The document discusses leveraging conversational interfaces like Alexa and Google with telecommunications products and services. It proposes building an API ecosystem to plug into these interfaces to enable new product experiences and use cases. The ecosystem aims to be reusable, flexible, easy to use, reliable, secure, and customer-centric. Examples are given of TELUS' existing integration with Google Assistant and the growing market for voice assistants in various sectors like security, energy, and entertainment.
7. TELUS ProprietaryTELUS Proprietary 7
39%
TELUS customer base with Google Assistant
Accessories
Third party accessories are growing in market, supporting
voice assistants
70%
of US market share
Conversational Interface | Market & Ecosystem
8. TELUS ProprietaryTELUS Proprietary 8
Conversational Interface | Market & Ecosystem
Security
Energy
Entertainment
Connectivity
Voice Interface
Health / wellness Comfort