Charlotte NC is a fast growing city- is your company positioned online with quality SEO, a mobile optimized website, and social media management? Here is a brief summary of how and why digital marketing can help your company grow in 2016 and beyond.

1. Digital
Marketing &
SEO
For Charlotte NC
Business Owners

2. The Charlotte Market
Charlotte is one of the fastest growing cities in NC, with over 1 Million people in the
area
Charlotte is the 17th largest city in the US
2013 Median Home Value $156,900
2013 Median Income $51,034

3. Charlotte Top Employers
While the Charlotte Metro area is home to 100’s of corporate headquarters, here
are the top employers in the area.

4. How Does Your Company Look Online?
Your online presence is more than just your website.
How does your brand extend across social media?
Facebook, Google+, Twitter, Instagram, Pinterest, LinkedIn, YouTube, Snapchat
Which platforms are most applicable for your customers?
When someone googles your business, what do they find?

5. The State of Search Networks
Google is the biggest player with 70% of search traffic.
Bing comes in a far second with 11%
When prospects are searching for the solution you offer, 80% start with search
engine results.
Page 1 results get 91% of the traffic, with the top 2 listings receiving the bulk of the
clicks.

7. First Page Search Options
How you can improve your visibility in the search engines?
Pay-Per-Click
This is how google makes money. Advertisers target keywords to appear for
preferred search terms. This strategy can create instant measurable results as you
pay on a daily basis per click.
Search Engine Optimization
Show up a google’s “organic” result by becoming the most relevant for search
terms using on page and off page optimization. This is an excellent long-term
strategy with less investment in the long-run when done properly.

8. Growing in 2016 and Beyond
Creating a consistent, trustworthy brand image online is
required to expand and maintain your business growth
in 2016 and beyond.
Building your brand through your website content
and social interactions pays off.

9. What About Mobile?
Mobile online usage exceeded desktop in 2014.
Each year, more customers are shifting to mobile-only internet access.
Users spend more time on apps than mobile websites each day.
If your site is not mobile friendly, google is less likely to display it in search results
1st stop: 80% of consumers searching for local businesses online use search engine
results
Your website must be mobile friendly to attract search traffic and connect with
potential customers.

10. How Do You Measure Up?
If you’re looking to grow your revenue and customer base, building a stronger online
presence is one of the best ways to leverage resources into results.
Contact us today for a FREE consultation and strategy session.
Simply fill out the Discovery Form with information about your company so that we
can get to know you and create a customized action plan to increase your traffic and
visibility online.
Opportunity is Knocking…
Contact us today for Charlotte SEO and Digital Marketing at NextDoorSEO.com !