Toys and Games in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth.

1. RnR Market Research Offers “Toys and Games in the United Kingdom” Report at US$ 1100
(Single User License). The report got published in Nov 2012 & contains 53 pages.
While toys and games saw a strong double-digit current value growth in the first two years of the review
period, the UK’s poor economic performance from 2008 resulted in annual current value decline over 2009-
2011. Rising household costs, sluggish growth in nominal wages, rising unemployment and economic
worries resulted in consumers cutting back on expenditure where possible, with this trend hitting toys and
games hard. While consumers continued to buy traditional toys and games for major…
RnR Market Research Toys and Games in United Kingdom report offers a comprehensive guide to the size
and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to
identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic
analysis of key factors influencing the market – be they new product developments, distribution or pricing
issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
 Get a detailed picture of the Toys and Games market;
 Pinpoint growth sectors and identify factors driving change;
 Understand the competitive environment, the market’s major players and leading brands;
 Use five-year forecasts to assess how the market is predicted to develop.
Get your report copy of this report @ http://www.rnrmarketresearch.com/toys-and-games-in-the-
united-kingdom-market-report.html
Table Of contents
TOYS AND GAMES IN THE UNITED KINGDOM
Euromonitor International
November 2012
LIST OF CONTENTS AND TABLES
Executive Summary
Strong Growth Gives Way To Decline Due To Economic Concerns
Shift To Digital Gaming Continues
Video Games Hardware Giants Continue To Lead But Face Growing Competition
Internet Retailing Gains Share Thanks To Offering Value and Convenience
Stronger Growth Ahead for Forecast Period
Key Trends and Developments
Licensing Drives Sales Growth in 2011
Internet Retailing Becomes Channel of Choice for Growing Number of Consumers

2. Increasing Crossover From Video Games To Traditional Toys and Games
Age Compression Shapes Innovation and Sees Rise in Underage Gaming
Income Disparity Increases While Mid-income Group Faces Rising Costs
Market Data
Table 1 Sales of Toys and Games by Category: Value 2006-2011
Table 2 Sales of Toys and Games by Category: % Value Growth 2006-2011
Table 3 Toys and Games Company Shares by Value 2008-2011
Table 4 Toys and Games Brand Shares by Value 2008-2011
Table 5 Sales of Toys and Games by Distribution Format: % Analysis 2006-2011
Table 6 Forecast Sales of Toys and Games by Category: Value 2011-2016
Table 7 Forecast Sales of Toys and Games by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 1 Research Sources
Activision Blizzard UK Ltd in Toys and Games (united Kingdom)
Strategic Direction
Key Facts
Summary 2 Activision Blizzard UK Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Activision Blizzard UK Ltd: Competitive Position 2011
Early Learning Centre in Toys and Games (united Kingdom)
Strategic Direction
Key Facts
Summary 4 Early Learning Centre: Key Facts
Summary 5 Early Learning Centre: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 6 Early Learning Centre: Competitive Position 2011
Electronic Arts (uk) Ltd in Toys and Games (united Kingdom)
Strategic Direction
Key Facts
Summary 7 Electronic Arts (UK) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Electronic Arts (UK) Ltd: Competitive Position 2011
Game Group Plc in Toys and Games (united Kingdom)
Strategic Direction
Key Facts
Summary 9 Game Group Plc: Key Facts
Summary 10 Game Group Plc: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 11 Game Group Plc: Competitive Position 2011
Hasbro UK Ltd in Toys and Games (united Kingdom)
Strategic Direction

3. Key Facts
Summary 12 Hasbro UK Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 13 Hasbro UK Ltd: Competitive Position 2011
Hornby Plc in Toys and Games (united Kingdom)
Strategic Direction
Key Facts
Summary 14 Hornby Plc: Key Facts
Summary 15 Hornby Plc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 16 Hornby Plc: Competitive Position 2011
Vivid Imagination Ltd in Toys and Games (united Kingdom)
Strategic Direction
Key Facts
Summary 17 Vivid Imagination Ltd: Key Facts
Summary 18 Vivid Imagination Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 19 Vivid Imagination Ltd: Competitive Position 2011
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 8 Sales of Traditional Toys and Games by Category: Value 2006-2011
Table 9 Sales of Traditional Toys and Games by Category: % Value Growth 2006-2011
Table 10 Traditional Toys and Games by Type: % Value Breakdown 2006-2011
Table 11 Traditional Toys and Games Company Shares by Value 2008-2011
Table 12 Traditional Toys and Games Brand Shares by Value 2008-2011
Table 13 Sales of Traditional Toys and Games by Distribution Format: % Analysis 2006-2011
Table 14 Forecast Sales of Traditional Toys and Games by Category: Value 2011-2016
Table 15 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 16 Sales of Video Games by Category: Value 2006-2011
Table 17 Sales of Video Games by Category: % Value Growth 2006-2011
Table 18 Video Games Software by Type: % Value Breakdown 2006-2011
Table 19 Video Games Company Shares by Value 2008-2011
Table 20 Video Games Brand Shares by Value 2008-2011
Table 21 Video Games Hardware Company Shares by Value 2008-2011
Table 22 Video Games Hardware Brand Shares by Value 2008-2011
Table 23 Video Games Software Company Shares by Value 2008-2011
Table 24 Video Games Software Brand Shares by Value 2008-2011
Table 25 Digital Gaming Company Shares by Value 2008-2011

4. Table 26 Digital Gaming Brand Shares by Value 2008-2011
Table 27 Sales of Video Games by Distribution Format: % Analysis 2006-2011
Table 28 Sales of Video Games Hardware by Distribution Format: % Analysis 2006-2011
Table 29 Sales of Video Games Software by Distribution Format: % Analysis 2006-2011
Table 30 Forecast Sales of Video Games by Category: Value 2011-2016
Table 31 Forecast Sales of Video Games by Category: % Value Growth 2011-2016
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