This document discusses different types of interior lighting for retail stores. It describes ambient lighting as a soft glow that blankets a space, and recommends chandeliers, pendants, recessed, and ceiling lights to create ambient lighting. Task lighting is described as a smaller, more concentrated light used for activities like reading and sewing. Accent lighting focuses light on particular areas or objects to highlight them.

1. INTERIOR
LIGHTNING
DESIGN
A R - 2 0 1 6 B ATC H
BY : A R . & E N V. D E S I G N E R M . TA R I Q

8. EFFECTS OF LIGHTING ON CONSUMER
EMOTIONS IN PESHAWAR RETAILS
STORES.
• The Effects of Lighting on Consumers' Emotions
• Consumers are attracted more to shops where there is good interior lighting as
compare to poor interior lighting and spend one hour more than others.

9. IMPORTANCE
• Lighting design plays a key role in creating the right mood and adjusting the
ambiance of interior spaces
• Lighting fixtures that illuminate a room creates a safe and comfortable environment
besides adding style to the interior décor
• Lighting can make or break the ambiance of a room. Hence proper lighting is an
important element of decorating your homes and other spaces.

11. WHAT IS AMBIENT LIGHTING?
• This is one of the most common types of lighting. Ambient light is a soft glow that
blankets your space just enough for you to function without causing a harsh glare.
• In photography and cinematography, ambient light is considered the "natural light"
within a room.

13. I RECOMMEND USING THE FOLLOWING
LIGHTS TO CREATE AMBIENT LIGHT.
• Chandeliers
• Pendants
• Recessed
• Ceiling

16. WHAT IS TASK LIGHTING?
• This is a smaller more concentrated light. You want task lighting around when you’re
working.
• Task lighting is meant to help you see when you’re doing projects in which you need a
finer light, such as, reading, cooking, writing, sewing and many other things.
• Task lighting refers to lights that are focused on areas of the store that require
more light, such as changing rooms. Customers need more light in the changing
room so they can accurately assess the fit and look of the items they are trying on

18. WHAT IS ACCENT LIGHTING?
• Accent lighting focuses light on a particular area or object. It is often used to highlight
art or other artifacts.