Get Your APP Together
•Télécharger en tant que PPTX, PDF•
0 j'aime•490 vues
Sometimes when you are starting on an idea for a project you dont know where or how to start. This is a tried and tested strategy that gets you going. From inspiration to organization, tools to knowledge, all you need to know to build the next great app.
Recommandé
Recommandé
Contenu connexe
Tendances
Tendances (13)
Similaire à Get Your APP Together
Similaire à Get Your APP Together (20)
Plus de Joshua Drew
Plus de Joshua Drew (10)
Dernier
Dernier (15)
Get Your APP Together
- 4. Believe you can and you're halfway there. - Theodore Roosevelt
- 5. • What is missing? • What would make it better? • What can be added on? Apps • Is there a micro social network for my dorm or club? Games • Why not a Flappy Grumpy Cat game? IoT • Can I send a text to my coffee maker? What is Inspiring?
- 6. • Friends & Family • App Stores • Apple • Google • Windows • API Web Sites • Mashery.com • Mashape.com • ProgrammableWeb.com • Design Web Sites • Dribbble.com • Behance.com • OnextraPixel.com Where to find “Inspiration”?
- 7. The secret of getting ahead is getting started. - Mark Twain
- 8. • Ideas • Functional Requirements • Inspiration • User Experience • Knowledge • Technical Requirements Project Kick Off
- 9. Concept Features Functions The “What it does” Organize UX Flow
- 11. I didn’t fail the test, I just found 100 ways to do it wrong. - Benjamin Franklin
- 12. • Login • Forgot Password • Edit Profiles • Social Sharing • Photo • Geolocation • Search • Voice Controlled • Graphics • Multiple Stores • Authentication • Data • Storage • Backup • … Feature List
- 13. Product nobody wants to use Product built by companies better financed than you Minimum Viable Product
- 14. Minimum + Viable Minimum Viable Product
- 15. • A Feature or Product Set • Not Sacrificing Quality! • Rapid Releases • Fail Fast and Fix Quick The Lean Startup – Eric Ries Minimum Viable Product
- 16. Minimize Time Through Loop
- 17. Normal people... believe that if it ain't broke, don't fix it. Engineers believe that if it ain't broke, it doesn't have enough features yet. - Scott Adams
- 18. Naming • Keep name simple • Available • Easy to pronounce • Easy to spell • Don’t use taken name Descriptions • Explain what app does • Awards, reviews • Feature roadmap • List updates
- 19. Icons • Intent of Application • Sets theme • Use Icon Fonts • Start B&W Screenshots • Sell – don’t hide • Show off depth • Don’t use low quality • Think “Ad”
- 20. Cross App Promotion • Promote multiple apps • Promote mine and I will Promote yours Rating and Reviews • Ask user to rate and review • Friends/Family
- 21. Web Site • Consumers use web to search • Generate buzz • Collect emails Social Marketing • Create accounts • Vine – app demo • YouTube - behind the scenes • Instagram – screen grabs • Twitter – Your development
- 22. Today knowledge has the power. It controls access to opportunity and advancement. - Peter Drucker
- 23. Microsoft Virtual Academy • App Development • Game Development • Cloud Services • Live Events and more! MicrosoftVirtualAcademy.com
- 24. Channel9.msdn.com • Videos • New Technology MSDN.Microsoft.com • Documentation • Samples Microsoft.com/Learning • Certifications
- 25. Microsoft On-Campus • App Workshops • Game Workshops • Cloud Workshops • Hackathons and more! Your local campus or MicrosoftNewEngland.com bit.ly/MSFTCambridge Events.MSDN.Microsoft.com
- 26. Software is a great combination between artistry and engineering.
