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Definition
Introduction
Role of PR
Promotion strategy
Example
Reference
Definition
 Public Relation
Public : Public is a group of similar individuals, an
assortment of persons having the same interests,
problems, circumstances and goals.
Relation : Relations means to establish a mutual
understanding arising out of the similar goals and
circumstances.
 Edward bernays “define as public relation is
management function which tabulates public attitudes
,defines the policies ,procedure and interest of an
organization followed by executing a program of action
to earn public understanding and acceptance “
 public relation society of America “define as public
relation is philosophy and function of management
expressed in policies and practices which serve the public
to secure its understanding and goodwill “
Introduction
Super-net
Super-net is a high speed wireless internet portable
device. It is used in laptop, desktop, mobile-phones,
tablets.
This wireless technology is based on CDMA , so it is
usable in any are of world. It gives speed upto 7.2 mbps
(maximum) and also a speed up to 3.2 mbps
(minimum).
Super Net
A pr is a representative of organization towards its customers. Public
relations (PR) is the practice of managing the flow of information between an
individual or an organization and the public.
Public relations may include an organization or individualgaining exposure to
their audiences using topics of public interest and news items that do not require
direct payment.
The aim of public relations by a company often is to persuade the public,
investors, partners, employees, and other stakeholders to maintain a certain point
of view about it, its leadership, products, or of political decisions.
Brand ambassador is A marketing
term for A person employed by
A company to promote its products or
services within the activity known
as branding . The brand ambassador is
meant to embody the corporate image in
appearance, demeanor, values and ethics.
Brand ambassador : Ayushman
khurana
We select Ayushman Khurana as our brand ambassador
because of following qualities in him.
Popularity
Age
Personality
Communication skills
Appearance
Personal record
PR as a brand ambassador
Do's for Brand ambassador Don'ts for Brand ambassador
 Loyalty
 Promotion
 Public image
 Interaction with media
 Positive about product
 Confidence
 Assertive
 Don'ts aggressive
 Bad mouth your competitors
 inappropriate language
PROMOTION STRATERGY
Public relation management ( Geetha
Narayan)
Wikipedia
Newspapers
Google : images
Television
Role  of  PR As  Brand Ambassador

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Role of PR As Brand Ambassador

  • 1.
  • 2.
  • 4. Definition  Public Relation Public : Public is a group of similar individuals, an assortment of persons having the same interests, problems, circumstances and goals. Relation : Relations means to establish a mutual understanding arising out of the similar goals and circumstances.
  • 5.  Edward bernays “define as public relation is management function which tabulates public attitudes ,defines the policies ,procedure and interest of an organization followed by executing a program of action to earn public understanding and acceptance “  public relation society of America “define as public relation is philosophy and function of management expressed in policies and practices which serve the public to secure its understanding and goodwill “
  • 6. Introduction Super-net Super-net is a high speed wireless internet portable device. It is used in laptop, desktop, mobile-phones, tablets. This wireless technology is based on CDMA , so it is usable in any are of world. It gives speed upto 7.2 mbps (maximum) and also a speed up to 3.2 mbps (minimum).
  • 8. A pr is a representative of organization towards its customers. Public relations (PR) is the practice of managing the flow of information between an individual or an organization and the public. Public relations may include an organization or individualgaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The aim of public relations by a company often is to persuade the public, investors, partners, employees, and other stakeholders to maintain a certain point of view about it, its leadership, products, or of political decisions.
  • 9. Brand ambassador is A marketing term for A person employed by A company to promote its products or services within the activity known as branding . The brand ambassador is meant to embody the corporate image in appearance, demeanor, values and ethics. Brand ambassador : Ayushman khurana
  • 10. We select Ayushman Khurana as our brand ambassador because of following qualities in him. Popularity Age Personality Communication skills Appearance Personal record
  • 11. PR as a brand ambassador Do's for Brand ambassador Don'ts for Brand ambassador  Loyalty  Promotion  Public image  Interaction with media  Positive about product  Confidence  Assertive  Don'ts aggressive  Bad mouth your competitors  inappropriate language
  • 13.
  • 14. Public relation management ( Geetha Narayan) Wikipedia Newspapers Google : images Television