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Sandarenu Madan Arachchige, Software Architect, hSenid Mobile. presented on omni-channel customer engagement platform for Telco’s Marketing.
It’s a common problem facing many telcos’ customers. They have multiple SIMs and accounts (pre and post-paid). Yet self-care is through multiple separate interactions. Telcos have been successful is getting customers to adopt addition services. But in the classic engineering / marketing divide. The customer experience is not yet unified.
Sandarenu showed how hSenid Mobile is solving this problem, cross the multiple interfaces customers’ use: USSD, web portal, and mobile app. Enabling a unified experience across those interfaces, and integration with bots that can generate savings of 30-40%, in addition to the customer experience improvements.