1. Remember This:
TRANSPORTATION FACTORS
John Paul G. Eugenio
V60 Marketing Management
Prof. Bong De Ungria
www.jpgeugenio7.blogspot.com

2. Transportation Factors
Concept 6
• Speed
• Frequency
• Dependability
• Capability
• Availability
• Traceability
• Cost
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3. SUMMER is the time to hit the beach
but before you go out on a vacation,
you have to plan ahead…
Concept 6
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4. Concept 6
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Where do I want
to go?

5. Concept 6
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What do I need
to bring with
me?
Where do I want to go?

6. Where do I want to go?
What do I need to bring with me?
Concept 6
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Where should I
stay?

7. Where do I want to go?
What do I need to bring with me?
Where should I stay?
Concept 6
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Activities that I
want to do? Etc.

8. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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Choose the Philippines!

9. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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Plane, Bus,
Ship TICKET

10. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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Sunblock
Lotion

11. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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Board
Shorts /
Swimwear

12. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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Beach Ball,
Frisbee,
Goggles, etc.

13. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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Backpack /
Luggage

14. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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Hotel Reservation
/ Booking
Confirmation

15. Where do I want to go?
What do I need to bring with me?
Where should I stay? Activities that I
want to do? Etc.
Concept 6
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16. Just like the Transportation Factors,
you need to think of the following:
Concept 6
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• Speed
- Speed of Service that you want to receive
in the hotel that you will choose. Therefore,
Five Star hotels are your choices.

17. Concept 6
• Frequency and Dependability
- frequency of application of your chosen
sunblock and its dependability when it comes to
SPF level. The higher SPF, the better protection
from harmful UV rays.
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18. Concept 6
• Capability
- know your capability in doing beach
activities to avoid danger and be safe all the
time. “Do it safely, or Not At All”.
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19. Concept 6
• Availability
- Availability of activities you would like to
try in the island. Other activities are dependent
on weather conditions.
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20. Concept 6
• Traceability
- Never forget to bring a copy of your
Plane Ticket reservation and Hotel Room Email
confirmation or reservation form for easy
traceability in case problem arises.
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21. Concept 6
• Cost
- lastly, be mindful of the costs and always
work within your budget to avoid overspending.
You wouldn’t want your vacation to be a
headache when your bills start to arrive.
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22. Transportation Factors
Concept 6
• Speed
• Frequency
• Dependability
• Capability
• Availability
• Traceability
• Cost
www.jpgeugenio7.blogspot.com

23. Remember This:
TRANSPORTATION FACTORS
John Paul G. Eugenio
V60 Marketing Management
Prof. Bong De Ungria
www.jpgeugenio7.blogspot.com