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Jalak Jobanputra : Web 3.0 Globalization of the Internet

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Jalak Jobanputra : Web 3.0 Globalization of the Internet

  1. 1. WEB 3.0: THE GLOBALIZATION OF THE INTERNET Jalak Jobanputra /@jalak September 29, 2010
  2. 2. THE EVOLUTION • The Analog World: Tech Creation Clusters, Exporters: Silicon Valley, Israel, Eastern Europe • Services outsourcing hubs: India, Ireland, Costa Rica, Eastern Europe • Web/Consumers: EVERYWHERE! • Broadband + Mobile + Econ Development = Ubiquity A GLOBAL WEB OF CREATION AND CONSUMPTION
  3. 3. WORLD POPULATION
  4. 4. GLOBAL INTERNET USE
  5. 5. THE WORLD WIDE WEB 2010+ • US accounts for only 13% of Internet users • 500M Internet users in India & China -- will add 700M MORE by 2015, generating revs of $80B in commerce, access fees, etc • Many countries leading usage models: Japan (gaming), Malaysia (digital media consumption, multitasking), India & Poland (mobile)
  6. 6. BUSINESS MODELS • Multinationals have learned to localize • Consideration: create economies of scale but adapt to each market (Walmart example) • Copycats = can get acquired or scale, disruptive to local markets (Baidu, local eBays and Groupons) • Demand for New Services = local to global (LG in India) • New business models = disruptive to global markets (Twitter) • Non US investors investing: Ooyala raised $$ from CID (Shanghai) and ITOCHU (Tokyo); Digital Sky Technologies
  7. 7. THE CONSIDERATIONS • Size of Market • Administrative: Legal Fees, Tax, Logistics, Corruption • Human Capital -- availability, policies • Bandwidth, hardware costs, infrastructure • IP protection -- pirated options lead to price competition • Adaptation/Uniqueness of Market -- content creation costs, payment options • Consumer preferences and behavior -- role of influencers, pricing, design • “Smart” Capital • Government Policies/ Stability
  8. 8. FACEBOOK • Translated into 100 languages • Over 70% non US • Triple YOY growth in Mexico • Recently overtook Orkut in India • Establishing local offices worldwide to follow user growth and learn usage patterns
  9. 9. TWITTER • 60% non US registered users • Fastest growth in South America, following Spanish language version in November 2009 • Asia, Italy, Russia, Spain also posting strong growth (World Cup effect?) • US down as % month to month (was 62% beginning 2010)
  10. 10. USAGE MODELS OF THE FUTURE: WEB 3.0 + • The Social Consumer AND Social Enterprise • Mobile as Default Platform • Continued growth in BRICs • Frontier markets in Africa, Turkey, SE Asia • Sectors: FinServe,Healthcare, Education, Agriculture, Gov’t • Content Creation/Consumption

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