. CITY TOURISM! Cities – our most valuable brands! Mobility and connectivity ! Accent on regional marketing! Branding and storytelling! Unique authenticity of cities ! Infrastructure diversity!
- 26. Huge and safe distance!
- 30. Country Regions Cities Districts! NATIONAL TOURISM BRANDS NETWORK!
- 32. TOURISTIC REGIONS BOARD! Single branding concept! Cross-marketing & cross-promotion! Coordination of events calendars!
- 37. City tourism Eco tourism Health tourism MICE / FEST Ski and adventure tourism Food tourism Cultural tourism Shopping tourism
- 38. Education & knowledge Cruise tourism Hunting and fishing tourism Youth travel LGBT Sport tourism Families and kids Industrial and agro tourism
- 39. MICE / FEST
- 40. Why MICE is important for us? ! Fast return on investments! Development of businesses around events! Attracting of knowledge and experts! Cities branding and promotion! Attraction of new target audience! Infrastructure development! Decrease of seasonality!
- 44. EVENTS CALENDAR 365! Exhibitions! Music and art festivals, concerts! Congresses and conferences! Scientific events! Religion holidays! Sport mega events!
- 46. Global presence!
- 52. Ukrainian networking! at IBTM! ! S A L O ! H A P P Y H O U R! Thursday, November 19th 6 PM – 7 PM
- 53. ГОРОДА! ~ As tasty as U ~