Janette Toral shared her efforts in enabling SMEs to do E-Commerce at the Biz on the Web Forum organized by the ICT Office of the Department of Science and Technology for the National Science and Technology Week last July 25, 2013 at SMX Convention Center, Mall of Asia, Pasay City.

1. Enabling SMEs to
do E-Commerce
Janette Toral
DigitalFilipino.com

2. HelpSMEfindtheirpassion
} What’s your passion?”
} What’s your purpose?”
} What keeps you going?”

3. Porter Gale FUNNEL TEST
Passion Passion
Sweet Spot
Purpose
TONE
Passion

5. Help
entrepreneurs
define their
personal business
model?
Is it sustainable?

6. Embracing
change

8. Help them get to
their end goal.

10. E-Commerce
Income
Opportunities

11. Doesyourbusinessmodelhave
opportunitiesfor:
} One time sale”} Repeat”} Up-sell”
} Cross-sell”} Short term relationship”
} Long term relationship”

12. DigitalFilipino
Start-Up 100
Project
http://digitalfilipino.com/ecom
#ecombootcamp

13. LearnE-Commerce
EntrepreneurshipforFREE
http://digitalfilipino.com/ecom

14. Face-to-faceBootCamps

15. Membership
} Students
can access
Digital
Influencer
Boot Camp
for free.
} Protégé
members
can join
exclusive
webinars.
#ecombootcamp

16. BookEdition

18. DigitalFilipinoE-
CommerceSummit
http://ecomsummit.digitalfilipino.com

19. Help SMEs
embrace the fast
game of change in
e-commerce

20. “Connect with people.Talk about shared passion.”
“Live online. Live offline.

21. Build an identity people can resonate with.

22. Takethelead

23. Betrustworthy

24. Sparkurgency

25. Makepeoplewanttoknowmore

26. BeCreativeandBoldinyourApproach

27. Will people outgrow or forget you?Will you be memorable?

28. @digitalfilipino
} There is so much
opportunity in making e-
commerce available and
useful in the Philippines.
We need more
entrepreneurs and new
business models coming
from people like you.”