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1. Evaluation Question 4.
Who would be the audience for your media
product?

2. Theatrical.
In big well known, theatres a common viewing week wouldn't be common for a screening of a ‘Social Realism’ film.
Although in the past there has been screening of social realism in theatre which have been successful, such as Fish
Tank (2009), in the film market. But typically not all ‘social realism‘ films are popular for the typical hollywood film goer
bound for the multiplex. This is because of the themes and issues being addressed the lack of action, what is
expected in a typical american made blockbuster. Which puts off a lot of audience when fronted with the idea of a
more realistic structure and under exaggerate action.
If ‘social realism‘ isn’t being screened in mainstreamed cinemas, where are they frequently shown?
Well ‘social realism‘ films are not as well known as any other genre which means that they are not as well praised by a
huge amount of audience, which makes it hard to advertise and distribute because of the low budgeted finance what
they have to support the whole segment of the production and marketing. For that niche audience there are places
where social realism is the main theme and screened almost all the time. Cinemas such as Manchester cornerhouse,
art house cinemas exestata picture house, clapham picture house, arnolfini.

3. Love Film
Online
These online film viewing
IMDb softwares are ideal for me to get
an audience online, this is
because these view hundreds of
social realism films, MUBI what
specifically targets audience for
Netflix social realism. Online is a good
place to get a niche audience as
there are many websites you can
view them on an they spread
drastically.
MUBI

4. Online
MUBI is a great way to communicate with people
who have similar interests and have there own
opinions on the films and create a social
networking society classified for the members of
MUBI who just passionately talk about social
realism genres.

5. IMDb
IMDb is website which allows you to find
out specific information about films such
as casting, crew members to box office
budget, this is either big budget films to
lower budget to TV shows. IMDb lets you
read reviews and star ratings so that they
understand what is expected.

6. Love film
Love film is a database system that allows viewers to
view hit films and classics in a wide variety. With
interactive usages so that people can share reviews.
There specific areas for Social Realism where
members have created lists of social realism film and
independent films, this makes it easy for other
members to easily discover.

7. Television
Television channels such as Film 4, an offspring of channel 4, show and
distribute in social films such as My name is Joe, Film 4 have a big role to make
social realism more known and make people aware by viewing them frequently,
but still with blockbusters, to keep views up. As well as this there are not that
many channels what view social realism films cause of petite audience what
view them and channels try to make the most views they can and that wouldn't
prove to go well.
BBC 4 view a lot of art programmes and factual which are preferably for older
viewers or intellectual students this gives me a idea that these are the target
audience of social realism because it is screened on BBC 4. They also show at
least 20 international films each year. This channel is very intellectual about
politics as it shows the news and documentaries on serious cases.

8. Radio
The only radio station what includes social realism is a
BBC radio 4 this shows there only a small audiences as
offspring to Radio 1. Radio 4 do a lot of interviews with
social realism directors and cast such as Andrea Arnold.
They support social realism films a lot by working with
cinemas for example open cinema to set up Ken
Loaches ‘sweet sixteen’ film. Saying that radio 3 (BBC)
have done a social realism set which was called looking
back over 50 years of social realism. Which comes back
to TV, radio 4 is a very intellectual radio station.

9. Print
Mainstream magazines don’t tend to include social
realism articles.
The only feature are specific magazines such as
‘Sight and Sound’ where only film fanatics will be
interested which is niche comparison to any
mainstream audience.

10. Target Audience Research
My research gave me a strong indication on who was my perfect target audience.
From my questionnaires i done i ask specific questions to get an idea who the are
generally what they do to create this figure in my mind. My outcome was that all the
individuals i gave them to were currently mid way through there a levels. I deliberately
chose 10 who are currently taking media as an options showing that they have some
knowledge and 10 who don’t, this is because then i can get two different opinions.
I found out that the majority found social realism interesting and said that there is a gap
in the market for it if it was more known.
And ask a question if they would enjoy watching a film, my initial idea, and 90% said
that they would enjoy watching it because the whole idea is interesting.
Which gave me confidence to film my film.