2. Time Warner Cable 2010 AHL All-Star Game
History of the AHL All-Star Classic
The AHL All-Star Classic showcases the league’s top talent each year at the All-Star Skills Competition and the All-Star Game.
The 2010 Time Warner Cable AHL All-Star Classic will be held at the Cumberland County Civic Center Monday and Tuesday
January 18th – 19th and will feature the Canadian AHL All-Stars battling the PlanetUSA All-Stars in a game to be televised
throughout the United States and Canada to an expected Cable TV audience of more than 100 million households.
Since 1995, more than 93% of the players who have appeared in the AHL All-Star Game have played in the National Hockey
League.
In 2003, Portland served as host of the Dodge AHL All-Star Classic and saw two consecutive sell-out nights for All-Star festivities.
More than 50 million households throughout the United States and Canada had access to both nights of events on numerous
sports networks.
Given the increased popularity of the AHL since 2003, this year’s event is sure to be another great spectacle. The fact that the
league has selected the city of Portland and, specifically, the Portland Pirates franchise, to host the game twice in 7 years, speaks
volumes to the confidence that the league has in both the Portland Pirates organization and the community of Portland as a
whole.
Come be a part of the excitement as the All-Stars come to Portland again in 2010!
3. 2009 Television Coverage - AHL All-Star Game
The 2010 Time Warner Cable AHL All-Star Classic will be broadcast throughout the United States and Canada, to a projected
viewing audience of more than 100 MILLION households.This exposure means that not only will your company receive great
exposure locally, but also will be exposed to people all over North America.
2009 AHL All-Star Game (LIVE TV Broadcast) 2009 AHL All-Star Game (Taped TV
TSN HD* Broadcast)
New England Sports Network (NESN) HD* Comcast SportsNet (Philadelphia)**
NHL Center Ice Comcast SportsNet (Chicago)
The Comcast Network (Phila. only) Fox Sports Houston (Texas region only)
Comcast SportsNet (California)** Fox Sports Southwest (Southern region only)
Mid-Atlantic Sports Network (MASN) Sun Sports**
MSG Plus HD** TWC Sports 32 (Wisconsin)**
Fox Sports Pittsburgh**
Fox Sports Detroit Plus* AHL All-Star Game Broadband Webcast
Fox Sports Ohio** AHL Live
Fox Sports Midwest**
Fox Sports Arizona AHL All-Star Game Radio
Fox Sports Northwest** WTAG-AM News/Talk 580 (Worcester, MA)
Altitude Sports & Entertainment** Home Ice XM 204
TWC SportsNet (Rochester)* Internet Cybercast on www.theahl.com
TWC SportsNet (Western NY)*
TWC Sports (Central NY)* *Also broadcast the Skills Competition LIVE
TWC 3 (Albany) **Also ran taped broadcast of the Skills
MyTV 53 WQMY (Wilkes-Barre, PA)* Competition
4. All-Star Game Support Options
Support Level A
One (1) PAIR of 12’ Dasher Boards for the AHL All-Star Game and AHL All-Star Skills Competition
Four (4) tickets to both the AHL All-Star Skills Competition and AHL All-Star Game
Two (2) Tickets to each of the three (3) Hospitality Events surrounding the Classic
Consideration: $5,000.00
Support Level B
One (1) In-ice logo for the AHL All-Star Game and AHL All-Star Skills Competition
Four (4) tickets to both the AHL All-Star Skills Competition and AHL All-Star Game
Two (2) Tickets to each of the three Official Hospitality Events
Consideration: $2,500.00
Support Level C
¼ Program Ad (Program given away FREE to all patrons attending event – roughly 6,000 units)
Twenty (20) tickets to both the AHL All-Star Skills Competition and AHL All-Star Game
Consideration: $1,000.00
Support Level D
Twenty (20) tickets to both the AHL All-Star Skills Competition and AHL All-Star Game
Consideration: $ 500.00
5. 12’ Dasher Boards
Strategic dasher locations provide great
visual branding on TV in over 100 million
households around the country
6. In-Ice Logos
Your company would obtain a highly visible in-ice logo
which will be in the middle of the majority of the action
which takes place in the attack zones on television
during both the AHL All-Star Game and AHL Skills
competition (logo will be moved to inside of face-off
circle as indicated by arrow)
7. All-Star Game Package
Game and Skills Competition Tickets
Sold-out crowds were on hand for
both the AHL All-Star Game and
Players line up during introductions
the AHL Skills Competition
Players compete in the Stick-handling
and Accuracy Shooting competitions
8. All-Star Game Package
Hospitality - Welcome Reception
Fans of all ages get
the opportunity to
meet and mingle
with players and
mascots from teams
all across the AHL
Excited fans pose for a picture with the Ferraro
brothers at the 2003 Dodge AHL All-Star Welcome
Reception
AHL President, Dave
Andrews, and Portland
Pirates Managing
Owner/CEO, Brian Petrovek,
address the crowd at the
Portland Public Market
9. All-Star Game Package
Hospitality – Skills Competition After Party
Fans have the opportunity to
meet and talk to players
from the AHL All-Star Game.
93% of All-Star participants
have made it to the NHL
Guests are entertained
at the Skills
Competition After Party
10. All-Star Game Package
Hospitality – Hall Of Fame Awards Ceremony
The Calder Cup was on display for fans in 2003
Hundreds gathered in
2003 for the Awards
Ceremony held at the
Portland Exposition
Building
AHL President,
Dave Andrews,
presents an award
during the 2003
Ceremony
11. Jim Beaudoin
Director, Corporate Sales
Telephone Extension - 314
PORTLAND PIRATES Fax – (207) 773-3278
94 Free Street E-Mail – jbeaudoin@portlandpirates.com
Portland, Maine 04101
Tel: 207-828-4665
Fax: 207-773-3278
www.portlandpirates.com