- 27. Apps for phone, tablet or laptop iOS, Android, Windows, Mac or Linux Touch-Friendly editor Physic engine Data display Cloud data TouchDevelop.com
- 28. 4 Steps to build an app Windows and Windows Phone Publish ready Extensible via Source Code Social Datasources Cloud Storage AppStudio.WindowsPhone.com
- 29. Community Edition - FREE Full-Featured IDE Code for Windows, Android, iOS C++, Python, HTML5, JavaScript and of course C#, VB and F# VisualStudio.com
- 30. Compute Web/Mobile Services Data/Storage Machine Learning Networking Media Services Access Management Hybrid Cloud Azure.Microsoft.com
- 31. Construct 2 • Event Programming • Sprite Based • Scirra.com GameMaker • Powerful 2D • YoYoGames.com Unity • 2D or 3D • Unity3d.com
- 32. The biggest risk is not taking any risk... In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks. - Mark Zuckerberg
- 33. Microsoft Ventures Fueling entrepreneurship, Microsoft Ventures provides one path to grow globally with unparalleled routes to customers Seed Funding Scale to Market Community Partners, Experts, BizSpark Accelerators Ideation to Seed
- 34. Community Ecosystem Microsoft Innovation Center, Local Accelerators Evolve MICs to fit startup needs (Miami, Florida) Partner with over 200 accelerators worldwide Providing hands-on technical support and access to BizSpark and Azure Global Partnerships Working with leading partners to fertilize startup ecosystems around the globe Academy for Entrepreneurs Creating world class curriculum Business, marketing, tech, pitching, raising money etc. Imagine Fund – Startup Process for Students (US Only)
- 35. Accelerators Creating great businesses at breakneck pace 3-6 Month Program Great facilities and infrastructure Azure, SW platforms and Dev Tools ( BizSpark, Azure offer ) Top Advisors and Mentors to Leap Frog your startup Pro-bono Legal, accounting and marketing services by the top local/international firms Highly engaged Mentors ( top CEO’s) Demo day Office hours with top Microsoft R&D teams/ execs
- 36. Seed Funding Strategic Investments $50K - $250K in convertible note 20% discount at qualified financing round of $1M No cap, no board seats Get the ball rolling Design and business experts Access to Microsoft technology portfolio Input and exposure to Microsoft executives and partners Access Customers Expand go-to market scenarios Tap into Microsoft partners and major accounts Unparalleled routes to customers
- 38. BizSpark Over 50K startups are enrolled in BizSpark in 1000+ countries. To be qualify for the program, startups must be: Build Actively developing software Revenue Privately held and generating less than U.S. $1 Million in revenue per year Age Less than five years old www.bizspark.com
- 39. BizSpark Microsoft BizSpark is a free of charge global program that provides free software, support and visibility to help startups succeed. Software 3 year access to current, full featured software development tools. $150 of monthly Windows Azure benefits Support Professional technical and product support. Unique offers from BizSpark Network Partners 4 free MSDN Support incidents Visibility Profile, offers and events with opportunities for marketing visibility. Connection to BizSpark Ecosystem - access to investors, advisors and mentors www.bizspark.com
- 40. Even if you fall on your face, you’re still moving forward.
Notes de l'éditeur
- Agenda - My APP is stuck – Going to look at how to start building an app. Not so much the code but from inspiration and ideas. We will then take those ideas and see how we can come up with a MVP. We will then talk a bit about each of the app stores and the ecosystem that surrounds the mysterious “app store”. And when you think you are done…it is just the beginning. - Get off your app and go. – Now that we have the playbook – we can execute. We will look at various online learning sites as well as touch first development. We will talk about some of the tools and programs we have as well.
- Where to begin – lets first look at these products. Phonograph, record player, boombox, Walkman, discman and iPod. All innovations however they all did not invent music- just how we listen to it. Use products and technologies around you to find inspiration on what to build or invent.
- Building something that has never been invented is hard. Building something off of someone elses work is doable. Look around you and you can see inspiration for that in everything. What are your friends talking about. What are you family using or not using correctly? Are these items something that can be improved on? If so, then you have yourself an idea.
- So you have a spark. Now you need to fuel it. Here is a list of sites that can take your idea a bit further. Linking up different data points, looking at other apps, finding art or design as inspiration.
- We now have the overall concept of our app. We need to start with some basics. What is it going to do. List out all of the “features”/functions. All of them. Even the little details. List out all of it. This is the “WHAT IT DOES” Then think of the user journey through your app. Do they have to login first or can they start using it? What if they forgot password, how does that work? Can they use their camera with the app, is it awkward? Think of the user experience with the app by using flow diagrams to get the journey down. Then think about the hard part. The “HOW IT DOES” What platform? What API? Datastorage etc.
