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9 THINGS
you didn’t know you
could do with your blog
2
GET ONE FOR
FREE
• WordPress (wordpress.com)
WORDPRESS.COM
3
Dashboard
4
REPLACE INSTAGRAM
• Pressgram (pressgr.am)
• WordPress iOS app
5
PRESSGRAM
6
WORDPRESS FOR iOS
Dashboard New Post
7
DO A GIVEAWAY
• Rafflecopter
8
RAFFLECOPTER
9
RAFFLECOPTER
10
SCHEDULE YOUR
POSTS
• Keep drafts
• Editorial Calendar
(wordpress.org/plugins/editorial-calendar)
11
EDITORIAL
CALENDAR
12
SHARE YOUR
POSTS
• Jetpack (wordpress.org/plugins/jetpack)
• Social (wordpress.org/plugins/social)
• Twitterfeed (twitterfeed.com)
• IFTTT (ifttt.com)
13
JETPACK SHARING
14
SOCIAL
15
TWITTERFEED
16
IFTTT (if this, then that)
17
INVITE A GUEST
BLOGGER
• Link sharing
• they link to your blog
• you link to their blog
• Use roles to manage
permissions/access
• Edit Flow
(wordpress.org/plugins/edit-flow)
18
EDIT FLOW
19
EDIT FLOW
20
EDIT FLOW
21
GIVE YOUR SEO A
BOOST
• “Pretty Permalinks”
• Include keywords in post titles
• WordPress SEO
(wordpress.org/plugins/wordpress-seo)
22
PRETTY
PERMALINKS
23
INCLUDE KEYWORDS IN POST
TITLES
Including a keyword in your
post title will help you rank for
that topic in search engine
results
24
WORDPRESS SEO
25
WORDPRESS SEO
…does a whole lot more, too
26
USE TAGS AND CATEGORIES
(APPROPRIATELY)
• Tags
• keywords
• search terms
• Categories
• general topics/ideas
“music” is a category
“jazz” is a tag
27
HAVE AN AUTHOR PAGE
• Create an about page
• Set up Google authorship
http://www.wpbeginner.com/wp-tutorials/how-to-get-googles-verified-authorship-for-your-wordpress-blog/
http://www.copyblogger.com/wordpress-google-authorship/
http://wordpress.org/plugins/tags/google-authorship
28
GOOGLE AUTHORSHIP
It looks like this:
…so of course you want that, right?
29
QUESTIONS?
hello@chrisreynolds.io
jazzsequence.com
@jazzs3quence
profiles.wordpress.org/jazzs3quence

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9 Things You Didn't Know You Could Do with Your Blog WPSLC

Notes de l'éditeur

  1. fast blog creation - takes about 2 minutes integrated cdn (photon) full cms thousands of free & premium themes can use custom domains
  2. started as a kickstarter project replaces instagram drive all that traffic from a third-party service to your blog integrates natively with WordPress
  3. connects to WordPress.com or WordPress.org easily upload photos or videos directly to your blog
  4. create a giveaway, add prices add ways to enter the contest, lots of social media stuff built in which share the giveaway virally embed it on your site
  5. while it’s running, you can look at the entries
  6. blogging every day is hard. but it’s easier if you keep drafts ahead of your posts
  7. Drag and drop posts to different days on the calendar start a post draft for a particular day from the calendar
  8. there are other options, but jetpack adds a lot of other features if you’re using jetpack already, it’s easy to add a configurable list of sharing buttons to posts & pages
  9. automatically broadcast to facebook & twitter & configure your tweets/posts adds social commenting -- meaning discussion about your post on twitter will show up automatically as post comments comments/tweets can be manually imported
  10. takes any rss feed, checks, and publishes to twitter one of the first services of this kind (and hasn’t really been updated), slow, clunky integrates with bit.ly and various other url shortening serivices, lets you customize how the tweet will appear besides twitter, publishes to facebook, linkedin, app.net
  11. also adds a calendar. in this case you can actually assign authors to the posts and see the post statuses
  12. adds custom post statuses
  13. allows editorial comments between editors and post authors so, if you’re working with a multi author blog or a lot of guest bloggers, it’s a good way to coordinate your posters. it’s probably too much for smaller blogs with a few guest posts.
  14. Using pretty permalinks help your seo score because having keywords in your URL gives your seo for that topic a boost It’s easy, but requires mod_rewrite (or a web server capability that works like mod_rewrite for nginx/IIS)