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Don't Bother With Social Media Until You've Mastered Email Marketing

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Darmini Kara
Darmini Kara
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Masters of Marketing Don’t Bother With Social Media Until You’ve Mastered Email Marketing
Email Marketing Plan • Value Filled Content • Ebooks, whitepapers and free reports • Monthly Newsletters • Nurtures • Promote Your Content • Build a Following • Engage Readers • Knowledge First = Conversion Later
Your Basic Email Capture Plan • Email Service Provider • Join Our Newsletter Link on Site • Email Subscription Page • Welcome Drip Process • Ask For Referrals • Tell People About Your Content • Work With Strategic Partners • Promote Your Reports
Turning On Free Reports • Go to your admin console • Click Marketing Tools • Click Free Reports Marketing • Choose the Reports to Display
Turning On Join Our Newsletter Page • Go to Account Settings • Click Account Information • Scroll Down to Miscellaneous Settings
Adding a New Custom Page • Go to Site Design • Site Content Editor • Scroll Down to Extra/Custom Pages • Choose the First Extra Page Option • CREATE! (that’s the fun part)
Creating a Drip Process • In AgencyBuzz create your mailings • Under Event, choose Business Rule • Event Type, choose When Contact Is Inserted Into Database • Drag over mailings, then click Save and Close • Your event is now automated.
Email Examples Let’s look at what some folks are doing to keep their agency in front of leads and customers…

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Don't Bother With Social Media Until You've Mastered Email Marketing

  • 1. Masters of Marketing Don’t Bother With Social Media Until You’ve Mastered Email Marketing
  • 2. Email Marketing Plan • Value Filled Content • Ebooks, whitepapers and free reports • Monthly Newsletters • Nurtures • Promote Your Content • Build a Following • Engage Readers • Knowledge First = Conversion Later
  • 3. Your Basic Email Capture Plan • Email Service Provider • Join Our Newsletter Link on Site • Email Subscription Page • Welcome Drip Process • Ask For Referrals • Tell People About Your Content • Work With Strategic Partners • Promote Your Reports
  • 4. Turning On Free Reports • Go to your admin console • Click Marketing Tools • Click Free Reports Marketing • Choose the Reports to Display
  • 5.
  • 6. Turning On Join Our Newsletter Page • Go to Account Settings • Click Account Information • Scroll Down to Miscellaneous Settings
  • 7.
  • 8. Adding a New Custom Page • Go to Site Design • Site Content Editor • Scroll Down to Extra/Custom Pages • Choose the First Extra Page Option • CREATE! (that’s the fun part)
  • 9. Creating a Drip Process • In AgencyBuzz create your mailings • Under Event, choose Business Rule • Event Type, choose When Contact Is Inserted Into Database • Drag over mailings, then click Save and Close • Your event is now automated.
  • 10. Email Examples Let’s look at what some folks are doing to keep their agency in front of leads and customers…