- Concept is your “plan” or “requirements” The “WHAT it does” The UX is your flow linking all of the pieces together.
- Then come up with the journey. What and where are users clicking or interacting. Then lay on the design.
- As you go about designing anything – a house, a piece of software – you start with your full feature list. Then you need to remember you only have so much time, so much resources and so much money. It is a perfect triangle when they work in harmony but if one of them slip then another has to move as well. Need more time, well that will affect resources. Need more resources to get it done in less time, well more money is needed. There is a balance that is needed. Lets look at an analogy of a puzzle. 1000 or 5000 pieces. That is your feature list. If you start working on the edges of your puzzle you will eventually finish but if you have to stop during the build process what do you have? A frame of your puzzle. No design or artwork, just a frame.
- Instead of focusing on all of the features, focus on what is important. But if we look at some pieces that will work together to start taking shape of something, the puzzle looks pretty good. We look at the “bang for our buck”. Lets focus on the mountains or the flower, or in this case the basket. Complete that portion and look what you have, something that looks like art. This approach is called Minimum Viable Product. Before I can define what exactly the MVP is lets look at 2 portions first. Minimum Product That is your edges of the puzzle. The easiest part. All we have is a frame. We can relate this to software or a game. We might has just one level. We completed it but there is no depth and no reason to come back to the game. That is minimum. Viable Product That is the puzzle completed. Took a long time but it is done. However, maybe it took too long and our tastes changed. In the software world that is called a line of business app. Companies start installing a large enterprise system to fix some sort of business problem and 2 years later it is complete over budge and a ton of resources but it is done. Going back to the game – this is HALO. Tons of levels, powerups, enemies etc..
- What the MVP is the meat inbetween. Better than minimum that nobody wants and less then viable which you don’t have time for. Is it a portion of the ERP system? Maybe just top clients? Is if 10 levels of a game not 100? Maybe high scores but not leaderboard.
- MVP is a feature set that can be put into a product that is good enough to sell. Not crap. But good enough to sell. The iterate. FAST. This is called the Lean Startup method. Build a MVP and iterate on it.
- You take your MVP and iterate on it, not in a vacuum but with real world feedback and ideas. Maybe you original idea doesn’t work when you publish it, going quickly through the loop helps you change that idea quickly before you loose your user base. Build your MVP Measure it – bugs – downloads etc. Learn from it Go back in and fix your MVP
- We talked about getting our ideas going - Inspriation. We talked about how we can start building upon our ideas and organizing them. We looked at when it comes to reality of building this app it could be daunting so we need to take the MVP approach. We are now going to talk about optimization. This will focus on optimizing our exposure of our app and our audience.
- Marketing of our app – Naming Desciptions
- Icons Screenshots People want to see your app before they download it – think about trials or try to buy. Even free with in app purchases.
- Promote promote promote
- Web is still king. People search the web and will find your app. Social is another way to get exposure of your app.
- At Microsoft we are focusing on Mobile First and Cloud First development. However, we do not leave the learning up to you. We have a ton of resources and programs for you to help with your goals and development process.
- MVA is one of the biggest resources we have. Online course that can take either 30 minutes or a few days to complete. Learn about all of our services and tools to help get your app to the finish line.
- Events.MSDN.Microsoft.com – dev camps and other events
- Once you have the knowledge you can start with the tools
- Quick and easy way to get into development with very little programming experience needed. Good for prototyping or even MVP
- Windows only but robust. Consume datasources to build a phone or a windows app. Best of all you get the source code!
- FREE – did I say FREE. Normally this a few hundred dollars. Community edition is robust and perfect for all dev needs.
- Open platform not just MS tech but Linux and Java. PHP, Ruby, Flask, Python, Node, Angualr you name it we run it.
- Microsoft Ventures Community – Partners, Experts, BizSpark Accelerators Seed Funding
- Community EcoSystem
- Accelerators Detail Slide
- Seed Funding
- BizSpark Eligibility
- BizSpark Benefits - Software, support, visibility