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DIGITAL ECONOMYMANAGING INFORMATION SYSTEMS IN ORGANIZATIONS
Prepared by: Jan Wong Download at: www.slideshare.net/janwong
LIVE DIGITALWE
LIVE DIGITALBUSINESS
OLD ECONOMY
TAKING PHOTOS
Purchase film > Load into camera > Take pictures >
Process film > Pickup pictures > Keep in album
NEW ECONOMY
TAKING PHOTOS
Evolved from sharing via email, to use of digital
camera, to integration with mobile devices and
instant & mass sharing.
BUSINESS
MODEL
BUSINESS MODEL
RETAIL / E-TAIL
BUSINESS MODEL
E-MARKETPLACE
BUSINESS MODEL
AUCTIONS / REVERSE AUCTIONS
BUSINESS MODEL
ADVERTISTING
BUSINESS MODEL
SUBSCRIPTION
BUSINESS MODEL
AFFILIATE MARKETING
BUSINESS MODEL
COMMISSION
BUSINESS MODEL
E-AGGREGATION
BUSINESS MODEL
NAME-YOUR-OWN-PRICE
BUSINESS MODEL
RETAIL / E-TAIL
BUSINESS PRESSURES
DRIVERS OF CHANGE TOWARDS BUSINESSES
Factors that ‘forces’ businesses to
improve and / or change.
BUSINESS PRESSURES
RESPONSE ACTIVITIES
5 WAYS BUSINESSES CAN RESPOND TO THE DRIVERS
Initiatives to defend an organisation against business
pressures or to exploit an opportunity created by the
changing environment.
RESPONSE ACTIVITIES
Questions, anyone?

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MISO L001 Digital Economy (2016)