Ivis Cruz-Fernandez

Miami/Fort Lauderdale Area United States

PR Account Director at Fusion Communications Inc

There is nothing more exciting than filling that blank canvas that comes with every new project – where I am free to be daring and original. Although Public Relations has drastically evolved over the years, the power of persuasion and the need to communicate remains the same. With more than 15 years of experience in PR and a background in journalism, I have delivered results for industry leaders in Latin America. By creating effective story angles and maintaining strong relationships with members of the media, I have been able to build the reputation of many business partners throughout Central and South America, Mexico & the Caribbean. Witnessing the novelties and innovations of new pro...