The document discusses the evaluation of a radio trailer produced for a short film. The creator gave a questionnaire to a test audience to get feedback on the trailer. Most people said the trailer made them want to see the film and remembered the film's name, though some felt the child's voice was not effective until the creator explained its purpose. The feedback provided valid points to improve future trailers.

1. Radio Trailer: Evaluation

3. Q: “Did you like the trailer?”

4. Q: “Did it make you want to see the film?” I think that if my trailer made this many people want to see the film that it was quite effective and therefore successful trailer

5. Q: “Did you think the voice was effective?” Although it’s obviously disappointing that people thought that the voice wasn’t effective, I didn’t explain to people beforehand why I had used a child's voice but once I had explained they understood and said that it made more sense.

6. Q: “Do you remember the name of the film?”

7. Q: “Do you remember when the film is out?” I’m not particularly worried about this because all the people who listened remembered the films name which means if they were to hear the name of the film and then were interested in finding out when it was released, they would be able to go on the internet or look in a magazine and find out

8. Q: “What did you like most about the trailer?” I thought the voice was really creepy, but in a good way! I liked it because I think if I was in the car or something it’d make me pay attention I thought the music was good I thought the scream and the gunshot were really effective

9. Q: “Is there any other information you would have included?” I’d have said who was in it rather than just who directed it I’d have used different music

10. Q: “How would you rate the trailer out of 5?”