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How InCC’s training concept
differs from
traditional sales training



       Copyright InCC Trainingen 2013 – InCC Training Concept
Traditional Sales Training



                 Inspiring training

                      week later…

           Business – as – usual


           Copyright InCC Trainingen 2013 – InCC Training Concept
Traditional Sales Training


•   Limited individual attention
•   Time-consuming
•   Lack of repetition
•   Training = €€€€
•   Location = €€€
•   Participants hate role plays
•   Effectiveness =
            Copyright InCC Trainingen 2013 – InCC Training Concept
Traditional Sales Training

Cost - example
Direct cost
Training day (8 p.)                                                                 4000
  preparation                                                           1500
  execution                                                             2500
location                                                                            700
Sub total                                                                                   4700

Indirect cost (missed sales)              amount        total visits
3 sales calls / person / day                   8                 24
offer – sales call ratio = 1:3                                     8
  Deals (offer – deal ratio = 1:2)                                 4
  Order value (average)                                        1000
Sub total (deals * order value)                                                             4000

Total                                                                                      $ 8700




                           Copyright InCC Trainingen 2013 – InCC Training Concept
So far traditional sales training…

•Low effectiveness
•High (and hidden!) cost


  …. What is InCC’s approach?


          Copyright InCC Trainingen 2013 – InCC Training Concept
InCC training concept




        Copyright InCC Trainingen 2013 – InCC Training Concept
InCC training concept


Kick-off + Seal with Team Building!

Personal webcam-exercises + coaching

Recognizable situations

           Copyright InCC Trainingen 2013 – InCC Training Concept
InCC sales training concept




           Copyright InCC Trainingen 2013 – InCC Training Concept
InCC sales training concept

Sales Bootcamp Kick-off + Seal
program




                     =
            Copyright InCC Trainingen 2013 – InCC Training Concept
InCC sales training concept




           Copyright InCC Trainingen 2013 – InCC Training Concept
InCC sales training concept
Online personal webcam exercises
(role play)




                     =
           Copyright InCC Trainingen 2013 – InCC Training Concept
InCC sales training concept
Online personal webcam exercises
(role play)




           =
           Copyright InCC Trainingen 2013 – InCC Training Concept
InCC sales training concept

•   Much individual attention
•   Highly efficient
•   Custom training video’s
•   Lots of repetition
•   Training = €€
•   Location = €
•   Participants motivated to improve skills
•   Effectivity =
            Copyright InCC Trainingen 2013 – InCC Training Concept
InCC sales training concept




           Copyright InCC Trainingen 2013 – InCC Training Concept
Visit: www.in-cc.nl/en/demo
InCC Trainingen

Call for more info your account manager:
Jarco Penning
T. +3130 888 3603
M. +31629409940

E. info@in-cc.nl
W. www.in-cc.nl/en
              Copyright InCC Trainingen 2013 – InCC Training Concept

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InCC Training Concept introduction

  • 1. How InCC’s training concept differs from traditional sales training Copyright InCC Trainingen 2013 – InCC Training Concept
  • 2. Traditional Sales Training Inspiring training week later… Business – as – usual Copyright InCC Trainingen 2013 – InCC Training Concept
  • 3. Traditional Sales Training • Limited individual attention • Time-consuming • Lack of repetition • Training = €€€€ • Location = €€€ • Participants hate role plays • Effectiveness = Copyright InCC Trainingen 2013 – InCC Training Concept
  • 4. Traditional Sales Training Cost - example Direct cost Training day (8 p.) 4000 preparation 1500 execution 2500 location 700 Sub total 4700 Indirect cost (missed sales) amount total visits 3 sales calls / person / day 8 24 offer – sales call ratio = 1:3 8 Deals (offer – deal ratio = 1:2) 4 Order value (average) 1000 Sub total (deals * order value) 4000 Total $ 8700 Copyright InCC Trainingen 2013 – InCC Training Concept
  • 5. So far traditional sales training… •Low effectiveness •High (and hidden!) cost …. What is InCC’s approach? Copyright InCC Trainingen 2013 – InCC Training Concept
  • 6. InCC training concept Copyright InCC Trainingen 2013 – InCC Training Concept
  • 7. InCC training concept Kick-off + Seal with Team Building! Personal webcam-exercises + coaching Recognizable situations Copyright InCC Trainingen 2013 – InCC Training Concept
  • 8. InCC sales training concept Copyright InCC Trainingen 2013 – InCC Training Concept
  • 9. InCC sales training concept Sales Bootcamp Kick-off + Seal program = Copyright InCC Trainingen 2013 – InCC Training Concept
  • 10. InCC sales training concept Copyright InCC Trainingen 2013 – InCC Training Concept
  • 11. InCC sales training concept Online personal webcam exercises (role play) = Copyright InCC Trainingen 2013 – InCC Training Concept
  • 12. InCC sales training concept Online personal webcam exercises (role play) = Copyright InCC Trainingen 2013 – InCC Training Concept
  • 13. InCC sales training concept • Much individual attention • Highly efficient • Custom training video’s • Lots of repetition • Training = €€ • Location = € • Participants motivated to improve skills • Effectivity = Copyright InCC Trainingen 2013 – InCC Training Concept
  • 14. InCC sales training concept Copyright InCC Trainingen 2013 – InCC Training Concept
  • 15. Visit: www.in-cc.nl/en/demo InCC Trainingen Call for more info your account manager: Jarco Penning T. +3130 888 3603 M. +31629409940 E. info@in-cc.nl W. www.in-cc.nl/en Copyright InCC Trainingen 2013 – InCC Training Concept